Company presentation

04/2018

04/2018

Since

1952

Est. in

2003

Founder

&

Managing

Partner

Number of

employees

Revenue

2017

History of

Sales Agency

Peter Braukmann

Bernd Braukmann

> 500 million

RMB

Over 100

Raiffeisenstr. 32, Arnsberg Raiffeisenstr. 9, Arnsberg Gut Nierhof, Arnsberg

FACTS

NEUES BILD

CASO DESIGN

products

Great functionsIntuitive control

concepts

High quality

standards

Timeless, esthetic

design

04/2018

THE BRAND CASO DESIGN

1952

2003

2004

2006

2007

Development and

establishment of the

brand „CASO“

Market introduction of

the first CASO induction

table top induction

Development of the

first CASO Design

microwave

Sales agency for

German brands

Market launch of the

first CASO vacuum

sealer

MILESTONES

04/2018

2008/2009

2014

2015

2016

Setup of the product

field “high-quality

wine refrigerator

Est. JV production

company in China

Inauguration of the

new logistic center

“Gut Nierhof” with

more than 10.000

sqm

Clear product

portfolio expansion in

products such as

Power-Blender,

breakfast serie and

more

Smart Kitchen

introduction of

the first control

App for CASO

products

2017

Admittance to

Zentralverband

Elektrotechnik- und

Elektronikindustrie

e.V. - Brand-relaunch

with the introduction

of the label “CASO

Design”

04/2018

MILESTONES

Design-microwaves Induction Vacuum sealers

Coffee Milk frother Kitchen devices

Mixer Juice extractor Full automatic coffee

(Wine-) refrigerators

04/2018

PRODUCT PORTFOLIO

04/2018

The high-quality of CASO-products are being confirmed from independent testing

institutes and testing magazines.

TESTING AWARDS

04/2018

In October 2015, CASO

Germany was voted as the

brand of the year 2015/2016

by the electronics retailers

BRAND OF THE YEAR

LEADING IOT CONCEPT´s

04/2018

launch of the first APP controlled Wine cooler

in Germany 2017IOT Development

Part oft the Braukmann Group is the B2

Software GmbH a software developing

company which started in 2012 to develop

a 100% independent IOT solution on the

according to the German data protection

law and online banking security standard.

Based on these technology CASO is able to

provide innovative smart controlled

appliance open to every standard.

LEADING IOT CONCEPT´s

04/2018

launch of the first foodmanager APP manage

food preserve and freezer inventoryFoodmanager APP

With every purchase of a vacuum

sealer the customer has a free

download for the foodmanager APP

where he can easily manage the

inventory and eat by date of the food.

Future CASO products will be

supported by additional value of IOT

04/2018

• Specialist retailer –

buying grups more than

2.300 in Germany

• Ecommerce customer,

such as Amazon, Media

Online, etc.

• 15 Export markets, such

as USA

CASO

DESIGN

CASO SALES DISTRIBUTION EUROPE

04/2018

CASO Design attaches great importance to a high-quality and broad-based trade

fair presence, both at international trade fairs and at in-house trade fairs

In order to reach its high-end target audience, CASO is focusing on participating in

several trade shows with areas, such as lifestyle & cooking and much more

IFA 2017 INTERGASTRA 2018

TRADE FAIR ACTIVITIES

Ambiente 2017

04/2018

Since 2014, CASO Design supports the volleyball team „RC Sorpesee“ as its main

sponsor. In 2015, the team was awarded with the golden brand by the DOSB.

REGIONAL ENGAGEMENT

04/2018

A volleyball junior team of the Shanghai Sports School visited Sundern in September

2017. It was in cooperation with the volleyball team RC Sorpesee and the regional

sports federation

REGIONAL ENGAGEMENT

04/2018

CHINA MARKET DEVELOPEMENT

BRAND DEVELOPMENT PARTNERSHIP

to successfully enter the China market and guarantee a strong sales and distribution

support for the retailers we are very honored to establish a brand partnership with

Xinbao Shunde one of the leading manufacture.

04/2018

CHINA MARKET DEVELOPEMENT

THE TARGETS

1. Clear brand position and identity for high quality innovative design appliance

2. New fresh product concepts for traditional & live style food

3. Marketing and sales support with a professional team in China

4. Long term strategies for the different sales channels.

5. Added value with free APP´s made in Germany

6. Signature products made in Germany.

Thank you!

For more information, please visit our website:

www.caso-design.com

04/2018