#StaysForStories

A Social Commerce Platform that Connects Hotels & Influencers

User Guide for Influencers

ASIA TRAVEL CLUB OUR VISION

Who is Asia Travel Club? How does the ATC Program work?

Asia Travel Club (ATC) leverages on social commerce &

messaging platforms to provide a new engagement

environment for influencers and travel brands across ASEAN

Economic Community (AEC), Greater China, Japan and South

Korea. The ATC Messaging App sits within Facebook Messenger

and WeChat Mini-App platforms in 7 languages.

Through the ATC Social App, leading influencers can sign up to

request for free experiences from ATC Program Partners, and be

rewarded for posting about their encounters, all within the

social environment of Facebook and WeChat.

Together with sister network Travel141.com, such

collaborations are richly amplified across Asia in 7 languages,

providing immediate reach into challenging markets such as

China, Korea and Vietnam.

ATC SOCIAL APP

Where can I find ATC Social App?ATC Social App sits within the Facebook Messenger App. All you have to do is

tap the “Send Message” button on www.facebook.com/asiatravelclub!

Step 1: Click on Send Message to

get to FB Messenger

Why is ATC Social App within Facebook Messenger?ATC Social App leverages on the social commerce phenomenon to provide a

new engagement platform where leading influencers can sign up, request for free experiences from ATC Program Partners and be rewarded for posting

about their encounters, all within the social environment of Facebook.

Get Free Hotel Stays – Check out list of hotels on boardSign Up to be an ATC

Member!

Link my Account if you have receive an

emailer from us!

User Guide – Sign UpIf your social media account has more than 1,000 followers

USER GUIDE FACEBOOK MESSENGER (SIGN UP AS INFLUENCER)

If you have more than 1,000 followers on your social media account, sign up with ATC as an Influencer:1. Tap on Sign up and select Influencer and provide us with some details (one time)2. Your account will be pending verification, do give us 1 working day to verify your account. You will be notified via email once

your account has been verified.3. Update your profile via the Me tab4. Please add cs@asiatravelclub.com to your contacts to ensure you receive our email.

USER GUIDE FACEBOOK MESSENGER (LINK MY ACCOUNT)

Received our e-emailer? 1. Tap on Link My Account2. Connect your account by entering the email and password provided in your emailer (one time)3. Tap Me to view your profile and do update your profile details

User Guide - Sponsored Stays Request for a sponsored stays from our Partners**Subject to approval by ATC Partners

USER GUIDE REQUEST FOR SPONSORED STAY

1. View list of partner hotels & tap to view more details2. Send your request – Sponsored stay & select the social actions you will deliver in exchange for the sponsored stay

(Do note of the social guidelines for sponsored stay via next page)3. Submit your request and you will be notified via email on the status of your request within 5 working days.

Please add cs@asiatravelclub.com to your contacts to ensure you receive our email.

USER GUIDE SOCIAL GUIDELINES

Social Action Guidelines

1. Influencers must deliver a minimum of one social post/blog with photos or videos for

each sponsored stay.

2. All content must follow the requirement below:

a. Minimum of 20 words for social posts

b. Minimum of 300 words for blogs

c. Minimum of 10 seconds for videos

3. Social posts/blogs must include the following hashtags: #travel141, #asiatravelclub and

#hotelname.

4. All content must be original and must include the hotel’s premises, facilities and

amenities.

5. All submissions must comply with all applicable intellectual laws, regulations and

ordinances.

6. All of the articles in connection with campaign shall be published within 7 days (inclusive)

from the sponsored stay. The account holder shall share the link(s) to the published

article(s) on the ATC Social App within 15 days (inclusive) from sponsored stay to be

awarded with ATCoins.

7. All social posts/blogs shall remain on the influencer’s social media account for at least six

months since the date of publishing.

8. The account holder grants ATC all rights to the use of original content created. Such

content may be used in marketing materials produced by/for ATC and its associated

companies. “Associated Company" shall mean any corporation controlling, controlled by

or in common control with ATC.

9. In the event of an unsatisfactory stay, please reach out to ATC at cs@asiatravelclub.com.

10. Sponsored stays are subjected to review and approved by our hotel partners.

Example: Past Campaign by Influencer 金芒老师 with over 5 million followers

For more showcase, check out www.facebook.com/asiatravelclub

User Guide - Redeem/Purchase ATCoinsUse ATCoins to redeem for free stays

USER GUIDE REDEEM WITH ATCOINS

1. View list of partner hotels & tap in to view more details and ATCoins required per night2. Select Redeem with ATCoins3. Insufficient ATCoins? Purchase the amount you need via PayPal! ATCoins will be automatically credited once transaction is completed.4. Your request will be submitted and you will be notified within 5 working days via email.5. Please add cs@asiatravelclub.com to your contacts to ensure you receive our email.

