p r o f e s s i o n a l s t a r t u p s er v i c e s c o r n e r s t o n e

p r o f e s s i o n a l s t a r t u p s e r v i c e s

Cornerstone is the one place where all of your professional needs can

be met.

We proudly offer guidance and services in the following areas:

You can find our offices in the following major cities:

Tel Aviv -Modiin -Bet Shemesh-Zichron Ya'akov- Jerusalem

This joint venture of enthusiastic, quality driven people is here to provide you

with all the services you need to start and grow your successful business.

◊ Economic Analysis

◊ Grants

◊ Accounting

◊ Bookkeeping

◊ Business Plans

◊ English Content

◊ Translation

◊ Graphic Design

◊ Legal

◊ Intellectual Property

◊ Financial Strategy

◊ Marketing Operations

Cornerstone’s commercial boutique law department, led by Shlomo Farkas, Adv., provides services to entrepreneurs, technology

companies and investors, from formation through their “exits”.

Cornerstone’s startup attorneys have many years of experience working with startups, and are committed to providing Cornerstone

clients with the utmost professional and personal service, while protecting the clients' interests in every transaction.

Areas of expertise:

Negotiating agreements, primarily focusing on:

◊ Financing transactions

◊ Licensing & technology related transactions

◊ Joint ventures and Acquisitions

Cornerstone’s startup attorneys are also active in introducing startups and investors.

Provided by: E. Landau Law Offices

Special Packages:

Fee deferral arrangements for young startups:

◊ Founders’ Agreement and company formation

◊ Terms and conditions for websites and applications

◊ Employment and service agreements

C o r n ers t o n e S t a r t U p A t t o r n i e s

C o r n ers t o n e F i n a n c i a l , E c o n o m i c a n d G ra n t C o n s u l t i n g

Cornerstone’s FE&G Consulting is a startup-oriented multi-disciplinary team of financial and economic professionals with the experience

and knowledge to provide the full spectrum of financial solutions for your company– from startup to IPO/Exit and beyond.

We provide Financial, Economic and Grant services including:

◊ Valuations & Financial modeling

◊ Government/bi-lateral/multi-lateral grants

◊ Option plans structuring and pricing

◊ Economic Analysis for Accounting Compliance

◊ Strategic Partnership Creation & Investment Banking

◊ CEO and project management services

Cornerstone FE&G Consulting is backed by Wise Consulting Group (www.wcg.co.il). The WCG team combines the strengths of renowned professors with experienced financial professionals. WCG clients enjoy WCG's in-depth knowledge of the high tech and venture capital ecosystem, global financial markets, government regulatory agencies, national and multilateral R&D grant frameworks and worldwide network. Provided by: Wise Consulting Group

Game Theory - for determining optimal tender or pricing strategies and optimal strategic interaction in a competitive

environment

Strategic Partnership Creation

"Buy-side" and "Sell-side" business, financial and regulatory support

Regulatory Guidance and expert opinions

Backed by The Wise Consulting Group (www.wcg.co.il) – a combination of renown professors and proven

professionals with decades of accumulated Israeli business arena experience – we harness our in-depth knowledge

of the high tech and venture capital ecosystem, global financial markets, government regulatory agencies, national and

multilateral R&D grant frameworks and our worldwide network – for the purpose of achieving our clients' short and

long-term success.

Provided by: The Wise Consulting Group

Cornerstone Strategy, Finance and Operational Consulting

Cornerstone Strategy, Finance and Operational Consulting offers a full range of advisory services to startups and small to

medium sized businesses. Whether you are an entrepreneur looking to go to market (find another phrase for that?), generate

revenue and prepare for investors or a business looking to grow to the next level, we will work with you to achieve your

objectives.

We offer the following services:

Strategy

Business model / plan development and review

Customer and market analysis and validation

Strategic options and marketing plan development

Overseas expansion and market integration (Europe/USA)

Finance

Financial projections and forecasting

Investor slides

Investor introductions and relations improvement

Cornerstone IP will help you turn your ideas into assets. We use the tools of intellectual property protection (Trademarks, Patents, Registered

Designs, and Copyrights) to build an IP portfolio to match the founders’ vision for a company as it grows from seed to success.

We provide intellectual property services including:

◊ Consultation and guidance

◊ Drafting and filing patent applications

◊ Registering designs and trademarks

◊ Patent literature searches

◊ Invention harvesting

◊ Presentation of IP to potential investors

Cornerstone IP is provided by Yagod Morris and Associates, a centrally based patent firm in Modi’in, specializing in physics, consumer

electronics, optics, IT and green technology. Yagod Morris works with many startup companies as well as with high tech incubators.

