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COMMUNITY PRODUCT PRESENTATION
TECHNOLOGIESACCESS CUTTING-EDGE IT SOLUTIONS
ELIMINATE TECHNICAL DEBT
$ 23 billionInvested by Amazon in 2018
in innovative research and development,
Google —$ 16.2 Billion, Volkswagen — $ 15.8 Billion,
Samsung — $ 15.3 Billion, Intel — $ 13.1 Billion. 1
70%Of top managers are convinced that technical debt significantly limits innovative capabilities of their companies. 2
1 Statista 2019: https://www.statista.com/statistics/265645/ranking-of-the-20-companies-with-the-highest-spending-on-research-and-development/2 MIT Sloan Review, 19.06.2018: https://sloanreview.mit.edu/article/technical-debt-might-be-hindering-your-digital-transformation/ 2
BUSINESS ISSUES
$ 23 millionThe average budget that a big corporation spends annually for loyalty programs. 4
MARKETINGATTRACT NEW CLIENTS
RETAIN AND ENGAGE CURRENT CLIENTS
75%Is the percentage more
that loyalty program participants spend on
average in comparison with non-participants. 3
4 PwС 2018: https://www.pwc.com/us/en/advisory-services/publications/consumer-intelligence-series/pwc-consumer-intelligence-series-customer-experience.pdf#page=8
3 Forbes, 05.08.2018: https://www.forbes.com/sites/bradbirnbaum/2018/05/08/the-evolution-of-customer-service-metrics/#526432da664d 3
BUSINESS ISSUES
FINANCESINCREASE TRANSACTION SIZE REPORTS AND DATA ANALYSIS
$ 42This is how much
more loyalty program participants spend
on the average in comparison with
non-participants. 5
8%And more is the projected growth of company expenditures for CRM-systems and other corporate software in 2019. 6
5 Forbes, 01.08.2018: https://www.forbes.com/sites/tinamulqueen/2018/08/01/ beyond-points-companies-are-using-innovative-rewards-programs-to-draw-in-customers/#29326df7732d
6 Gartner, 17.10.2018: https://www.gartner.com/en/newsroom/press-releases/2018-10-17-gartner-says-global-it-spending-to-grow-3-2-percent-in-2019 4
BUSINESS ISSUES
ISSUES resolved by business *
$ 2 trillionThe amount exceeded by global e-commerce sales in 2017. They are expected to double by 2021. 1
$ 3,5 trillionThe online mobile sales amount that may be exceeded in 2021, amounting to 72.9 % of all e-commerce purchases. 3
2 billionPeople shopping online on their mobile phones in 2017. 4
215 millionUS customers made purchases online. According to forecasts, this number will increase to 224 million in 2019, and 230 million in 2021. 2
SET UP E-COMMERCEWebsite, internet storeMobile appMarketplace
1 Harvard Business Review, 23.01. 2018: https://hbr.org/2018/01/research-how-customers-decide-whether-to-buy-from-your-website2 Statista, 2019: https://www.statista.com/statistics/183755/number-of-us-internet-shoppers-since-2009/3 Statista, 06.03.2019: https://www.statista.com/chart/13139/estimated-worldwide-mobile-e-commerce-sales/4 Bloomberg, 20.12.2017: https://www.bloomberg.com/news/articles/2017-12-20/google-narrows-search-gap-with-amazon-retailers-left-in-dust
* MIT Sloan Management Review,19.06.2018: https://sloanreview.mit.edu/article/technical-debt-might-be-hindering-your-digital-transformation/
MIT Sloan Management Review, 01.08. 2018: https://sloanreview.mit.edu/article/selling-solutions-isnt-enough/
Harvard Business Review 21.03.2018: https://hbr.org/2018/03/marketers-need-to-stop-focusing-on-loyalty-and-start-thinking-about-relevance
5
Б
$ 119 billionWill be spent by US companies in 2016-2021 in ad buys, online videos, search engine optimization, and e-mail marketing. 6
12%Of companies’ 2018 marketing budget was spent on social media. In the next five years this share is slated to increase to 20.5%. 7
$ 584 billionThe total amount spent on media advertising globally on 2017. According to forecasts, by 2021 this amount will increase to $757.4 billion. Television holds the second place among the media (34%). USA was the largest advertising market, with advertising expenditures of $197.5 billion, followed by China and Japan. 5
