cooper press · overview cooper press maintains a roster of e-mail newsletters delivered to over...
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To learn more or discuss opportunities, contact Peter Cooper at [email protected] or (650) 319 7334
Cooper Press2012MediaKitJavaScript WeeklyRuby WeeklyHTML5 Weekly
Last build: September 2, 2012Note: Please contact us if any information you require is missing. We are continuing to extend this document over time.
To learn more or discuss opportunities, contact Peter Cooper at [email protected] or (650) 319 7334
Cooper Press 2012 Media Kit
Overview
Cooper Press maintains a roster of e-mail newsletters delivered to over 75,000 software engineers, Web developers, and programmers in 142 countries every week.
Our engagement is high with 50%+ open rates on all of our newsletters and sponsors routinely receiving between 200-1600 clicks (per issue!) E-mail advertising is particularly effective when click-throughs count.
A variety of sponsorship and advertising opportunities are available for quality advertisers and brands interested in exposure to software developers in a variety of fields.
This media kit focuses on our three primary newsletters, but contact us with any questions or if you want to learn about other opportunities not documented here.
Founder, Cooper Press Ltd.
[email protected]+1 650 319 7334 (USA)020 8133 3547 (United Kingdom)
Best Regards,Peter Cooper
We can help you reach developers, effectively.
To learn more or discuss opportunities, contact Peter Cooper at [email protected] or (650) 319 7334
Cooper Press 2012 Media Kit
Advertising Types
Standard text and image based sponsorship / advertising within specific issues of our newsletters. This is the only format covered in this media kit.
Sponsorship and display advertising
Our newsletters offer two key forms of audience engagement:
Text based job promotion in our newsletters. Given our audience, our newsletters are the perfect way to cast the widest net for tricky to hire positions. This media kit does NOT cover job advertising, but this can be discussed by contacting [email protected] or you can “self serve” job ads in our main newsletters at https://cooperpress.com/jobs
“We had an applicant come through our Ruby Weekly posting and we'restill in the process of interviewing him. So far he is the most promising. We'd happily use the services again in the future! :)”
“It seemed to work out great - we definitely got a few great candidates through it! There are few places to advertise job openings that aren't littered with recruiter-spam. At GoCardless, we've found that quality of applicant coming through Ruby Weekly is typically way above the average.”
Job listings start from $89 per issue. Recruiting agencies acting on behalf of clients should contact us for bulk options.
Job advertising
To learn more or discuss opportunities, contact Peter Cooper at [email protected] or on +1 (650) 319 7334
Cooper Press 2012 Media Kit
JavaScript Weekly
Launched in November 2010, JavaScript Weekly is a popular weekly newsletter aimed at JavaScript developers and Web developers with an interest in JavaScript, CoffeeScript, node.js, and related technologies. Its readership is primarily made up of Web developers.
Description
31,058 subscribers (as of September 2, 2012)Increasing at approximately 350 per week.Average open rate of 51.3% / click rate of 26.7%
Subscribers
Coming soon..
However, top countries are:- United States- United Kingdom- China- Germany
Demographic info
SenchaEngine YardPusherO’Reilly MediaSendGridTwilio
Our advertisers include...
javascriptweekly.com
Cooper Press 2012 Media Kit
JavaScript WeeklySample
Cooper Press 2012 Media Kit
JavaScript WeeklyAd types and specs
Exclusive Inline UnitAn exclusive “sponsorship” of the newsletter including a link with title (up to 80 characters), body text (180-260 characters ideal), and an optional image of either 125x125 or 133x100 (PNG, GIF or JPEG all OK - no animated GIFs).
Currently only one unit type but more to come soon. Please enquire.
Cooper Press 2012 Media Kit
JavaScript WeeklyRate card
Exclusive Inline Unit:1-2 issues: $682 per issue3-4 issues: $650 per issue5+ issues: $640 per issue
Prices valid until end of December 2012. Contact us for availability.Minimum purchase is for one issue.Units do not have to run in consecutive issues but can be spread out over time.
