computational social science ariel brio july 23, 2009
TRANSCRIPT
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Computational Social Science
Ariel Brio
July 23, 2009
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About me
BS, Policy & Management, Carnegie Mellon University, 2005
MS, Public Policy & Management, Carnegie Mellon University, 2006
US Department of Defense, 2006-2007 Booz Allen Hamilton, 2007-2009
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Contents
Introduction – What is Computational Social Science?
Examples Current state of the field
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Data-driven social science
Computational Social Science seeks to gain meaning into social phenomena from quantitative data-sets
Diverges from traditional social science in that it applies mathematical methods to mine social data
Introduction
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Social Sciences include:
Pure fields: Political Science Sociology Economics Psychology
Applied fields Management Marketing Information systems Policy analysis Finance
Introduction
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Quantitative methods
Statistics & probability Operations research Data-mining Decision Science Visualization
Introduction
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Logistics systems
Management of goods, information, people, and resourcesMilitaryCommercial Information systems
Examples
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Computable General Equilibrium Models
Combines databases of economic and transactional data with input/output models that describe relationships of data to economies and trade
Examples
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Social Network Analysis
Quantitative and visual models of social relationships
Relationships are measured and clustered to better understand social dynamics
Used often for targeting – both commercial and military
Examples
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MLB Steroid network – Supply
Examples
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MLB Steroid network – Team ties
Examples
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9/11 Al Qaeda network
Examples
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Al Qaeda
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Amazon network
Examples
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Computational Social Science is going through a renaissance
Internet, databases, and Web 2.0 transformed the measurement and storage of social systemsSocial networkingMassive data-bases & cloud computing
The field
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Organizations making an impact
Academic & Research Santa Fe Institute Harvard Institute for Quantitative Social Science MIT Human Dynamics Group UCI Institute for Mathematical Behavioral Science Michigan Institute for Social Research
Commercial & Industry Hi-tech: Google, Amazon, Apple, Facebook Defense: Booz Allen Hamilton, SAIC Ford Motors ExxonMobil
Government & Non-profit MITRE RAND DoD, CIA, NSA, FBI
The field
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Getting involved at Arizona
Eller College of ManagementArtificial Intelligence Lab
Department of Systems & Industrial EngineeringMultidisciplinary University Research InstituteModeling Optimization & Research Education
The field
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Thank you