ADVERTISING AND PROMOTION Internet, social mediaTraditional advertising and PR channels
ISSUES resolved by business
5 Deloitte, report 2018: https://www2.deloitte.com/content/dam/Deloitte/us/Documents/deloitte-private/us-private-tech-report-2018.pdf6 Forester, 24.01.2017: https://www.forrester.com/report/US+Digital+Marketing+Forecast+2016+To+2021/-/E-RES137095#7 Forbes, 21.03.2018: https://www.forbes.com/sites/christinemoorman/2018/03/21/social-media-spending-use-and-distraction/#b86247b79cdc 6
ISSUES resolved by business
8 Gartner, 17.10.2018: https://www.gartner.com/en/newsroom/press-releases/2018-10-17-gartner-says-global-it-spending-to-grow-3-2-percent-in-20199 SuperOffice, 29.10.2018: https://www.superoffice.com/blog/crm-software-statistics/
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$ 3,7 trillionGlobal information technology expenses in 2018, up 6.2% from 2017. According to forecasts, in 2019 these expenditures will amount to $3.85 trillion, up 3.2% from 2018. 8
74%Increase in total usage of CRM in 2017. 9
49%Of companies increase CRM budgets in order to keep up with the competition. 9
SOFTWARE AUTOMATION AND OPERATIONAL REPORTING
Payment system, gateways, IT-administration, CRM
RUN YOUR BUSINESS SMART
10 minutesTime you need to start working with the most loyal and engaged audience
$ 0Sessia for business is free for businesses – we get a % of clients’ cashbacks
A symbiotic marketplace and social network to engage and retain clients without intermediaries
BlockchainEstablish a truly profitable business with our blockchain solutions that will help you engage new clients
Everything in your smartphoneNo expenditures for computers and development, all you need is an iOS or Android-based smartphone
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KEY FUNCTIONS
OVER THE COURSE OF SEVERAL YEARS WE’VE DEVELOPED AN INNOVATIVE PLATFORM THAT WILL LEAD YOUR BUSINESS TO SUCCESS.
AND WE’RE DISTRIBUTING IT FOR FREE.
For the entire client database and
operations in real-time
REPORT AND CONTROL SYSTEM
Instant registration and cashback
awards
SMART SCANNER
Mobile social media when
clients reciepts are published
SOCIAL MEDIA
Simple convenient construction, flexible
loyalty program
ONLINE STORE
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OUR TURNOVER*
2017 2018 2019$ 6 millionSessia turnover
$ 1.2 millionCashbacks paid out
$ 240.000Sessia income (beta-version)
$ 30 millionSessia turnover
$ 7 millionCashbacks paid out
$ 1.4 millionSessia income (beta-version)
$ 150 millionSessia turnover (estimated)
$ 15 millionCashbacks (estimated)
$ 3 millionEstimated Sessia income
> 150 000 users
> 10 BUSINESSES
According to Freedom Group’s 2017 and 2018 year-end reports.* 10
BUSINESS CLIENTS’ FEEDBACK
Desmond Liew, Director for Operations and Development, Bing Han
Thanks to Sessia reports, we started seeing a clear and comprehensible picture of our clients: who spends how much, on which products, how customers’ activity is growing, at which times, which promotions contribute to growth. We’ve received an excellent tool for informing clients (Feed) and stimulating their activity.
Mikhail Vasin, chief of the COFFEECELL café program
Integration with Sessia has become a true revolution for us! New client registration and awarding of cashbacks takes mere seconds with the smart scanner: all we need to do is scan the client’s receipt, then scan the QR-code in Sessia! We are now registering hundreds of clients in our loyalty program daily!
Yulia Koroleva, Director for Marketing, Vision International People Group
Sessia helped decrease development expenditures: we no longer have any software developers on staff! We’ve transferred our client database to Sessia CRM, which functionally exceeds its rival products. Thanks to the simple and convenient store builder in Sessia. It’s very easy to open up new branches – we now have them in 16 countries.