User Guide – #ATCPowerShareEarn ATCoins by completing mission-based campaigns

Earn ATCoins by participating in #ATCPowerShare mission-based campaigns.1. Tap on Earn ATCoins and view tasks available2. Sign Up to join and we will get back to you within 1 working days. 3. Selected influencers will receive an email with detailed brief from ATC. Complete the given task before the closing date, share

your links as proof of completion and be rewarded with ATCoins! 4. Do remember that the social posts shall remain on your social media account for at least six months from date of publishing.5. Please add cs@asiatravelclub.com to your contacts to ensure you receive our email.

USER GUIDE Earn ATCoins via #ATCPowerShare

User Guide - Social Review Links Share the links of your published posts to claim for your ATCoins!

After each sponsored stays / #ATCPowerShare task, do share the link(s) of the published article(s) to be awarded with ATCoins that can be use to redeem hotel stays!

1. Tap History to view the overview of your requests.2. Tap in to the completed stay under the respective tab to share link(s) and photos of the published articles and click Submit3. Do remember to do so within 15 days of sponsored stays to be entitled to ATCoins

USER GUIDE HISTORY & SHARING OF LINKS

USER GUIDE ATCOINS ALLOCATION

• Influencers will receive a 100 welcome ATCoins upon verification of account

Points Remarks

100 Welcome ATCoins

500 500 ATCoins per original content created + link(s) share onto ATC Social App(maximum of 1,500 ATCoins for each sponsored stay)

300 [Bonus] for every post that exceeds 500 likes within 7 days (on Facebook/Instagram/Weibo only)

For more information on ATCoins, do visit our FAQs.

Account holder agrees to the following Terms & Conditions (“T&Cs”) for the use of Asia Travel Club (“ATC”) services:

• Content provided by account holder in connection with campaigns arranged through ATC shall be original content created by the account holder

• The account holder’s content shall be in compliance with any applicable intellectual property laws.

• Sponsored stays are subject to partner hotel’s confirmation and requests are to be submitted at least 15 days in advance to allow partner hotels sufficient time to review the request and facilitate booking.

• The account holder acknowledges that while partner hotels will sponsor room-stay for campaigns arranged through ATC at no cost, any other expenses incurred in connection with the campaigns shall be

borne by the account holder. The partner hotels may require additional information to process the booking and in the process, may impose additional terms and conditions upon confirmation with the

account holder.

• The account holder acknowledges that arrangements for campaigns made through ATC are between the account holder and partner hotels, and agrees not to hold ATC liable for any damage or loss in

connection with such campaigns.

• The account holder shall honour arrangements made for sponsored stays, and shall not deviate from such arrangements without valid reasons and without prior agreement from sponsoring partner hotels.

• “Article” being defined as either a blog article or social media post, the account holder agrees to produce at least 1 article for each campaign that is accepted by the partner hotels. Refer to Annex 1 for

specific requirements.

• All articles in connection with campaign shall be published within 7 days (inclusive) from the sponsored stay. The account holder shall share the link(s) to the published article(s) on the ATC Social App within

15 days (inclusive) from sponsored stay to be awarded with ATCoins.

• Account holder will be awarded with ATCoins based on:

○ Successful sign up on ATC.com – 100 ATCoins

○ Verification by ATC that content work offered to partner hotels in exchange for room-stays were published and/or fulfilled (refer to Annex 1.5 for guidelines) - 500 ATCoins per original content created

(maximum of 1,500 ATCoins for each sponsored stay)

○ [Bonus] for every post that exceeds 500 likes within 7 days on Facebook/Instagram/Weibo only – 300 ATCoins

• Award of ATCoins shall solely be at ATC’s discretion and proof of published article(s) on the ATC Social App are required.

• Awarded ATCoins are valid for one calendar year from the date of issue. Expired ATCoins will be automatically forfeited at the absolute discretion of ATC without compensation to the account holder.

• The account holder grants to ATC all rights to the use of original content created. Such content may be used in marketing materials produced by/for ATC and its associated companies. “Associated Company"

shall mean any corporation controlling, controlled by or in common control with ATC.

• Failure to comply with these Terms & Conditions (e.g. failure to produce article within the stipulated timeframe, or producing articles that infringe intellectual property laws) may result in account holder

being barred from further ATC involvement.

TERMS & CONDITIONS