cor van raay agribusiness case competition case workshop
TRANSCRIPT
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COR VAN RAAY AGRIBUSINESS CASE COMPETITIONCase workshop
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AGENDA
Discussing a Case
8 Important Steps in Case Presentation
PowerPoint
Presentation Key Points
Figuring Out the Numbers
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WHAT IS A CASE?
A real world business issue
Can be any major, strategy or general business
Lots of information General, Accounting or major specific
Critical Thinking
Textbook Knowledge to Use
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IMPORTANT STEPS
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PROBLEM STATEMENT
Primary Problem May be more than, but choose the most important
Secondary Problem
1-2 sentences
Be clear
Connect the rest of the presentation
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ANALYSIS Looking at the big picture
Internal to company
External to environment
3 ways to Analyze SWOT
Porters 5 Forces
PESTLE
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SWOT
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SWOT
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PESTLE
Differences between host and home country
Interaction between countries/states/provinces
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PESTLE
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PORTER’S 5 FORCES
Analyzes Competitive Positionwithin Industry
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ALTERNATIVE SOLUTIONS
Qualitative
Table works well
Show all options
Advantages and Disadvantages Pro/ Cons
Outcome Specific
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CRITERIA MATRIX
Quantitative
Backs up decision
Table
Use weighted criteria
Be confident on numbers and explain how
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PROVIDING EVIDENCE WITH NUMBERS
Be confident
Be able to defend your numbers Could be based on information provided by company and
industry
Double check the numbers
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DECISION
1 choice, 1 slide
Be confident
Everything before should lead to it
Everything after should tell how to achieve the decision
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IMPLEMENTATION Usually longest part of presentation
Worth most of mark
Think SMART Specific
Measurable
Achievable
Relevant
Timely
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CONTINGENCY PLAN
Plan B If economy…
If government…
If family is concerned…
Do not change your decision
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CONCLUSION Summarize main points
Highlight: Decision
Implementation
Push Benefits
Need to sell the idea Strong final ending
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POWERPOINT
Keep it simple
Clean and Organized
No grammatical errors
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POWERPOINT Large Font:
Titles: 38-48pt Subtitles: 28-36pt Body: 26-34
Color Contrast
Titles are important
12 slide limit
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PRESENTATION SKILLS
Remember to use terminology You- referring to company
Us- referring to team presenting
Consulting Firm giving ideas
Smile and acknowledge
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PRESENTATION SKILL
Talk to Audience
Glance at slides do not read
Try and not hide
Clothing and Appearance matter
Pay attention to person speaking
Entrance and Exit etiquette
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MARKING RUBRIC Will be posted online before competition and emailed
out Content and Implementation most important section Also marked on:
Organization
Presentation Skills
Layout
PowerPoint
Originality
Etc.
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UNDERSTANDING THE NUMBERS
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STEP 2: CASH/PROFITShow me the MONEY!
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SALE PROJECTIONS
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MIX OFFERING PROJECTIONS
Unlimited Units
Max 150 Units
Most Profitable
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STEP 3: DETERMINING A COMPANIES VALUE TODAY USING PROJECTIONS
Putting those cash/profit projections to use
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A STARTING POINT
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SIMPLE DISCOUNTED CASH FLOW (DCF)- Use cash flow/profit from previous
projections
- Discount rate (WACC) incorporates the firms cost of equity and debt to determine the average rate based on capital structure (weighted for debt/equity)
- If this is unavailable think about
opportunity costs of similar investment, expected ROI, and internal return, interest rate,
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DISCOUNT RATES IMPACT ON DCF
But an important point to understand is that“You can’t compensate for risk by using a high discount rate.”
If 15% was used to discount $1,753, you would only be willing to pay $1,524 in today’s money for $1,753. On the other hand, using a 9% discount rate would give a value of $1,608 for the $1,753.
You can see how using a high discount rate will give a lower valuation than a low discount rate.
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NPV FORMULA
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SIMPLE NPV
A positive net present value indicates that the projected earnings generated by a project or investment (in present dollars) exceeds the anticipated costs (also in present dollars).
Generally, an investment with a positive NPV will be a profitable one and one with a negative NPV will result in a net loss. This concept is the basis for the Net Present Value Rule, which dictates that the only investments that should be made are those with positive NPV values.
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RATIOSSnapshots of a Company
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RATIOS
Gross Margin
Revenue-COGS / Revenue
GM represents the proportion of each dollar of revenue that the company retains as gross profit
Profit Margin
Net Income / Revenue
This shows how much the company made in OVERALL profit for every $1 it generates in sales
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RATIOS
Return On Investment
Gain From Investment - Cost of Investment/Cost of Investment
A performance measure used to evaluate the efficiency of an investment to compare it against other investments
Return On Equity
Net Income/Shareholder's Equity
This ratio measure's how profitable a company is with the money shareholder's have invested
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OTHER REMINDERS
RSVP online if haven’t done so
Mandatory Meeting 8pm Friday November 6- Markin Hall