contest: image asset checklist (facebook page app)

Download Contest: Image Asset Checklist (Facebook Page App)

Post on 18-Dec-2014

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There are four site types to choose from when launching a contest or sweepstakes: two Facebook options and two web-based options. This is an image asset checklist for a Strutta Facebook Page App.

TRANSCRIPT

  • 1. ! ! ! ! Contest Page App ! ! ! ! Image Asset Checklist
  • 2. Specs: Facebook Page (Tab) App is 720 pixels wide on a 810 pixels wide Facebook Appframe. ! The Page App loads directly within your page so no Facebook ads will display in the right column. The user will see the Facebook Ticker and their chat list.! Users may access the app directly on your Facebook Page (through a tab).! No custom URL (URL is always your Facebook Page URL followed by a numerical app ID.)! Facebook Page Apps are not accessible on mobile devices.! ! 1. User arrives on your Facebook Page and clicks on the contest icon from the list of apps (beside Likes, photos, etc).! 2. In contests which are fan-gated, non-fans see a 'Like us to proceed' graphic.! 3. Once they Like your Page, if they are an existing fan, or if you have chosen not to fan-gate, then they are presented with the promotion home page directly within the tab. | Image Asset Checklist| Contact us | @strutta | Strutta on Facebook | 2 Facebook Page App
  • 3. Views & Apps Image | 111x 74 pixels! ! Users will arrive on your Facebook page and click on this tab to access the promotion! ! Include a call to action in the photo or tab name.! ! You will be prompted to add this image when you install the promotion on your Facebook page. Fan - Gate Image | 810 x 1200 pixels (optional)! image for non-fans (optional)! ! If you choose to Fan-Gate your promotion, those who do not already like your page will land on this image. ! ! This image should communicate that the user must like the Facebook page to access the promotion.! ! Add this image in the Integration > Facebook > Facebook Tab > Fan-Gate section of your Stuttta builder.! ! Notes: ! If you Fan-Gate your promotion, non-fans will like your page and click through this image to access the promotion. Users who already like the page will land directly on the promotion site.! ! If you do not Fan-Gate your promotion, users will land directly on the promotion site. ! 1. 2. | Image Asset Checklist| Contact us | @strutta | Strutta on Facebook | 3
  • 4. Intro Image or Video | 720 x 405 pixels or 16:9 aspect ratio for videos ! ! The intro image or video should include key details of the promotion.! ! ! Add this image in the General > Look & Feel > Customize Assets > Intro Image section of your Strutta builder.! ! Note: All images are converted to JPEG including transparent PNGs. Prize Image | 100 pixels x any height! 5. 6. Banner Image | 720 x 100 pixels! ! This image will remain visible throughout all pages of your promotion site so consider including the title of your promotion.! ! Add this image in the General > Look & Feel > Customize Assets > Banner Image section of your Strutta builder. 4. | Image Asset Checklist| Contact us | @strutta | Strutta on Facebook | 4
  • 5. Prize Image | 100 pixels x any height! ! Adding a prize will populate a new tab on your site Prizes. This is optional.! ! This image will also display as a thumbnail on the main Details page as outlined above.! ! Add this image in the Content > Prizes section of your Strutta builder.! ! Judge Image | 100 pixels x any height! ! Adding a judge will populate a new tab on your site Judges. This is optional.! ! Add this image in the Content > Judges section of your Strutta builder. Sponsor Image or Logo | 100 pixels x any height! ! Adding a sponsor will populate a new tab on your site Sponsors. This is optional.! ! Add this image in the Content > Sponsors section of your Strutta builder. 7. 8. | Image Asset Checklist| Contact us | @strutta | Strutta on Facebook | 5
  • 6. Background Image | Any size! ! The background image on your promotion will differ depending on which site type you choose.! ! Page App: The width of the contest site is 720 pixels wide. The width of the entire frame is 810 pixels wide. You can add a background image that will ll the difference around the 720 pixel frame. Strutta recommends a background image of 10 x 100 pixels for the Page App background image.! ! If you do not want to upload a background image, just choose a background color in your builder to ll the white space.! ! Add this image in the General > Look & Feel > Customize Assets > Look & Feel section of your Strutta builder.! ! 11. Width of contest site 720 pixels Width of entire frame 810 pixels | Image Asset Checklist| Contact us | @strutta | Strutta on Facebook | 6
  • 7. Custom App Image | 74 x 74 pixels! ! Before a user can vote or enter in a Facebook promotion, they need to authorize the app!! ! You only need this image if you are creating a Custom App. Ask your project or account manager if this is necessary for you.! ! The permissions asked in the Facebook pop- up box will depend on the settings implemented in your promotion. Learn more about why Facebook asks for permissions here.! ! Facebook Share Image | Any size! ! The share Facebook link on the main Details page of the promotion site opens a pop-up window with default share tools.! ! Note: The thumbnail image in the pop-up is pulled from the main Intro image of your promotion and scaled to t. If you are using a video instead of an image, send us an image for this section and we will upload it for you! 9. 10. | Image Asset Checklist| Contact us | @strutta | Strutta on Facebook | 7