Provided by: Yagod Morris & Associates

C o r n ers t o n e I n t e l l e c t u a l P r o p er t y S er v i c e

Cornerstone Intellectual Property Service

Cornerstone IP uses the tools of intellectual property protection (Trademarks, Patents, Registered Designs, and Copyrights)

to transform founder’s ideas into a realizable asset of the company. We offer: professional Intellectual Property services, IP

process / IP strategy / patent harvesting lectures or seminars, and facilitation of inventor communication.

We provide intellectual property services including:

Consultation and guidance

Drafting and filing patent applications,

Registering designs and trademarks

Performing patentability searches

Presentation of IP to potential investors

Cornerstone IP is provided by Yagod Morris and Associates, a centrally based patent firm in Modi’in, specializing in physics,

consumer electronics, optics, IT and green technology. Yagod Morris works with many startup companies as well as with

high tech incubators.

Provided by: Yagod Morris & Associates

C o r n ers t o n e S t ra t e g y , F i n a n c e a n d O p era t i o n a l C o n s u l t i n g

Cornerstone Strategy, Finance and Operational Consulting offers a full range of advisory services to startups and small to medium sized

businesses. Whether you are an entrepreneur looking to generate revenue and prepare for investors, or a business looking to grow to the

next level, we will work with you to achieve your objectives.

We offer the following consulting services:Strategy:

◊ Business model / plan development & review

◊ Customer / market analysis and validation

◊ Strategic options and marketing plan development

◊ Overseas expansion, market integration (EU/US)

Cornerstone Strategy, Finance and Operational Consulting is led by Anthony Pack ACA, a UK chartered accountant and project manager with over 10 years experience in business consulting and working with start ups. Anthony spent 7 years at PricewaterhouseCoopers, in the Corporate Restructuring department, specializing in developing and implementing start up technologies to achieve efficiencies and cost reduction.Provided by: PackStein Consulting

Finance:

◊ Financial projections/ forecasting

◊ Investor slides

◊ Investor introductions/ relations

Operations:

◊ Operational restructuring, process improvement

◊ Management and back office support

◊ Launch / implementation management, planning

◊ Advisory board recruiting / participation

C o r n ers t o n e E x p re s s i o n H o u s e

Graphic Design:

◊ Logos

◊ Brochures

◊ Websites

Translation:

◊ English to Hebrew

◊ Hebrew to English

We do this by providing services such as:

The Expression House is here to empower the unique message of the individuals and companies we work

wi th by using our ski l ls in the art of professional and savvy expression. Our clientele include top executives

in various Israeli markets, startup companies, and professionals at every level. Our goal is simple - we want

to enable you to convey your message eloquently and efficiently in the verbal, visual, and wri tten forums. .

English content creation:

◊ Executive summaries

◊ Websites

◊ Social Media

◊ Investor Decks

Any and all work you need done in any of these fields -– we have you covered.Provided by: Motifix

C o r n ers t o n e A c c o u n t i n g , B u s i n e s s & Ta x A d v i c eThe accountants at the Cornerstone’s accounting and tax boutique department, led by Leon Harris, CPA (Israel), FCA (UK), are pro-active –- we want you to progress!

Our services include:◊ Accounting, tax reporting to Israeli and international requirements

◊ Statutory Israeli audit

◊ Tax planning Israeli and international

◊ Outsourced CFO

◊ Due diligence for investors

We have extensive international tax planning experience, and help businesses of all sizes plan ahead and make money. We make things easier

for startups, international investors, multinational groups, and immigrants. Our team works in Hebrew and English and understands the Western

culture. We are used to working to international standards and deadlines, and we liaise with other advisors in Cornerstone and in each country.

Provided by: Harris Consulting & Tax Ltd (HCAT)

◊ Mergers & acquisitions - buying and selling businesses◊ Cash flow and profitability improvement◊ Fundraising assistance◊ Exit preparation◊ Trust and estate planning for families

Send us an e-mail...

Legalshlomo@thecornerstone.co.il

Financial, Economic and Grant Consultingjosh@thecornerstone.co.il

Intellectual Propertymichael@thecornerstone.co.il

Strategy, Finance and Operational Consultinganthony@thecornerstone.co.il

English Contentkyle@thecornerstone.co.il

Graphic Designmalka@thecornerstone.co.il

Translationdaniel@thecornerstone.co.il

Accounting, Business & Tax Adviceleon@thecornerstone.co.il

info@thecornerstone.co.i l c o r n e r s t o n e p r o f e s s i o n a l s t a r t u p s e r v i c e s