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0x62926204Fb0f6B01D9530C0d2AcCe194b07dEfA8
100%COMPLETED
PROMOTIONAL SALES
May 16 – September 30, 2018 $ 3 000 000 (limit)
$ 3 mlnraised
> 2 200Private customers now own kicks
Transactions > 2 700
Kicks issued5 315 487
KICKS’ SALES
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SECOND PROMOTIONAL SALEMarch 18, 2019 – July 31, 2019
94 684 513 (kicks to be issued)
$ 50 000 000 (maximum $ amount of kicks to be sold)
Bonuses for acquiring kicks in the open round:
+20% of the amount of purchase conducted within the first $ 1 000 000+10% of the amount of purchase conducted within the second $ 1 000 000 ($ 1 000 000 - $ 2 000 000)
EXAMPLE:First-line partner purchases 1 000 kicks
You receive 100 kicks (10%)
REWARDS *
+10% +5%
START OF THE SECOND BIG PROMOTION
* In order to receive Bounty, one has to buy at least 200 kicks during the 2 round 13
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KICKS: WAYS TO USE THEM
1 42 53 6
Buyers receive cashbacks and kickbacks from Sessia partner companies
Users may use kicks to fully or partially pay for SessiaMarket orders and partner companies
Sessia users may transfer kicks to each other quickly, securely and with no commissions
For business, kicks are a convenient and efficient instrument of consumer demand stimulation
Buyer may sell Kicks to Sessia for local currency and receive a payment in their bank card or bank account
In case of Kicks going public, it will be possible to conduct lucrative transactions with them
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CIRCULATION OF KICKS WITHIN THE SESSIA ECOSYSTEM
AN IMPORTANT ASPECT OF THE SESSIA COMMUNITY IS THE CIRCULATION OF OUR INTERNAL CURRENCY AND THE ESTABLISHMENT OF SUPPLY AND DEMAND MECHANISMS USING KICKS
Business connects to Sessia and sets up a loyalty program
It buys kicks from Sessia to pay out cashbacks and kickbacks
to clients
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COFFEECELL
Client makes a purchase from this business
Business automatically awards cashbacks and kickbacks
according to the set-up loyalty programs
$
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Client pays with kicks for a purchase made at any Sessia
online store
Or sells them to Sessia, having received money to his bank
card or account
KICKS REMAIN WITHIN THE SESSIA COMMUNITY AND HELP ESTABLISH MUTUALLY LUCRATIVE RELATIONS BETWEEN COMPANIES AND CLIENTS
CLIENTS’ ISSUES
74%Of customers choose a store based on a strong loyalty program. 1
79%Always pay attention to the size of cashbacks and discounts. 1
57%Of consumers prefer to work with their loyalty programs on mobile devices. 2
50%Of reviews are considered unreliable and fake by consumers. 4
42%Of internet clients prefer to listen to recommendations of people they know. 3
33%Of consumers have noticed a sharp increase in the number of fake reviews online in 2018 (by ~25%). 5
1 Forbes, 23.03.2018: https://www.forbes.com/sites/forbescommunicationscouncil/2018/03/23/what-loyalty-program-is-right-for-your-business/#468c742342db2 Forbes, 01 .08.2018: https://www.forbes.com/sites/tinamulqueen/2018/08/01/
beyond-points-companies-are-using-innovative-rewards-programs-to-draw-in-customers/#29326df7732d3 https://www.v12data.com/blog/50-statistics-about-retail-marketing-and-consumer-shopping-trends/4 BBC, 28.04.2018: https://www.bbc.com/news/technology-439076955 https://www.brightlocal.com/learn/local-consumer-review-survey/?SSAID=314743&SSCID=11k3_31nls
1WANT TO RECEIVE CASHBACKS AND BONUSES FOR PURCHASES
2LOTS OF FAKE REVIEWS, FRIENDS ELICIT MORE TRUST
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23%Of consumers still visit stores to shop. Their number, however, is decreasing. 7
80%Of customers use a mobile phone in offline stores to read reviews, compare prices or find an alternative store. 8
6 ReadyCloud, 15.02. 2017: https://www.readycloud.com/info/95-ecommerce-statistics-to-know-in-20177 V12, 08.01.2018 https://www.v12data.com/blog/50-statistics-about-retail-marketing-and-consumer-shopping-trends/8 OuterBox, 19.12.2018: https://www.outerboxdesign.com/web-design-articles/mobile-ecommerce-statistics9 https://www.bigcommerce.com/blog/mobile-commerce/
3ARE READY TO ENTIRELY OPT OUT OF OFFLINE SHOPPING
4ARE DISSATISFIED WITH THE QUALITY OF MOBILE E-COMMERCE
40%Of users go to rival businesses after an unsuccessful mobile experience. 8
84% Have experienced difficulties when conducting a mobile transaction. 8
12%Of consumers consider online mobile purchases convenient, which opens up lots of possibilities for improving the situation. 9
CLIENTS’ ISSUES
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500 millionTransactions on Cyber Monday are conducted from mobile devices. 6
< 1 secondsTime elapsed from QR-code scanning to awarding of cashback.
