consumer behavior and mobile payments for tech map amsterdam
TRANSCRIPT
We don’t see things as they are, we see them as we are...
Tuesday, June 7, 2011
Twitter: @szwerink
Tuesday, June 7, 2011
Tuesday, June 7, 2011
Changing Society
Tuesday, June 7, 2011
Changing Society
Mobile Payments
Tuesday, June 7, 2011
Changing Society
Tuesday, June 7, 2011
Tuesday, June 7, 2011
How did a journalist get his news? How long did this take him?
Tuesday, June 7, 2011
Who is still going to a record store to discover new music?
Tuesday, June 7, 2011
To a realtor to check the houses in your neighborhood?
Tuesday, June 7, 2011
Did we really go to the bank for every transaction?
Tuesday, June 7, 2011
Were we really shopping in a supermarket?
Tuesday, June 7, 2011
There is a new generation coming...
And they have different knowledge, skills and ways of working
Tuesday, June 7, 2011
Knowledge, skills and ways of working these guys can’t manage
Tuesday, June 7, 2011
Because they were there when this was world news:
Tuesday, June 7, 2011
But they don’t know any better, they have not experienced ‘back in the days’, they
grew up with it...
Tuesday, June 7, 2011
Technology and ambition are teaming up!
Tuesday, June 7, 2011
..and these guys think it won’t go that fast..
Tuesday, June 7, 2011
But is going that fast!
And there is almost nothing the older generation can do to keep up...
Tuesday, June 7, 2011
Mobile Payments
Tuesday, June 7, 2011
ARE WE STILL IN CONTROL OF OUR DATA,
TRANSACTIONS AND ID?
Tuesday, June 7, 2011
ARE WE STILL IN CONTROL OF OUR DATA,
TRANSACTIONS AND ID?
ARE FINANCIAL TRANSACTIONS
FUN?
Tuesday, June 7, 2011
WHY NOT???
Tuesday, June 7, 2011
Tuesday, June 7, 2011
Isn’t it time to
CLAIM
YOUR
TRUE
IDENTITY
Tuesday, June 7, 2011
Tuesday, June 7, 2011
Isn’t it time to
CONTROL
YOUR
TRANSACTIONS?Tuesday, June 7, 2011
Tuesday, June 7, 2011
Isn’t it time to
MONETIZE
YOUR
DATA?Tuesday, June 7, 2011
Tuesday, June 7, 2011
We see a world where people are the owner of
their money, information and identity.
Tuesday, June 7, 2011
We see a world where people are the owner of
their money, information and identity.
A world where ones actions are rewarded and the financial boundaries of micro-payments are
resolved.
Tuesday, June 7, 2011
We see a world where people are the owner of
their money, information and identity.
A world where ones actions are rewarded and the financial boundaries of micro-payments are
resolved.
Resulting in an economy that is bigger and more diverse created out of the equality of trade and
information.
Tuesday, June 7, 2011
Tuesday, June 7, 2011
We strive to give back control to the consumer and
the merchant by making transactions free of charge,
social and fun
Tuesday, June 7, 2011
- Consumers -
Tuesday, June 7, 2011
For consumers this means taking
control over their own money,
information and identity and
having fun while performing
transactions and capitalizing
their own information and
identity
- Consumers -
Tuesday, June 7, 2011
- Merchants -
Tuesday, June 7, 2011
- Merchants -
Every merchants will get
free transactions and is
empowered with new
marketing tools and
access to a breadth and
depth of information
unimaginable before.
Tuesday, June 7, 2011
Fast, easy to use and for everybody accessible..
What are the key success factors for mobile payments?
Tuesday, June 7, 2011
What are the key success factors for mobile payments?
Tuesday, June 7, 2011
The supplying party must have the right profile
What are the key success factors for mobile payments?
Tuesday, June 7, 2011
The supplying party must have the right profile
Telcom Providers & Social platforms do not have the right profile
What are the key success factors for mobile payments?
Tuesday, June 7, 2011
No additional hardware
What are the key success factors for mobile payments?
Tuesday, June 7, 2011
Ensure complete privacy
What are the key success factors for mobile payments?
Tuesday, June 7, 2011
Current situation?
Tuesday, June 7, 2011
Current situation?
