consumer habits survey summary - india
TRANSCRIPT
Consumer Habits & Lifestyles Survey
Survey Questions1. When you are considering an important purchase what do you do?Look up information on my phone right away OR Wait until I get to my computer to research OR Ask my friends for their opinions OR Go to the store
2. Have you ever been criticized by your friends for using your phone when you are with them?No - they are all on their phones too OR Yes - they think I am rude OR Sometimes, if I’m too obvious
3. Have you ever been ashamed to let people see your phone?Yes, it’s too old OR Yes, it’s not a cool model OR No, I have a cooler phone than my friends OR No, I don’t care about that
4. The first thing that people notice about me most is:What type of phone I have OR How cool my clothing is OR My watch OR My car
5. Gender:Male OR Female
6. Age<18 OR 18-25 OR 26-35 OR 36-55 OR 55<
India Results
Overview – IndiaTarget: All Users, GlobalStart Date: February 23rd
End Date: February 27th
Duration: 4 Days/96 HoursResponses: 40,631 UniqueLength: 6 Questions, 22 ChoicesResponse Rate: 10,157/Day
86%
14%
Gender
MaleFemale
31%
39%
20%
7%3%
Age
<18
18-25
26-35
36-55
56<
66%8%
11%15%
INDIAWhen you are considering an important purchase, what do you do?
49%
13%15%
22%
69%
7%
10%14%
females
males
When you are considering an important purchase, what do you do?
86%
3%5%6%
Under 18
58%
10%8%
25%
Over 55
57%
10%
12%
21%
36 - 55
56%
10%
15%
18%
18 - 25
59%
10%
13%
19%
26 - 35
INDIA
Look up information on my phone right away
Wait until I get to my computer to research
Ask my friends for their opinions
Go to the store
68%
17%
16%47%
28%
25%
71%
15%14%
females
males
Have your friends ever criticized you for using your phone around them?
INDIA
88%
7%5%
Under 18
57%23%
20%Over 55
61%19%
21%36 - 55
58%21%
20%18 - 25
59%22%
19%26 - 35
INDIA
No, they’re on their phones also
Yes, they think I’m rude
Sometimes, if I am too obvious
Have your friends ever criticized you for using your phone around them?
56%
11%
14%
19%36%
18%20%
26%
59%
9%
13%
18%
females
males
Have you ever been ashamed to let people see your phone?
INDIA
85%
4%4%
7%
Under 18
57%
10%
11%
22%
Over 55
50%
11%
17%
22%
36 - 55
39%
14%20%
27%
18 - 25
47%
14%
17%
22%
26 - 35
INDIAHave you ever been ashamed to let people see your phone?
Yes, it’s too old
Yes, it’s not a cool model
No, I have a cooler phone
No, I don’t care about that
62%19%
11%9% 39%
27%
17%
17%
65%
17%
10% 7%
females
males
The first thing that peoplenotice about me most is:
INDIA
88%
6%3%3%Under 18
55%
13%
16%
16%
Over 55
53%
20%
15%
13%
36 - 55
48%
28%
13%11%
18 - 25
53%
20%
16%
12%
26 - 35
INDIA
What type of phone I have
How cool my clothes are
My watch
My car
The first thing that peoplenotice about me most is:
Thank You / Judith Coleyjcoley [at] vuclip.com
Vuclip / 1551 McCarthy Boulevard, Suite 213 Milpitas, CA 95035