convenience store advertising presentation
TRANSCRIPT
-
7/31/2019 Convenience Store Advertising Presentation
1/13
Retail-1 Sheet Poster Proposal8424 Great Circle Dr Suite 100
California City, CA 93505
310-341-6731
www.mobilemex-mediagroup.com
-
7/31/2019 Convenience Store Advertising Presentation
2/13
We are Mobile Mex Media Group, (MMG) a boutique outdoor media company with asignificant inventory of spectacular billboards and wallscapes primarily in SouthernCalifornia, many of which reach the valuable Hispanic market.
We also offer a national distribution of one-sheet posters at over 100,000 c-stores that
they live.
Our growth is focused on the design, deployment, and execution of building OOH mediaassets at existing and future retail centers. These are located within high density
Hispanic neighborhoods and reach millions of consumers each year.
Welcome to Mobile Mex Media Group!
-
7/31/2019 Convenience Store Advertising Presentation
3/13
-
7/31/2019 Convenience Store Advertising Presentation
4/13
Retail-1 Sheet Posters
-
7/31/2019 Convenience Store Advertising Presentation
5/13
Retail-1 Sheet Posters
Description:Size: 46hx30w
Printed on Wet Strength 80 Lb. Paper with
UV/Graffiti Coating. Nicely Framed.
One-Sheet posters penetrate neighborhoods at a
grass roots level. Posters are placed in prominentpositions at entrance of Convenience Stores,
.
These photo quality posters are hard to miss ateye level.
Because of their proximity to the consumer, 1-sheets combine the reach of outdoor with theproperties of print, allowing for expanded text.
Locations are selected based on target demosand can be used in areas where other forms ofOutdoor do not exist.
Buys can be done locally or nationallyOur distribution reaches the entire country in over100,000 retail locations.
-
7/31/2019 Convenience Store Advertising Presentation
6/13
Retail-1 Sheet Posters
-
7/31/2019 Convenience Store Advertising Presentation
7/13
Retail-1 Sheet Posters
-
7/31/2019 Convenience Store Advertising Presentation
8/13
Retail-1 Sheet Posters PLAN BUDGET RECAP
MARKET #OF 1-SHEET
BOARDS
# OF
MONTHS
RATE PER1-SHEET
BOARD
MONTHLY
BUDGET
(2)
MONTH
BUDGET
Texas
Odessa-
65 2 $65.00 $4,225.00 $8,450.00
-
7/31/2019 Convenience Store Advertising Presentation
9/13
FOR PRODUCTION USE
Description:Size: 46hx30w
Printed on Wet Strength 80 Lb. Paper with UV/Graffiti
Coating. Framing to be done before Posting.
Digital Resolution needed at full print size is:600 dpi-optimal, 300 dpi minimum.
Include 1/2 background bleed all around. Viewable LiveArea (43x27).Keep text and critical design elements inside a safearea of:42x26Digital Art Submission Requirements:
-
7/31/2019 Convenience Store Advertising Presentation
10/13
FOR PRODUCTION USE
Digital Art Submission Requirements: Supplied on Zip Drive or CD Rom formatted for Macintosh. Include BOTH Screen and Printer Fonts or conver t to paths. Be sure to include ALL IMPORTED OR PLACED GRAPHICS files.
You may use low resolution FPO (For Placement Only) images whenyou supply riginal transparencies or 8X10 photos for scanning. Photoshop imports must be saved as .eps or .tif f CMYK images.
Resolution must be between 600 and 300dpi to the scale of yourlayout. Include a Client Approved Color Proof for color matching. Specify all flat tones as Pantone colors
FOR PRODUCTION USE : Wet Strength 80 Lb. Paper UV/GraffitiCoating.
FINISHING: UV/Graffiti Coating.Ship Materials FlatContact Jesse Hernandez for shipping instructions
-
7/31/2019 Convenience Store Advertising Presentation
11/13
One sheet posters from Mobile Mex Media Group penetrate neighborhoods where otherforms of out-of- home cant reach.
Our single sheet 30x 46 framed units are placed in prominent positions at convenience, grocery andliquor stores as well as gas stations and check cashing facilities across the country.
We provide coverage in areas where your audience lives and shops, determined and placed by zipcode.
R-1s can tar et an demo ra hic, a e or ethnic rou ; nationall , re ionall , or in a sin le market.
About Retail 1-Sheets (R-1s)
Our distribution partner has been executing c-store poster campaigns for 20 years.
We have created targeted one sheet programs for hundreds of clients in many different languages.We subscribe to Claritas to provide accurate Census information and update our demographic dataannually.
The physical positioning of our one sheet posters is the best in the business. The simple reason isconsistency. We secured the best locations first and have been paying for prime convenience storeadvertising locations longer than anyone else. Your advertising will be as close to the door aspossible, at eye level and always in first position.
We cover your target audience with one sheet convenience store advertising posters where you needthem, when you want them, and removes all copy promptly at the end of your program.
-
7/31/2019 Convenience Store Advertising Presentation
12/13
WHERE DO WE INSTALL ONE-SHEETS?We install one-sheets on the outside of grocery and convenience stores, service stations, checkcashing and money transfer facilities, liquor stores, delis, pawn shops, pharmacies and other similaroutlets depending upon the target demographic we're trying to reach and client guidelines andrequirements.
HOW DO WE PUT A ONE-SHEET PROGRAM TOGETHER?
Frequently asked questions:
markets. We then utilize US census zip code statistics to determine where within the market (DMA)your target population resides and shops. From there we will propose allotments in each market withinthe zip codes that best reach your target. We can provide allotments based on reach, such as a 100%showing and can also propose allotments based on client provided zip codes and budget.
DO WE HAVE AN INVENTORY OF ONLY PRE-SET LOCATIONS?No, we tailor the showings to the individual advertisers and choose the best locations available at thetime of installation based on several factors - retail outlets in zip codes with the highest concentrationof the target population, outlets with the highest visibility and traffic, outlets that best serve the targetpopulation and outlets that meet the client's requirements for the particular program.
-
7/31/2019 Convenience Store Advertising Presentation
13/13
THANK YOU
Direct: (310) 341-6731
www.mobilemex-mediagroup.com