KickbacksAre received by clients from the purchases of their Feed followers in the framework of companies’ loyalty programs.
SecuritySessia is the first cashback system that is based on blockchain, which protects personal data and client payments. .
Token payouts Allow to break the dependency on the currency exchange rate and earn money on the quickly growing cryptocurrency market.
SESSIA FOR CLIENTS
SOCIAL MARKETPLACE OF INSTANT CRYPTOCURRENCY CASHBACKS
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KEY FUNCTIONS
Find the goods and services you need quickly and easily, place an order and receive cashbacks.
CONVENIENT MARKETPLACE
WE USE OUR TOKENS (KICKS), WHICH ARE PURCHASED BY BUSINESSES TO PAY OUT CASHBACKS. NO OTHER BUSINESS EXPENSES FOR CLIENT ENGAGEMENT.
INSTANT CASHBACKS
Awarded instantly, withdraw anywhere
in the world with practically no commission.
Friends’ purchases appear in the Feed automatically and
help make the right choice.
RECOMMENDATIONS YOU TRUST
Ensures reliability, transparency and low
transaction costs.
PROTECTED CRYPTOWALLET
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WHAT THE CLIENTS GET
Follow their friends’ purchases, comment on them and ‘like’ them
Purchase goods and services and receive cashbacks for purchases
Receive kickbacks (percentage) from their friends’ purchases
Pay for purchases with cryptocurrency when necessary
Read honest reviews of goods and services and publish their reviews in their friends’ Feed
Choose the best stores represented in Sessia by their ratings
Take advantage of all the pros of a cryptocurrency wallet
Find the most lucrative offers right next to them
> 150 000 Sessia users
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CLIENT REVIEWS
Cvetanka Trankova, 36, Sofia
My cosmetologist suggested downloading Sessia. She said that it offers a lucrative opportunity to buy unique facial creams. I got my cashback right after the purchase. I see my friends’ receipts in my Feed., and sometimes purchase the same products because I trust them. My purchases are also automatically published in my followers’ Feed, and whenever one of them places an order, I get a kickback. That’s a nice touch!
Ravshan Mukhamaddiev, 29, Tashkent
I first saw Sessia on a friend’s phone – we were sitting in a coffee shop, and before we left he handed his phone to the waiter, who scanned the QR code. “Here’s the cashback,” he said, “lightning-fast, as always.” I was curious, and downloaded and installed Sessia at once. Now when I go to a café, salon or place an order in a store, I choose those that work with Sessia.
Tatyana Semchenko, 40, Khabarovsk
I’ve been using Sessia for 6 months, and I keep discovering new things in it all the time. For instance, I found out that there is a geo-search option, which helps find a store or a company close to your home. I read up on company news and promos in the Feed, comment on my friends’ purchases, communicate with them in a secure chat. I also like the fact that Sessia offers numerous ways to withdraw cashbacks with practically no commissions.
