connecting with the community … · connecting with the community people with limb loss or limb...
TRANSCRIPT
2020 MEDIA
KIT
Connecting with the Community
People with limb loss or limb difference are the sole focus of the Amputee Coalition. Our mission includes empowering people through support, advocacy and education, which is the center of inMotion magazine and our monthly enewsletter, On the Move.
Our publications reach tens of thousands of people every year with inspiring stories and timely and trusted information.
These monthly connections to the community are a pivotal part of providing support to help people live life well.
We invite you to consider advertising as a way to align your message with the Nation’s leading resource for the limb loss and limb difference community.
“I’m grateful for everything I’ve learned from reading inMotion on overcoming obstacles, technology available, and dealing with common health-related issues.”
~ John, inMotion reader
Living With Limb Loss | Family Matters | Honor, Valor, Sacrifice | Health & Well-Being | Technology | Perspectives
A free publication produced by the Amputee Coalition
March | April 2019
In Pursuit of the Seven Summits
Smart Amputation:Gaining From Loss
Fighting for a Dream
Living the Dream
Living With Limb Loss | Family Matters | Honor, Valor, Sacrifice | Health & Well-Being | Technology | Perspectives
The Joy of Living: Jump-Start Your Thrive Drive
Riley Walker:A Force of Nature
Forged in Fire and Ice
Living Strong
July | August 2019
A free publication produced by the Amputee Coalition
“One of the things I like most about inMotion magazine are the advertisements highlighting products I didn’t know about.”
~ Sharon, inMotion reader
Sidebar Ad
Rate$450 per edition
Size190 px X 190 px
SpecsJPEG or GIF format. To ensure readability, the height of the smallest lowercase letters in the ad should be at least 6 pixels tall.
Questions?
Contact 888.267.5669, ext. 7103 or [email protected].
On the Move is evolving. If ad sizes and styles change, we will let you know 30 days prior to the next issue.
Full-Width Banner
Rate$600 per edition
Size600 px X 100 px
SpecsJPEG or GIF format. To ensure readability, the height of the smallest lowercase letters in the ad should be at least 6 pixels tall.
Mechanical Requirements
inMotionPage Unit Width x Height
2-Page Spread (trim)* 16.25” x 10.875”
Full Page (trim)* 8.125” x 10.875”
Full Page (no bleed) 7.125” x 9.875”
1/2 Page Horizontal 7.125” x 4.85”
1/2 Page Vertical 3.5” x 9.875”
1/3 Page Vertical 2.25” x 9.875”
1/4 Page 3.47” x 4.85”
1/6 Page 2.25” x 4.85”
* Add .125” on all four sides for bleeds. Crop marks and all other printer’s marks should be .125” away from the artwork.
Publication Trim Size 8.125” x 10.875”
Material Requirements Please send 300 dpi resolution digital ad files in CMYK PDF format with embedded fonts and a .125 bleed on all sizes. Email your ad to [email protected].
Artwork All additional production costs will be billed separately to the advertiser. Minimum charge is $100.
FontsPlease make sure that black text in the original files is not saved as four-color process. When converting files to PDF, check the Preserve Black Objects selection in Adobe Acrobat Professional.
On the Move
Sizes for On the Move enewsletter advertisements are subject to change as the Amputee Coalition may modify the format of the newsletter. Companies under contract will receive 30 days notice before any change in format takes effect to provide the Company the opportunity to submit a revised advertisement.
2020 Rates and Dates
1 TIME HALF YEAR (3 issues)
FULL YEAR (6 issues)
2-Page Spread $4,000 $3,800 $3,600Back Cover $3,750 $3,550 $3,350Inside Front Cover $3,500 $3,350 $3,200Inside Back Cover $3,500 $3,350 $3,2001 Page $2,900 $2,750 $2,6001/2 Page $2,000 $1,900 $1,8001/3 Page $1,250 $1,200 $1,1501/4 Page $750 $700 $6501/6 Page $425 $400 $375
RATEFull-Width Banner $600Sidebar Ad $450
All prices are gross rates and do not include agency discounts.
