company brochure - essel group...
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Company Brochure
A global supplies and logistics company serving, international relief agencies and engineering companies
Gee Square Holdings SRL is a supplies and logistics company that provides goods, services and industrial solutions to a wide range of organisations including international relief agencies and engineering companies.
Gee Square was founded in March 2015 and is owned by Essel Group ME (“EGME”). Essel Group ME (“EGME”) operates subsidi-ary businesses in the natural resources, industrial supply and logistics, and education sectors. Our natural resources portfolio includes oil and gas, potash and iron ore assets. EGME pursues growth through the acquisition of underdeveloped assets at competitive valuations.
EGME is a part of Essel Group, the Indian multinational conglomerate operating in a broad spectrum of industries including media, packaging, infrastructure and technology. Building on Essel Group’s 90 year history of developing and promoting businesses, EGME is leading the expansion of the Group’s presence in Europe, the Middle East and Africa.
Gee Square serves clients across the globe and works closely with humanitarian organisations and in-dependent contractors.
Gee Square is guided by a set of �rm strategic objectives:
Company Overview 03
Introduction
Mission
Providing specialist services to client, aligned with industry best practice Supplying high quality and cost e�ective solutions Being a dependable and reliable partner Delivering projects on time and on budget Maintaining the capability and �exibility to respond to the diverse needs of aid agency clients
In the last year, Gee Square has executed projects worth approxi-mately $4m. Gee Square is head-quartered in Italy and has o�ces in Egypt, Dubai and the UK.
HEALTH
INDUSTRY & TRADE
HOUSING & INFRASTRUCTURE
POWER & ENERGY
AGRICULTURE & FOOD SECURITY
POTASH
FISHING KITS
FRP ICE BOXES
HYGIENE KIT & BABY KITS
UREA
PHARMACEUTICAL &MEDICAL EQUIPMENTS
BLACK CEMENT &READY MIX CONCRETS
SOLAR PANELS, BATTERIES & INVERTERS
SCREW DRIVER PILES & PILES DRIVEN
IRON ORE & COALGALVANIZED IRON PIPES &
STRUCTURAL STEEL
ENGINEERING TOOLS &EQUIPMENT’S
PV BATTERIES
MEDICAL DRUGS, HIV/AID MEDICAL KITS
Our Product & Services
Key Milestones 04
April 2015 Received �rst order for relief
suppliesMarch 2015 Registered as
UN-approved vendor
March 2015 – Gee Square Holdings SRL incorporated in Milan, Italy
October 2016 General Trading arm received �rst order for potash in New
Zealand
July 2016 Signed highest value contract for the
provision of relief supplies to date
June 2015 Recognised as Level 1 UN-approved vendor
June 2015 Completed �rst supply of aid to
Libya
July 2016 Registered an o�ce in Egypt
July 2016 Successfully sup-plied & delivered �shing
equipment to di�erent FAO warehouses in Juba, South
Sudan
August 2015 Delivered relief supplies to 19
locations in an active war zone in Yemen
July 2015 Recognised as a Level 2 UN -approved vendor
Nov 2016 Registered as an o�cial vendor
for InternationalOrganization for Migrants (IOM)
05Operations 05
What do we do?
Our business operates in three key areas :
General TradingEngineering SuppliesRelief Supplies
An engineering and construction contractor o�ering a wide range of
services, from project design to after-sales service
General trading capabilities covering a broad range of goods including oil, gas,
coal and steel
A level 2, UN-approved vendor, EU vendor and an o�cial IOM vendor,
supplying emergency aid and solutions to relief agencies around the
world
Relief Supplies
Operations 06
Gee Square is a level 2, UN-approved vendor, supplying emer-gency one-stop humanitarian aid and development solutions to a wide range of international relief agencies such as the United Nations’ Food and Agriculture Organisation (“FAO”), UNICEF, and the United Nations’ Mission in South Sudan (“UNMISS”). Gee Square is also a EU vendor and an o�cial IOM (International Organisation for Migration) vendor.
With a broad portfolio of relief products, Gee Square can meet the diverse requirements of relief missions around the world; for example, the company has provided hygiene kits, medical packs, education tools, sleeping bags, tents, agricultural fertilizer and �shing equipment.
