corporate lobbying in brussels
DESCRIPTION
Corporate lobbying in Brussels. Presented by Aurélie Pattyn, EU Affairs Policy Officer December 1, 2011. 1. About Hydro. Recycling. Rolling. Products. Bauxite. Alumina. Energy. Primary. Casting. Extrusion. Recycling. A resourceful aluminium company. - PowerPoint PPT PresentationTRANSCRIPT
![Page 1: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/1.jpg)
(1) 2011-12-01
Presented by Aurélie Pattyn, EU Affairs Policy Officer
December 1, 2011
Corporate lobbying in Brussels
![Page 2: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/2.jpg)
(2) 2011-12-01
1About Hydro
![Page 3: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/3.jpg)
(3) 2011-12-01
Bauxite Alumina Energy Primary Casting Products
Rolling
Extrusion
Recycling
Recycling
A resourceful aluminium company
![Page 4: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/4.jpg)
(4) 2011-12-01
A global player – with strong European presence
• Bauxite/alumina
• Primary aluminium
• Remelters
• Aluminium extrusions
• Rolled products Extruded and rolled products in Europe
![Page 5: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/5.jpg)
(5) 2011-12-01
2Lobbying the EU institutions
![Page 6: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/6.jpg)
(6) 2011-12-01
What
5 basic tasks:
1. Representing the company
2. Profiling the company
3. Facilitating dialogue with decision-makers
4. Providing business knowledge
5. Building networks
![Page 7: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/7.jpg)
(7) 2011-12-01
Why
• Main decision-maker
• Source of most national legislation• Covers almost all policy areas
• Single Market of 490 million citizens
• Creating market opportunities
• Impacts beyond borders
• Setting standards• Participation in international organizations
• European Economic Area• Norway linked to the EU• Defending Norwegian interests
![Page 8: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/8.jpg)
(8) 2011-12-01
How
• One of many voices
Other EU organisations
MS / Third
countries
Media
Trade Associations
Corporate Offices
NGOs
EUInstitutions*
* Commission, Parliament, Council of Ministers
![Page 9: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/9.jpg)
(9) 2011-12-01
• One of many voices
• Right timing
• Right addressee
How
You must address yourself to the person who makes the decisions
Why do you write to the Queen about adoption of a homeless dog and not to the King?
I may be only ten, but I know how this works
You must address yourself to the person who makes the decisions
![Page 10: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/10.jpg)
(10) 2011-12-01
• One of many voices
• Right timing
• Right addressee
• Right tools
• Cooperation
• Internal preparation
How
External dialogue
Position building
Internaldialogue
Intelligence gathering
![Page 11: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/11.jpg)
(11) 2011-12-01
3Issues on our agenda
![Page 12: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/12.jpg)
(12) 2011-12-01
Issues
Climate & Energy• Reduction of GHG emissions• Energy markets• Renewable energy
Environment
• Pollution of air, water and soil• Biodiversity• Health & Safety at work• Resource efficiency
Products
• Waste & Recycling• Energy efficiency• Transport
Competitiveness
• Trade relations• Industrial policy• R&D• Corporate rules
![Page 13: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/13.jpg)
(13) 2011-12-01
Example – Impacts of EU climate policy
![Page 14: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/14.jpg)
(14) 2011-12-01
Conclusion – Keys to successful EU lobbying
• Start as early as possible
• Prioritize your issues
• Align internally
• Prepare your message
• Provide evidence
• Find right addressee
• Be a trustful partner
• Build alliances
![Page 15: Corporate lobbying in Brussels](https://reader030.vdocuments.us/reader030/viewer/2022032606/56812e47550346895d93d985/html5/thumbnails/15.jpg)
www.hydro.com