copyright brenda r. sims 2014. plan an effective presentation prepare the content create visual...
TRANSCRIPT
Making Dynamic Presentations
Copyright Brenda R. Sims 2014
Plan an effective presentation Prepare the content Create visual aids Rehearse Prepare for emergencies Make it dynamic
Overview
Plan an Effective PresentationEffective Presentations Require Planning
Will you use technical or industry terminology or acronyms? ◦If so, will the audience understand the
terminology and/or acronyms? Is the audience familiar with the topic? Do they have a positive attitude about the topic?
Do they have a negative attitude?
What Does the Audience Know about Your Topic?
What do you want to accomplish? Do you want to
◦Inform?◦Persuade (sell)?◦Both?
Why Are You Giving the Presentation?
Will the audience expect◦A formal presentation?◦An informal presentation?
What do you want the audience to do with the information?
What is the Occasion?
Know the time allowed for the presentation◦Listening takes twice as long as reading
Condense your presentation into its key points◦Refer the audience to written research,
reports, handouts, etc. for details
What is the Length?
Prepare the ContentPrepare and Organize for Success
Grab the audience’s attention Preview Support Summarize Ask for questions
Organize for Success
Get the audience engaged◦Ask a question By show of hand, what does . . . ?
◦Tell a brief story
Grab the Audience’s Attention
Tell the audience what you will talk about◦Use the order used in the presentation
Preview the Presentation
Use one or more of the S.E.A.T.E.D approaches
Support Your Statements
Use statistics that relate to the topic◦Statistics bring credibility◦Vague and not credible Sales are up in the southwest region.
◦Specific and credible Sales in the southwest region have
increased 12% between June 2013 and June 2014.
S=Statistics
Use examples that ◦relate to the topic ◦the audience can understand
E=Example
Use an analogy—especially for technical information◦Life is like a box of chocolates◦“... worrying is as effective as trying to
solve an algebra equation by chewing bubble gum" - Baz Luhrmann, Everybody’s Free (to Wear Sunscreen)
A= Analogy
Use the testimony of experts
T=Testimony of an Expert
Use a visual aid
E=Exhibit
Demonstrate your topic◦Videos◦Films◦Prototypes◦Photos
D=Demonstration
End with power Use one of the “SEATED” approaches to close
Know when to end
Summarize
“Who has the first question?”
Ask for questions
Define (or avoid) terms they may not understand
Clarify and support unfamiliar information, claims, or recommendations
Include information they will expect
Anticipate the Audience’s Questions
Create Visual AidsKeep the Audience Engaged with Visual Aids
Stay focused Remember key points Follow the organization of your presentation
Visual Aids Help the Audience
Stay in your allowed time Remember what you planned to say Explain complicated ideas
Visual Aids Help You
Slides prepared with PowerPoint tm or Prezi tm
Films and videos Demonstrations or prototypes Handouts (of professional quality) Posters (of professional quality)
Most Effective Visual Aids for Presentations
Select backgrounds without images behind the words
Use phrases, not sentences when appropriate
Brand the slide for UNT (or your organization) when appropriate
Effective Slide Layout
Hydroelectric power has these disadvantages:◦It causes the loss of wildlife habitats◦It takes significant amounts of land for
constructing the reservoir
Examples of Ineffective Text
Disadvantages of hydroelectric power◦Loss of wildlife habitats◦Loss of land
Example of Effective Text
Sans-serif type Type size the audience can read
◦28-32 point type for text◦36-48 point type for headings
Uppercase and lowercase letters◦No all capital letters
Ample white (negative) space
Guidelines for Effective Slide Designs and Layout
RehearsePractice Really Does Make Perfect
If possible, arrange the room to make you comfortable
Place the laptop so you can use it as a “teleprompter”
Check Out the Room
Use a clicker If presenting with a team, determine who will advance the slides
Plan for Advancing the Slides
Don’t stand in front of the screen For team presentations, when you aren’t speaking, sit
Where to Stand
Prepare for EmergenciesYou just never know
Take backups of the slides Take backups of visual aids Have a backup plan if you will be using the Internet
Bring copies of the slides
How to Be Prepared
Give the PresentationAnd Make It Dynamic
Before the presentation◦Shake hands◦Make casual conversation
Introduce Yourself to the Audience
Introduce all members at the beginning of the presentation◦Saves time during the presentation
Avoid awkward transitions such as ◦“Now John will talk about”
Team Presentations
You know more about your presentation than the audience
Remember: You Are the Expert
Talk slowly and distinctly Look the audience in the eye Speak with enthusiasm and confidence
Avoid verbal pauses ◦“um,” “ah,” “uh,” “you know”
Don’t read the slides Keep within the time allowed you
Help the Audience Enjoy Your Presentation
Use verbal transitions to alert the audience to a change ◦ “My second point is”◦ “Next, I will discuss”
Use visual aids to signal a change
Use Transitions Between Key Points
Plan the presentation to take slightly less than the allowed time◦A few minutes short is better than a few
minutes too long
Stay in the Allowed Time
Repeat the question Take a few seconds to think before you answer
If you don’t know the answer, say “I don’t know, but I’ll find out”
Field Questions Effectively
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Image Sources