Gee Square is the �rst and only company to successfully supply relief supplies during active war situations in Libya and Yemen. In August 2015, Gee Square team was awarded the task of supplying urea to farmers at 19 di�erent locations in Yemen by the UN’s agency FAO. Gee Square’s team navigated unpredictable and dangerous conditions to deliver relief supplies successfully.
General Trading
Gee Square’s general trading arm has a global capability, covering a wide range of goods including oil and gas, coal, steel, nonferrous and precious metals and soft commodities. Gee Square’s clients include multinational energy and chemical companies, global coal and metal traders, utilities and soft commodity trading houses.
Gee Square’s close ties with some of the world’s leading suppliers have given it a competitive edge over other companies in our sectors. It is well placed to deliver a specialised and highly reliable service to its clients and has a track record of moving commodities across the globe reliably, e�ciently and responsibly.
Operations 07
Gee Square also operates as an engineering and construction contractor o�ering a range of services including project design, procurement and construction. It has worked across a variety of sectors including agriculture, construction, power generation, mining and renewable energy.
Gee Square recently opened a branch o�ce in Cairo, Egypt, from where it can pursue growth opportunities a�orded by local government and private tenders in North Africa and the Middle East.
Egypt expects to generate 20% of its power from renewable sources by 2022, massively increasing the role of solar, wind and hydropower. Gee Square’s expertise in solar energy will form a core part of its o�ering in the region.
Engineering Supplies
STRONG TRACK RECORD OF SUCCESS IN ERITREA, UAE AND
EGYPT
Countries we have worked with
Vulnerable Countries (According to the UN ‘List of Most Vulnerable Countries 2016’)
Libiya
Ethiopia
Chad
Somalia
Madagascar
Niger
Yemen
Lebanon
Eritrea
Libiya
Italy
Mali
South Sudan
Central African Republic
Kenya
Haiti Haiti
Libiya
Lebanon
Ethiopia
Zambia
ChadNiger
Liberia
GuineaSierra Leone
Gambia
CentralAfrican Republic
Eritrea
Libiya
Mali
Uganda
Italy
Kenya
South Sudan
Countries we have worked with
Vulnerable Countries (According to the UN ‘List of Most Vulnerable Countries 2016’)
Gambia
GuineaSierra Leone
Liberia
Zambia
Afganistan
Bhutan
Myanmar
Cambodia
Nepal
New zealand
ThailandSomalia
Thailand
New Zealand
Afganistan
Bhutan
Myanmar
Cambodia
Nepal
10
Working with some of the world’s largest relief agenciesand organisations
FAO$ 2.6 Billion
Clients & Their Spending Budgets (July 2016 - June 2017)
ACTED$ 219.52 Million
EU$ 15.5 Billion
IOM$ 1.6 Billion
United Nations$ 5.4 Billion
MINUSTAH$ 12 M
MONUSCO$ 62.12 M
MINUSMA$ 82.64 M
UNDOF$ 1.2 M
Samaritan's purse$ 173 Million
UNAMID$ 30.5 M
UNMISS$ 66.79 M
UNMIL$ 6.99M
UNOCI$ 6.68 M
WFP$ 6.23 Billion
UNFICYP$ 2.64 M
UNHCR$ 61 M
UNIFIL$ 5.79 M
UNMIK$ 1.2 M
UNISFA$ 28.46 M
Certi�cates 11
12
LibyaIn June 2015 ACTED, the French humanitarian NGO, commissioned Gee Square to deliver health hygiene kits to the Marsa Al Brega region in Libya. Despite facing extremely challenging conditions, including the lack of any active port facilities, the team successfully completed its operation and delivered vital supplies and services to thousands of families.
YemenIn December 2015 the United Nations’ Food and Agriculture Organisation (“FAO”) appointed Gee Square to supply 310 tonnes of agricultural fertilizers to farmers in 19 di�erent locations across Yemen. The assignment required Gee Square to enter into negotia-tions with the authorities in Saudi Arabia and on the ground on Yemen, after which all 6,220 bags of fertilizer were delivered safely to their intended targets.