15% off for non-profits; 20% off for educational institutions; agencies, contact us.
To learn more or discuss opportunities, contact Peter Cooper at [email protected] or on +1 (650) 319 7334
Cooper Press 2012 Media Kit
Ruby Weekly
Launched in August 2010, Ruby Weekly is the most popular weekly newsletter for Ruby and Rails developers. Its readership is primarily made up of Rubyists.
Description
16,004 subscribers (as of September 2, 2012)Increasing at approximately 160 per week.Average open rate of 54.7% / click rate of 30.4%
Subscribers
Coming soon..
However, top countries are:- United States- United Kingdom- Germany- India
Demographic info
New RelicRails TutorialEngine YardStartup DigestScoutSendGridTwilio
Our advertisers include...
rubyweekly.com
Cooper Press 2012 Media Kit
Ruby WeeklySample
Cooper Press 2012 Media Kit
Ruby WeeklyAd types and specs
Exclusive Inline UnitAn exclusive “sponsorship” of the newsletter including a link with title (up to 80 characters), body text (180-260 characters ideal), and an optional image of either 125x125 or 133x100 (PNG, GIF or JPEG all OK - no animated GIFs).
Currently only one unit type but more to come soon. Please enquire.
Cooper Press 2012 Media Kit
Ruby WeeklyRate card
Click statistics for previous direct campaigns
Issue #106 - 312 clicksIssue #104 - 860 clicksIssue #103 - 204 clicksIssue #102 - 307 clicksIssue #101 - 893 clicksIssue #100 - 298 clicksIssue #93 - 926 clicksIssue #91 - 457 clicksIssue #90 - 711 clicksIssue #89 - 1705 clicksIssue #83 - 530 clicksIssue #82 - 151 clicksIssue #80 - 188 clicksIssue #79 - 241 clicksIssue #78 - 249 clicks
Exclusive Inline Unit:1-2 issues: $340 per issue3-4 issues: $320 per issue5+ issues: $300 per issue
Until end of December 2012. Contact us for availability.Minimum purchase is for one issue.Units do not have to run in consecutive issues but can be spread out over time.
15% off for non-profits; 20% off for educational institutions; agencies, contact us.
To learn more or discuss opportunities, contact Peter Cooper at [email protected] or on +1 (650) 319 7334
Cooper Press 2012 Media Kit
HTML5 Weekly
Launched in August 2011, HTML5 Weekly targets Web developers and designers and anyone with an interest in “Web browser technology” generally. Topics cover not only HTML5 but ancillary technologies like CSS3, WebGL, NaCl, and WebSockets.
Description
19,102 subscribers (as of June 20, 2012)Increasing at approximately 250 per week.Average open rate of 53.3% / click rate of 27.3%
Subscribers
Coming soon..
However, top countries are:- United States- United Kingdom- Germany- China
Demographic info
AirbrakeParseAppSumoMailjetMightyDealsSencha
Our advertisers include...
html5weekly.com
Cooper Press 2012 Media Kit
HTML5 WeeklySample
Cooper Press 2012 Media Kit
HTML5 WeeklyAd types and specs
Exclusive Inline UnitAn exclusive “sponsorship” of the newsletter including a link with title (up to 80 characters), body text (180-260 characters ideal), and an optional image of either 125x125 or 133x100 (PNG, GIF or JPEG all OK - no animated GIFs).
Currently only one unit type but more to come soon. Please enquire.
Cooper Press 2012 Media Kit
HTML5 WeeklyRate card
Exclusive Inline Unit:1-2 issues: $420 per issue3-4 issues: $410 per issue5+ issues: $390 per issue
Until end of August 2012. Contact us for availability.Minimum purchase is one issue.Units do not have to run in consecutive issues but can be spread out over time.
15% off for non-profits; 20% off for educational institutions; agencies, contact us.