consumer diary for cbb

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  • 8/11/2019 Consumer Diary for CBB

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    Consumer Diary For CBB

    Submitted By: Asadali Attarwala

    Roll No. 29 (M2)

    Full name: ASAD ALI HAMZA ALI ATTARWALA Age: 23

    Occupation : STUDENT

    Family status: SINGLE

    Product (s) generally used : (Brand, Name, type)

    - Milk (Amul Taaza)

    - McCains Frozen Food

    - Biscuits (Monaco, Bourbon)

    Hobbies: Swimming, Trekking, Video Games, Watching Movies.

    1) Date: 20/9/20014

    Place of Purchase: Big Bazaar.

    Item(s) Purchased: 3

    Brand Name: ( fo r each i t em ) McCains Frozen Food,Monaco, Bourbon.

    Price: ( fo r each i t em ) 105, 25, 10

    Planned Purchase? YesImpulse Purchase? No

    Any other information regarding the purchase?

    No

    Was someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    Good.

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    2) Date: 24/09/2014

    Place of Purchase: Big Bazaar

    Item(s) Purchased: 3

    Brand Name: ( fo r each i t em ) Hit, Amul Taaza x2

    Price: ( fo r each i t em ) 237 and 56

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    With Hit a refill pack of godrej Dish washing Liquid was given free.

    Was Someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    Good.

    3) Date: 27/09/2014

    Place of Purchase: Big Bazaar

    Item(s) Purchased: 2

    Brand Name: ( fo r each i t em ) Amul Taaza and Cadbury dairy milk silk.

    Price: ( fo r each i t em ): 56 and 50 resp.

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    N.A

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    Was someone with you during the purchase? If Yes did they influence you?

    No.

    How did it make you feel after the purchase?It felt good.

    4) Date: 29/09/2014

    Place of Purchase: Big Bazaar

    Item(s) Purchased: 4

    Brand Name: ( fo r each i t em ): Amul Taaza, Tropica Lichi Juice, Disney Waffy,Smith and Jones Tomoto Ketchup.

    Price: ( fo r each i t em ): 56, 80, 38, 90.

    Planned Purchase? Yes

    Impulse Purchase? Yes( Disney Waffy)

    Any other information regarding the purchase?Disney Waffy was near the cash till so I picked it up just like that.

    Was Someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    Good.

    5) Date: 1/10/2014

    Place of Purchase: Big Bazaar

    Item(s) Purchased: 2

    Brand Name: ( fo r each i t em ) Amul Taaza x2

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    Price: ( fo r each i t em ) 56, 56.

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    No

    Was Someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    No.

    6) Date: 4/10/2014

    Place of Purchase: Gausiya Bakery

    Item(s) Purchased: 2

    Brand Name: ( fo r each i t em ) Havmore Mango Dolly and Mountain Dew Can

    Price: ( fo r each i t em ) 15 and 35

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    No

    Was Someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    Average.

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    7) Date: 6/10/2014

    Place of Purchase: Flipkart.com

    Item(s) Purchased: 1

    Brand Name: ( fo r each i t em ) Micromax Canvas Nitro

    Price: ( fo r each i t em ) 11234

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    There was a sale going on.

    Was someone with you during the purchase? If Yes did they influence you?

    Yes they did Influence me.

    How did it make you feel after the purchase?

    I felt very good and satisfied.

    8) Date: 7/10/2014

    Place of Purchase: Shopclues.com

    Item(s) Purchased: 1

    Brand Name: ( fo r each i t em ) Gaurdian Antivirus

    Price: ( fo r each i t em ) 315

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    No

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    Was someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    Great.

    9) Date: 8/10/2014

    Place of Purchase: Big Bazaar

    Item(s) Purchased: 2

    Brand Name: ( fo r each i t em ) Amul Taaza and Mapro Butterscotch Syrup.

    Price: ( fo r each i t em ) 56 and 120

    Planned Purchase? Yes

    Impulse Purchase? No

    Any other information regarding the purchase?

    No.

    Was someone with you during the purchase? If Yes did they influence you?

    No

    How did it make you feel after the purchase?

    Good.