South SudanIn March 2016, Gee Square secured contracts from two aid agencies to deliver supplies to South Sudan. The Food and Agriculture Organization of the United Nations (“FAO”) appointed Gee Square to supply �shing equipment to its operations in Juba. Gee Square's team arranged for 7 containers to be shipped from China to the port of Mombasa in Kenya and it then oversaw the safe transportation of the cargo to the FAO’s warehouses in Juba.
Under the terms of the second contract, which was granted by the United Nation Mission in South Sudan (“UNMISS”), Gee Square was appointed to supply and deliver drilling equipment to the agency’s workers in Juba. This project is ongoing.
Gee Square has been recognised for its work in successfully delivering aid supplies to civilians a�ected by the con�icts inLibya, Yemen and South Sudan.
Success Stories
Management 13
Gagan Goel Managing Director, Essel Group ME
In October 2003, Mr. Goel founded Dish TV, one of India’s �rst direct-to-home television platforms which now boasts over 20 million subscribers. Four years later he was appointed Executive Director of Zee Entertainment Enterprise Ltd, the Mumbai-listed media and entertainment company, where he was responsible for overseeing content production and marketing. Mr. Goel left the company in 2009 to become Executive Director of E-City Bioscope, the Indian leisure and real estate business. In 2011, Mr. Goel moved to Dubai to oversee Essel Group’s global expansion and to manage the group’s diversi�cation into natural resources. He founded EGME in 2012.
Mr. Goel is also Chairman of Simba Energy Inc., the TSX-V listed oil and gas exploration junior focused on the onshore frontier basins of Africa, and he sits on the company’s Board of Directors.
Punkaj Gupta Group Chief Executive, Essel Group ME
He has over 20 years of corporate experience in the natural resources and industrial sectors. Mr. Gupta started his career working for the United Nations Educational, Scien-ti�c and Cultural Organisation (UNESCO) in Geneva. In 2000, he joined Jindal Saw Pipes, a leading global manufacturer and supplier of iron and steel pipe products, where he was responsible for business development and for growing the company overseas. He left the company in 2006 and was appointed Executive Director Asia Paci�c of Gap Steel, the Dubai based steel company. Two years later he joined Meta Copper, India’s largest manufacturer of copper products, as Executive Director and was responsible for starting various new business activities. Before joining EGME, Mr. Gupta managed a number of independent mining projects in India.
Mr. Gupta is also the Chief Executive O�cer of Simba Energy Inc.
Mr. Goel is a Director of Essel Group and the founder of EGME. He has more than 13 years experience of buildiing and leading international businesses.
Mr. Gupta joined Essel Group in 2012 to oversee the com-pany’s expansion into the natural resources industry and the eventual establishment of EGME in 2012.
Why Gee Square 14
WHYGEE SQUARE
Low-cost Leader
Highly Skilled Management Team
Proven Track Record of Success
Logistical E�ciency
Backed byGlobal Conglomerate
Reliable Partner to Clients Worldwide
Strong track record of supplying specialist, high quality and cost-e�ective solutions to clients around the world
A reliable partner, renowned for delivering projects on time and on budget
‘Relief Supplies’ division is recognised as a Level 2, UN-approved vendor and has executed projects worth c.$4m. It is the
�rst and only company to successfully supply relief supplies during active war situations in Libya and Yemen
‘Engineering Supplies’ division has worked on successful solar energy projects in Eritrea, the UAE and Egypt, where it is
strongly positioned to capture rising demand for renewable energy
‘Global Trading’ division is competitively positioned compared to peers thanks to close ties with the world’s leading suppliers
Gee Square is owned by EGME, a company with a strong �nancial position that is backed by Essel Group
United Kingdom
3rd Floor, Axiom House
Feltham, Middlesex
London
TW13 4AU
United Kingdom
Italy
Via Dell Annunciata 23/4
20121 , Milano
Italy
Egypt
5th Settlement,Villa (303)
El Narges , Area 3
New Cairo
Egypt
Dubai
207 Zee Tower
Dubai Media City
P.O Box 500484
Dubai
UAE
Dubai : +971 4 454 2459
London : +44 (0) 20 8890 5300
[email protected] www.geesquare.com
Head O�ce Global O�ces