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© 2015 IBM Corporation
Connected Car @ CeBIT 2015 Real-Time Data Processing with Cloud IT-Platforms
Industrial Users Forum – Halle 12/C71
© 2015 IBM Corporation
Transmission Control Unit
Airbag Control Unit
Tier Pressure Management System
RADAR & LIDAR Camera
Infotainment- System
In-Vehicle Camera
GPS
Dynamic Stability Control
ABS
Telematics Unit
Engine Control Unit
OBD-II
Vehicles have become rolling sensor platforms generating vast amounts of data from different systems and sensors
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Trend
© 2015 IBM Corporation
The Automotive Industry will be the second largest generator of Big Data within the internet-of-Things by 2015
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Trend
80% of data is unstructured; social media, engineering drawings, free-text notes.
Variety
24x7 streams of consumer sentiment via social media, connected vehicle data.
Velocity
10 TB of vehicle sensor data is generated every 30 minutes. Volume
Trusting data - warranty claims cost OEMs 1% - 6% of annual sales; level of fraud?
Veracity
Big Data
© 2015 IBM Corporation
Data generated by the vehicle already provides valuable insights towards the vehicle itself and its environment
Direc&on of travel
Error Codes
KM reading Weather condi&ons
Detected Road signs
Engine statuses
Airbag Status
# of passengers
Tire pressure
Posi&on
Road Condi&on …
Pictures of the
environment
…
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Trend
© 2015 IBM Corporation
Unlocking the most important vehicle data through connectivity enables an unprecedented variety of value generating uses cases
Vehicle sends a notification to the back end that there is a traffic jam ahead with the end after a curve.
Backend to Vehicle Sends route preview (120km/h, 10% downward slope)
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Warning: based on current sensor data their is a high probability of a brake failure.
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Backend to Vehicle Real-time update: Slow down, danger!
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Connected Car Use Cases
Connected Car Cloud
OEM Receives engine information to predict failure and optimize quality
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Vehicle to Backend Sends position, speed, and other relevant sensor data
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Base Scenario
© 2015 IBM Corporation
Data Usage for Cities and 3rd Parties Using the data that comes from the vehicle helps to enable for example smarter traffic management and usage based insurances
Value Added Services for Customer OEMs are enabled to provide Value Added Services to their customers
Increase comfort, safety and efficiency for Drivers Expanding the vehicle horizon can makes driving more efficient, convenient and safer
Product Improvement for Engineering Using vehicle data and driver information to constantly improve product engineering
Cost savings for OEM and Supplier Using vehicle data to decrease costs (e.g. warranty costs through predictive maintenance)
CRM for Marketing Leveraging deepened customer understanding to tap up-sell and cross-sell potential
Big Data from Connected Cars provides not only value for the individual driver but also for the OEM and other parties
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Use Cases
© 2015 IBM Corporation
With this trends new IT capabilities are required for unlocking that potential
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Technology Requirements
Connected Vehicles require… § Mobile Messaging § Real Time Processing § Big Data § Analytics § Cloud § Security
200 million Connected Vehicles in 2015
2nd largest data generator within the Internet of Things
Connected Vehicles have… - Sensors - RADAR - Cameras - LIDAR
Generate a total of 438 billion GB/year
80% of vehicle innovations by Electrics/ Electronics
100 million lines of software code in today's premium vehicles
© 2015 IBM Corporation
M2M Protocol HTML5 WebSocket
IBM Messaging Appliance
MQTT & WebSocket
IBM Big Data Analytics
IBM Real Time Analytics
Fast Messaging Ad-hoc Correlations Reliable Communication
Data At Rest Data In Motion
IBM is utilizing it´s Internet-of-Things M2M Platform …
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IBM Technology
© 2015 IBM Corporation
MQ Telemetry Transport IBM MessageSight IBM InfoSphere Streams IBM InfoSphere Streams - Geospatial Toolkit -
§ Open Standard
§ Open Source
§ Sponsored by IBM, Cisco, SAP, Eclipse and others
§ Already adopted by many automakers
§ Compared to https: • 93x faster throughput • 1/8th network overhead • Battery use 1/170th receive,
1/11th to send
§ Easy to deploy “Plug and Play”
§ Highly scalable: • 1M Concurrent Connections • 13M non-persistent
messages/second • 400K persistent messages/
second • Predictable latency in
microseconds • Based on highly efficient
MQTT messaging protocol
§ Analysis of data in motion
• Sub-millisecond response time, allowing for real-time analysis
§ Easy integration with existing systems
§ Supports both structured and unstructured data sources
§ Facilitates efficient processing and indexing of location data
§ Highly accurate processing of data in relation to points of interest, road networks and distance between objects
§ Geofencing
… based on innovative, reliable and scalable products essential for the connected car environment
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IBM Technology
© 2015 IBM Corporation 10
… running on IBM SoftLayer Cloud fulfilling the global Connected Car requirements with dedicated fiber connectivity
India
China Tokyo
Hong Kong
Singapore
Melbourne
SeaHle San Jose
Los Angeles
Mexico City
Denver Chicago
Dallas Houston
Toronto Montreal
BRAZIL
New York City Washington D.C.
Miami
London Frankfurt Amsterdam
Paris
Sydney
Atlanta
SoftLayer Facilities "
§ Dallas "104,500+ servers"§ Seattle "10,000+ servers"§ Washington "16,000+ servers"§ Houston "25,000+ servers"§ San Jose "12,000+ servers"§ Amsterdam " 8,000+ servers"§ Singapore "16,000+ servers"
30+ cloud data center globally IBM owned fiber backbone Global disaster recovery Further investments of over $1bn to expand global delivery capabilities
IBM Capabilities
© 2015 IBM Corporation
Cloud
Vehicle and smart devices Connectivity Backend Content and Services
Driver
Automotive industry Telco IT Industry 3rd Parties from different industries
Enabling the next generation of Connected Car Services requires cooperation across industries
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Ecosystem
© 2015 IBM Corporation 12
Thank you for your attention Stefan Schumacher Director, Global Automotive Solutions +49 – 172 – 325 11 22 [email protected]