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Community Partnership and Engagement Program Willette Allen Program Manager Community Partnership and Engagement Program

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Page 1: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

Community Partnershipand Engagement Program

Willette AllenProgram ManagerCommunity Partnership and Engagement Program

Page 2: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

2020 CensusA Complete and Accurate Count of the Population and Housing

ESTABLISH WHERE TO

COUNT

MOTIVATE PEOPLE TO RESPOND

SELF-RESPONSE

NONRESPONSE FOLLOWUP

TABULATE DATA AND RELEASE CENSUS RESULTS

Count everyone once, only once, and in the right place.2

Page 3: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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Partnership Specialists On Board

278

171

295 301

186175

0

50

100

150

200

250

300

350

Atlanta Chicago Denver/Dallas Los Angeles New York Philadelphia

Total Partnership Specialists 1,406Total Partnership Managers 63

Page 4: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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Partnership Specialists Snapshot11 21

30

4945

13

307 10 7 13 10

ATL CHI DEN/DAL LA NY PHIL

23

90 67 67 96

% Bilingual % Hired From Within the Community They Serve% Worked Previous Decennial

ATL CHI DEN/DAL LA NY PHIL

ATL CHI DEN/DAL LA NY PHIL

100

ATL

Page 5: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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Languages Spoken By Partnership Specialists

• Spanish• Chinese• Vietnamese• Arabic• French• Navajo• Ute• Urdu

• Tagalog• Portuguese• Oglala• Lakota• Kpelle• Keres• Hmong• Hindi

• German• Bengali• Sioux• Comanche• Congolese

French• Cantonese

New York–22• Spanish • Japanese• Chinese• Arabic• Vietnamese• Portuguese• French• Yiddish• Twi• Thai• Tagalog

• Russian• Punjabi• Polish• Nepalese• Korean• Khmer• Igbo• Hindi• Hebrew• Haitian Creole• Gujarati

Chicago–9

Los Angeles–22

• Spanish• Hmong • Arabic• Korean• Vietnamese• Somali• Polish• Igbo• Chinese

Atlanta–4• Spanish• Vietnamese• Mandarin• Haitian Creole

Denver/Dallas–22

Philadelphia–9• Spanish• Urdu• Punjabi

• Polish• Nepalese• Hindi

• Gujarati• Chinese• Bengali

• Spanish• Chinese• Vietnamese• Arabic• French• Navajo• Ute• Urdu

• Tagalog• Portuguese• Oglala• Lakota• Kpelle• Keres• Hmong• Hindi

• German• Bengali• Sioux• Comanche• Yoruba• Ukrainian

Page 6: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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General

Government

CSLN

Asian Community

Veteran/Active Duty

Other

Partnership Specialists’ Primary Initiatives

Primary Initiatives include: American Indian Alaska Native (AIAN), Asian Community, Black/African American Community, Caribbean American, Children Under 5, Congressional, Community State & Local Networks (CSLN), Disabilities, Faith-Based Foreign Born/Migrant, French Community, General, Government, Haitian Community, Healthcare, Higher Ed (18–24), Hispanic Community, Homeless, Indian Community, Jewish Community, LGBTQ+, Media, MENA, National, Native Hawaiian & Other Pacific Islanders (NHOPI), Polish Community, Portuguese Community, Renters/Complex Households, Russian Community, Rural, Seniors, SIS, Veteran/Active Duty

General

Congressional

Media

Foreign-Born/Immigrant

CSLN

Hispanic Community

Government

Faith-Based

General

Hispanic Community

Asian Community

Media

CSLN

Government

Hispanic Community

Media

General

CSLN

Hispanic Community

Asian Community

ATL CHI PHIL

NY DEN/DAL LA

Page 7: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

CPEP: Partnership Specialist Training Census 101

11 Elements of Partnership

Building Relationships & Conflict Management

Cultural Engagement & Awareness

Census Operations

HTC Communities

ROAM

CRM

2020 Census Partner Site

Undercount of Young Children

Visual Graphics /Email Marketing

CCCs

CSW

Congressional

SIS

Media /Social Media/ Talking Points

Census Questionnaire

CPEP Initiatives

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Page 8: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

CPEP: Regional Action Plans Purpose: Defines how partnership outreach will be conducted in each region. Outlines specific strategies and tactics. Utilizes data driven research and tools like ROAM, to identify where to secure partnerships

and partner events. Identified strategies for how Partnership and ACOs will collaborate in support of operations Identifies how National and Local partnerships will be managed. Identifies how national programs such as Statistics In School and Undercount of Young

Children will be localized in the regions. Aligns regional outreach timelines with national media timeline and FLD operational timeline

to ensure a cohesive and integrated partnership program.

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Page 9: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

CPEP: Measures of Success Securing the right partners in the right places.

Mobilizing partners at critical peak times to activate their communities.

Establish committed partnerships with 300,000 partners by March 2020.

Establish high quality and high impact partners based on Low Response Rate.

Facilitate the formation of CCCs in all 50 states, District of Columbia, Puerto Rico and cities with a population of 200,000 or more by January 2020.

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Page 10: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

10

13,869

10,742

24,584

20,001

7,7889,164

0

5,000

10,000

15,000

20,000

25,000

30,000

Total Partners- 86,148

ATL CHI DN LA NY PHI

CPEP: Active Partners

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Page 11: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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13,475

4,349

11,338

5,703

23,841

3,107

1601,855

22,080

2400

5,000

10,000

15,000

20,000

25,000

30,000

Organization Sector- 86,148

Business Commerce Education Faith Gov't Healthcare International Gov't Media Nonprofit Technology

Active Partners

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Page 12: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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State Complete Count Committees

Page 13: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOVData Current as of 11/1/19

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Local Complete Count Committees 5,667

State Government Community Tribal Total

Florida 176 64 0 240

Nebraska 15 11 0 26

South Dakota 9 0 2 11

Texas 343 158 0 501

Vermont 9 6 0 15

Total 552 239 2 793

Tribal 137 Government 3,899 Community 1,631

Page 14: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

CPEP: Regional Highlights

Atlanta Chicago Dallas Philadelphia New York Los Angeles

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Page 15: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

CPEP: Program Challenges

Respondent’s increasing unwillingness to share personal information

Decreased confidence in security and confidentiality of collected data

Concerns of digital divide in HTC , low response communities

Informal complex living arrangements

Increase in immigrant and diverse populations

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Page 16: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

Community Partnership and Engagement Program National Advisory Committee Member and Ally Engagement

Assist in identifying mobile QAC sites in HTC areas.

Assist in being trusted voices in your local communities to amplify the message of importance and security of the 2020 Census.

Identify trusted voices in communities with high levels of distrust in the

government.

Assist in identifying information needed by HTC populations to understand the importance of the 2020 Census.

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Page 17: Community Partnership and Engagement Program · 2019. 11. 4. · Community Partnership and Engageme nt Program Willette Allen ... Establish high quality and high impact partners based

2020CENSUS.GOV

Questions?

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