contributing factors to poor infant feeding practices in sa longstanding cultural practices of early...

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Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of formula milk through the PEM scheme Lack of legalization of the Code of Marketing of Breastmilk Substitutes Provision of formula milk through PMTCT

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Page 1: Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of

Contributing factors to poor infant feeding practices in SA

• Longstanding cultural practices of early introduction of other fluids and foods

• Support of formula milk through the PEM scheme

• Lack of legalization of the Code of Marketing of Breastmilk Substitutes

• Provision of formula milk through PMTCT • Lack of breastfeeding promotion

Page 2: Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of

• Mixed feeding is common amongst HIV positive and negative women

• Formula feeding choices are not based on AFASS assessments

Key messages

•Counselling is weak – difficulties of presenting two options•There is now evidence from Africa showing that in the presence of ARVs, breastfeeding results in greater child survival compared with avoiding breastfeeding

Page 3: Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of

Comparison of two delivery systems(BFHI vs BFHI + 10 home visits)

Exclusive breastfeeding

0

20

40

60

80

100

1 10 30 60 90 120 150 180

Age (days)

% Pre-interventionHospitals trained: no home visitsHospitals trained + Home visits

Coutinho et al Lancet 2005

Page 4: Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of

Can we continue to promote “two choices”

• Are the two choices ‘equivalent’?- current evidence suggests not!

• The balance has shifted• Has the time come when the current

policy causes more harm?

Page 5: Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of

What is needed?• Implement a national media and communication campaign

for health workers and the general public promoting breastfeeding as a key intervention to reduce child mortality

• Communicate the benefits of exclusive breastfeeding for the first 6 months in HIV-positive and HIV-negative women

• Train all health workers in the above, including doctors, nurses, dieticians and community health workers during initial training and reinforced during in service training.

• Rapidly increase the proportion of hospitals with Baby Friendly status

• Employ breastfeeding counsellors in health facilities and at community level using savings from removal of formula.

• Train existing community health workers to support breastfeeding and establish a system of home visits to women postpartum for lactation support

Page 6: Contributing factors to poor infant feeding practices in SA Longstanding cultural practices of early introduction of other fluids and foods Support of

What is needed?

• Legally enforce the Code of Marketing of Breastmilk Substitutes

• Avoid using formula milk in health facilities• No advertising of formula in health facilities.• Restrict advertising/promotion of formula,

including at professional conferences.• Review the current policy of provision of free

formula milk to HIV-positive women