Company Program

Why Does Sustainability Matter?

Ever increasing demand from the market is favouring companies who have embedded sustainability practices into their business.

Practices such as:

Ethical working conditions

Sustainable resource use

Manufacturing with lower environmental impact

In short, consumers don't just want the cheapest product;

They want the best quality that they can afford.

And their notion of quality includes addressing sustainability concerns.

Amidst a massive rethink of how we do business, global markets have begun embracing sustainability as an…

Integral part of strategy and a driver of profitability.

As a new opportunity.

As essential to competitiveness.

In 2012, The World Economic Forum also released the Sustainability-Adjusted Global Competitiveness Index (GCI).This new measure aims to assess the “the set of institutions, policies and factors that make a nation remain productive over the longer term while ensuring social and environmental sustainability”.

As the “best’ practices.

As a way to differentiate between companies.

As a way to reduce waste and energy which translates to savings.See 3M’s logo below

Consider this…

Within two years, you will be able to take your iPhone and zap the bar code on a pair of jeans to get a sustainability index that will let you choose the most sustainably made jeans.

Will you want to know? Will you give your business to companies with excellent sustainability practices?

Should companies care about sustainability?

Should companies take responsibility for their products from birth to re-birth:

Shouldn’t companies take responsibility forclosing the loop on consuming and discarding?

“Understanding what we can do to improve our relationship with the environment can be a well-spring of business innovation…

Companies that eschew waste, prize efficiency, and innovate are the ones that will make it in the long run.” (D. Struhs)

How will you address sustainability practices in

your company?