Internet usage in NL:•92% penetration•71% connects every day
Tuesday, June 7, 2011
Current situation?
Internet usage in NL:•92% penetration•71% connects every day
Broadband Internet (penetration):•NL = 93 %•EU average = 54%
Tuesday, June 7, 2011
RFID / NFC Technologie•Widely discussed but still years away from introduction• Is no prerequisite for mobile payments•Window of opportunity at least 2 years
Tuesday, June 7, 2011
Mobiel•>100% penetration•52% under 25 doesn’t feel connected with the world without mobile phone•>200.000 iPhone apps available
Tuesday, June 7, 2011
But how are we going to make money??
Tuesday, June 7, 2011
But how are we going to make money??
With a revolutionary
business model!Tuesday, June 7, 2011
C 1 0 0 0 T h e o J a n s s e nB u r g . M . v a n v e e n l a a n 1 2
7 5 4 5 H N E n s c h e d et e l : 0 5 3 4 3 1 0 4 3 1f a x : 0 5 3 4 3 1 0 4 3 2
w w w . c 1 0 0 0 . n l
Tuesday, June 7, 2011
This transaction costs 21 cents
C 1 0 0 0 T h e o J a n s s e nB u r g . M . v a n v e e n l a a n 1 2
7 5 4 5 H N E n s c h e d et e l : 0 5 3 4 3 1 0 4 3 1f a x : 0 5 3 4 3 1 0 4 3 2
w w w . c 1 0 0 0 . n l
Tuesday, June 7, 2011
This transaction costs 21 cents
But is worth 100x more when digitalized and personalized.
Let aside if you can also contact the customer directly
C 1 0 0 0 T h e o J a n s s e nB u r g . M . v a n v e e n l a a n 1 2
7 5 4 5 H N E n s c h e d et e l : 0 5 3 4 3 1 0 4 3 1f a x : 0 5 3 4 3 1 0 4 3 2
w w w . c 1 0 0 0 . n l
Tuesday, June 7, 2011
Multi Sided Platform
Tuesday, June 7, 2011
Multi Sided Platform
- Brings together two or more distinct but interdependent groups of customers
Tuesday, June 7, 2011
Multi Sided Platform
- Brings together two or more distinct but interdependent groups of customers
- Can only be of value to one group of customers only if the other groups of customers are also present.
Tuesday, June 7, 2011
Multi Sided Platform
- Brings together two or more distinct but interdependent groups of customers
- Can only be of value to one group of customers only if the other groups of customers are also present.
- Creates value by facilitating interactions between the different groups.
Tuesday, June 7, 2011
Multi Sided Platform
- Brings together two or more distinct but interdependent groups of customers
- Can only be of value to one group of customers only if the other groups of customers are also present.
- Creates value by facilitating interactions between the different groups.
- Grows in value to the extent that it attracts more users, a phenomenon known as the “Network Effect”.
Tuesday, June 7, 2011
Multi Sided Platform
- Brings together two or more distinct but interdependent groups of customers
- Can only be of value to one group of customers only if the other groups of customers are also present.
- Creates value by facilitating interactions between the different groups.
- Grows in value to the extent that it attracts more users, a phenomenon known as the “Network Effect”.
Tuesday, June 7, 2011
WE ARE ICE BREAKERS
Tuesday, June 7, 2011
WE ARE ICE BREAKERS
Tuesday, June 7, 2011
YOU ALSO HAVE TO BE AN ICE BREAKER!
Tuesday, June 7, 2011
- An icebreaker makes his way through the old frozen system.
YOU ALSO HAVE TO BE AN ICE BREAKER!
Tuesday, June 7, 2011
- An icebreaker makes his way through the old frozen system.
- An icebreaker leads his followers safely through all these
changes.
YOU ALSO HAVE TO BE AN ICE BREAKER!
Tuesday, June 7, 2011
- An icebreaker makes his way through the old frozen system.
- An icebreaker leads his followers safely through all these
changes.
- An icebreaker breaks the tension and will make you feel at
home.
YOU ALSO HAVE TO BE AN ICE BREAKER!
Tuesday, June 7, 2011
I have tried to tell you a remarkable story. Did you
like it?
Please share it!
Thank you!
@szwerinkZMAZZ
Tuesday, June 7, 2011