consumerization of it in the enterprise

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| Copyright© 2010 Microsoft Corporation the future of productivit y "Consumerization" of IT in the Enterprise When consumers collide with the workplace. Consumer technology is turning the workplace on its head. And as consumers bring their technology to work, they’re pushing for new ways to work that align with how they use social, mobile, and digital tools in their day-to-day lives. While the consumerization of IT has remarkable potential for improving collaboration and productivity, many companies are grappling with the enormous security risks of introducing consumer technologies in the face of increasingly porous borders. "The energy that end users have about doing interesting, cutting-edge work with technology has never been higher.” —Chris Capossela, Microsoft SVP watch the vi deo Consider the numbers. •11 percent of information workers use social networks for work. (Forrester, October 2009 ) •One-third of U.S. information workers use a personal mobile phone for work. (Forrester, October 2009) •45 percent of millennials worldwide say they use social networking Web sites at work, regardless of whether their organization or company prohibits their use. (Accenture, January 2010 ) Learn more about our Enterprise Solutions: Read the Blog get our perspective on trends and challenges. Download the Gadget stay up-to- date on current trends. Visit our Website learn about solutions for addressing business trends. Follow us on Twitter get the latest news that is shaping business productivity .

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Page 1: Consumerization of IT in the Enterprise

| Copyright© 2010 Microsoft Corporation

the future of productivity

"Consumerization" of IT in the Enterprise

When consumers collide with the workplace.Consumer technology is turning the workplace on its head. And as consumers bring their technology to work, they’re pushing for new ways to work that align with how they use social, mobile, and digital tools in their day-to-day lives.

While the consumerization of IT has remarkable potential for improving collaboration and productivity, many companies are grappling with the enormous security risks of introducing consumer technologies in the face of increasingly porous borders.

"The energy that end users have about doing interesting, cutting-edge work with technology

has never been higher.”—Chris Capossela, Microsoft SVP

watch the video

Consider the numbers.•11 percent of information workers use social networks for work. (Forrester, October 2009) •One-third of U.S. information workers use a personal mobile phone for work. (Forrester, October 2009)•45 percent of millennials worldwide say they use social networking Web sites at work, regardless of whether their organization or company prohibits their use. (Accenture, January 2010)

Learn more about our Enterprise Solutions:

Read the Blog get our perspective on trends and challenges.

Download the Gadget stay up-to-date on current trends.

Visit our Website learn about solutions for addressing business trends.

Follow us on Twitter get the latest news that is shaping business productivity.