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PROJECT ESTIMATE based on the Сommunity Flow Model (CFM)
1 Based on 5,000 clients per company 2 With average annual receipt per person = $ 500 3 With average cashback = 10%
Five-year forecast 2020 2021 2022 2023 2024
Number of companies in Sessia 550 1 500 5 000 15 000 30 000
Total number of community members 1 2 750 000 7 500 000 25 000 000 75 000 000 150 000 000
Turnover through Sessia, $ 2 1 375 000 000 3 750 000 000 12 500 000 000 37 500 000 000 75 000 000 000
Total kicks purchased, $ 3 137 500 000 375 000 000 1 250 000 000 3 750 000 000 7 500 000 000
The amount that businesses may spend on purchasing kicks in the next 5 years, according to our estimates
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$ 9 189 754 949
$ 137 000 000
(1 + 0,5 x 0,166) 1
$ 375 000 000
(1 + 0,5 x 0,166) 2
$ 1 250 000 000
(1 + 0,5 x 0,166) 3
$ 3 750 000 000
(1 + 0,5 x 0,166) 4
$ 7 500 000 000
(1 + 0,5 x 0,166) 5
$ 126 962 142 $ 319 693 095 $ 984 251 968 $ 2 725 290 698 $ 5 033 557 046
COMMUNITY CONTRIBUTION Total value of kicks
KICKS = 5 315 487 + 94 684 513 = 100 000 000Round 1 Round 2 Will be in circulation
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201820172016
APRILSessia established(Hong Kong) Work in Moscow started (head development office)
JUNEIntegrated withBING HAN(internationalpharmaceuticalcompany)
APRILCOFFEE CELLcompany (coffee,tea) integratedwith Sessia
SEPTEMBERIntegrated withVISION, one of themarket leadersin health andlongevity products
MAYSale of kicks begins
Sessia for businessannounced
STAR
T OF
THE
PRO
MOT
ION
SEPTEMBERPromotional sale of kicks endsSold for $3 million
Sessia is registered in Delaware, USA
$ 3
MLN
IV QUARTERAutomation of kicks’ purchases with cards and cryptocurrencies
Launch in Moscow
III QUARTERVersion 1.0 for business(Russian)
Version 1.0 for clients(Russian)
1.0
PROJECT DEVELOPMENT
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I QUARTERBegining of a new kicks sale promotion (March)
Version 2.0 for clients (incl. English and Vietnamese) Launch in Vietnam and New York
CRM 1.0 for business
Version 1.0 for business (in English and Vietnamese)
Automation of kicks purchase through the account and e-currency
II QUARTERIntegration with cryptoexchange
Version 1.0 for business (Chinese)
Version 2.0 for clients (Chinese)
Launch for Taiwan customers
III QUARTERVersion 2.0 for business
CRM 2.0 for business
Client statuses, reservations, loyalty program set up according to programs and statuses. Store ratings and reviews, product filters
2.0 IV QUARTER
Web version of the store for business
Version 2.0 for clients
Receipt recognition, delivery rates, new reports, geo-search, awards
PROJECT DEVELOPMENT
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2019
We aren’t just creating the most revolutionary business app – we’re transforming the modern online and offline sales ecosystem. Now any business, small or large, may independently engage clients and retain their loyalty without intermediaries, and clients may earn from their friends’ personal purchases.
SESSIA FOUNDER AND PRESIDENT Narek Sirakanyan
Education McGill University,
Largest in Canada, Honors Student
Harvard University (USA), exchange program
Career Credit Suisse Bank (Switzerland),
Investment Banking department (London), analyst (2008-2011)
Rosatom, International Mining Division (Moscow), Vice-President (2011-2014)
Bing Han International, International pharmaceutical company (Hong Kong), Chairman of the Board (since 2014)
Sessia, Ltd, President (since 2016)
Freedom International Group, President (since 2017 )
Achievements 8 years of experience in investmentbanking
and corporate finance
Was personally responsible for issuing a major state-owned institution bonds in the amount of $500 million, with a subsequent currency swap
Participated in IPOs and merger and acquisition transactions in the amount of over $20 billion
Acted as a seed investor on the internet ticket market FANXCHANGE with an annual revenue of $100 million
Founder and President of Freedom International Group, private investment company with an investment portfolio of over $200 million
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SESSIA SESSIA FOR BUSINESS
SESSIA MEANS FREEDOM, INTELLECT AND INNOVATION. DO BUSINESS WITH SESSIA!
www.sessia.com [email protected]