ISSUE ADVERTISING CLOSE MATERIALS DUEJan/Feb Nov. 15, 2019 Nov. 15, 2019Mar/April Jan. 10, 2020 Jan. 17, 2020May/June March 6, 2020 March 13, 2020July/Aug May 8, 2020 May 15, 2020Sept/Oct June 26, 2020 July 6, 2020Nov/Dec Sept. 4, 2020 Sept. 11, 2020
PLEASE NOTE: If an advertiser fails to provide material required to meet the deadlines for an issue in which they reserved space, the most recent published advertisement available will be repeated. If no advertisement is available, the advertiser agrees to pay for the space reserved.
2020 inMotion Rates
2020 On the Move Rates
2020 inMotion Deadlines
Questions?
Contact 888.267.5669, ext. 7103 or [email protected].
On the Move is evolving. If ad sizes and styles change, we will let you know 30 days prior to the next issue.
Add Strategic Communication to Your Plans
On The Move Monthly Enewsletter
Reserve
Spot
Ad Due!
2020 inMotion Themes
January/February — GOALS: It’s a new year and a fresh start! In this issue, we’ll help readers think about the things they want to accomplish this year and feel good about!
March/April — STRONG: Mind, body, and soul. In this issue, we’ll share ideas and insights around resilience and strength, and how readers can build their foundation of well-being.
May/June — FREEDOM: Independence, trust, and honor. In this issue, we’ll cover what it means to create opportunity and find ways that allow our readers to live big!
Advertising in inMotion is a compelling, results-driven way to reach your customers.
In 2020, the magazine will showcase the following themes:
July/August — LEARN: The back-to-school season feels like the start of a new year! In this issue, we’ll talk about what it means to be a lifelong learner and try new things to enrich one’s life.
September/October — POWER: Every one of us has the potential to do great things and lead big moments. In this issue, we’ll talk about how to find power in our talents, skills, and values, and fill our lives with energy.
November/December — COMMUNITY: None of us gets anywhere in life alone. In this issue, we’ll talk about the importance of community, kindness, and support.
WHO DOES YOUR ADVERTISING REACH?
In addition to thousands of individuals receiving subscriptions, clinicians treat inMotion as a must-have resource for their patients. Whether readers are new to limb loss or are well on their way to a new normal, this well-thumbed magazine goes far beyond waiting room décor. You can depend on extra distribution at our Limb Loss Education Days, National Conference, events, and trainings throughout the country. inMotion also receives hundreds of thousands of online views (including your advertisement and link!) Expand your reach even more with our enewsletter, On the Move, which reaches more than 39,000 inboxes every month.
Person with Limb Loss or Limb Difference 77%
Other (Representatives & Community Leaders) 2%
Family/Friend/Caregiver 9%
Clinician/Prosthetist 12%
Annual Impact and Reach
6+ Regional Limb Loss Education Days throughout the country
100+ Trained Lead Advocates
1,038 Certified Peer Visitors
115 Congressional meetings at the Amputee Coalition Hill Day in Washington, DC.
1,326 National Conference Attendees
Every issue of inMotion is designed to introduce people to new resources, to provide support and education, and to empower readers to take charge of their lives. Our topics cover all levels and types of limb difference and include sections like:
• Living With Limb Loss • Health & Well-Being • Family Matters • Technology • Honor, Valor, Sacrifice • Perspectives
Contact Us Advertising Sales | 888.267.5669, ext. 7103 [email protected]
Amplify Through Social MediaWe post stories on social media as well, which adds even more people to our readers!
On the MoveSent monthly to more than 39,000 valid email addresses.
Count your clicks and create specialized content or testing to draw in readers.
Getting Looks207,955 inMotion pages were viewed online in the past 12 months.
Popular Stories• Pain Cessation
Alternatives and Opioid Dependency
• The Community’s Struggle With Insurance Issues
• Advocacy: The Voice of the Limb Loss/Limb Difference Community
• Living Life to Its Fullest; Stories of Success
What do we say?inMotion is the trusted source for
information about living well with limb loss and limb difference.
Written and produced by content experts, professional writers and
our staff, we listen to the questions and conversations posed by the
community to make sure every issue is a page-turner.
PLAN FOR RESULTS