YouTube

Shaima Mohammed

Reem Mohsen

Outline

• About YouTube.• Getting started.• YouTube Essentials.• YouTube on Mobile.• YouTube Community Guidelines.• YouTube Business.• Statistics About YouTube.• Careers.

About YouTube• YouTube is a video sharing

website created in 2005 by

three PayPal employees: Chad Hurley, Steve Chen,

and Jawed Karim.• YouTube's vision is to give everybody a

voice, to evolve video, and to make YouTube partners and advertisers successful.

Getting Started

• Create a YouTube Account.

• Upload a video.

YouTube Essentials

Watch:• Like: click on the “like” icon to let others know• Comment: responding to a video by adding a comment.

You can also rate others comments by clicking “Vote Up” or “Vote Down”. The highest rated comment gets the top spot beneath the player.

• Rent a Video: renting full length featured movies by clicking “Rent”. Your YouTube account must be upgraded with your billing information for this feature

• Suggested Videos: after watching a video, click on the suggestions column for related videos.

YouTube Essentials

Discover:• Search: type a keyword, subject or video title to

search for.• YouTube Charts: check it for the list of the top

videos. It can be categorized by popularity, date range, and content category.

• Subscribe: click the subscribe button if you liked a video and the persons latest videos and recent activities with be delivered to your homepage to keep you updated with their activities.

YouTube Essentials

Share:• Share a video using social networks, email or blog by

clicking the Share button.• YouTube provides users with a code to add a video to

their blog or webpage, by clicking the Embed button you get color and size options and then copy and paste the code into the HTML on your site or blog.

• Autoshare: automatically share your favorite videos with your friends on your social network by linking your YouTube account with your Twitter, Facebook, MySpace,.. and choosing the activities you’d like to share.

YouTube Essentials

Personalize: • Channels: your YouTube account homepage.

Personalize it by choosing the background color, formatting and module options.

• Favorite: when you like a video add it to your favorite list which will make it easier for you to return to it when needed.

• Build your Queue: as you find more videos you like, click "Add to” and the videos will be added in a queue and so that you can watch them later continuously by clicking on “Autoplay”.

YouTube Essentials

Upload:

• Video Editor: edit your video on YouTube without

installing a software. Trim the length of the

video, combine your videos and add transitions

between video clips.

Mobile Player for YouTube

First, go to blackberry application world, search for YouTube Click on download..

Ones it finishes downloading, you can find it on your home screen

Sign in to YouTube with your YouTube or Google account

YouTube Community Guidelines

• Respect the YouTube community.

• Don’t cross the line, follow YouTube rules:

1. Don't post videos showing bad stuff.

2. Respect copyright.

3. YouTube encourages free speech and defend everyone's right to express

unpopular points of view. But it doesn't permit hate speech .

4. Do not Spam: create misleading descriptions, tags, titles or thumbnails in order to

increase views.

YouTube Business

YouTube makes money through advertisers:

• Advertisers are interested in running campaigns.

• Advertisers can buy ads on YouTube’s homepage, search result pages, and

within the videos themselves.

• Advertisers also run contests and sponsor events such as concerts and

holiday promotions.

Statistics

• 60 hours of video are uploaded every minute, or one hour of video is uploaded to YouTube every second

• Over 4 billion videos are viewed a day• 70% of YouTube traffic comes from outside the

US• In 2011, YouTube had more than 1 trillion views

or almost 140 views for every person on Earth

Career Current openings• Administrative• Advertising and Enterprise Sales• Business Operations and Development• Finance• Legal and Public Policy• Marketing and Communications• Product Management• Software Engineering• User Experience YouTube is headquartered in San Bruno, California

Thank You

References

• Fahs, C. (2007). How to do everything with YouTube . New York.

• Lacy, S. (2008). The story of YouTube. Richmond: Crimson.

• Miller, M. (2009). YouTube for business : online video marketing for any business . Indianapolis: Que.

• Youtube. (n.d.). Community Guidlines. Retrieved April 30, 2012, from YouTube:

http://www.youtube.com/t/community_guidelines

• Youtube. (n.d.). Frequently Asked Questions. Retrieved April 30, 2012, from YouTube:

http://www.youtube.com/t/faq

• Youtube. (n.d.). Getting Started. Retrieved April 30, 2012, from YouTube:

http://www.youtube.com/t/about_getting_started

• Youtube. (n.d.). Statistics. Retrieved April 30, 2012, from YouTube:

http://www.youtube.com/t/press_statistics

• Youtube. (n.d.). Youtube Essentials. Retrieved April 30, 2012, from Youtube:

http://www.youtube.com/t/about_essentials