community manager job description
TRANSCRIPT
JOB POSTINGAS OF 4/15/12
JOB TITLE: Community Manager for national clients (automotive, travel & tourism, professional services).
DESCRIPTION & DAILY RESPONSIBILITIES:
Day-to-day agency/client lead for social media/social networking activities Produce and manage social content (blog posts, videos, Web chats, etc.) Post, monitor and engage on behalf of clients on social platforms Ensure consist messaging across multiple platforms Identify social extensions for existing communications, marketing and advertising programs Track, measure and report on Key Performance Indicators and identify recommendations and
opportunities for improvement Act as social liaison with larger communications, marketing, product and customer service teams Identify new audiences and influencers for content opportunities and content syndication Identify new trends in social space Oversee growing team of community engagement coordinators Share best practices Establish standards for content management and analytics Mentor junior staff on use of tools and programs
SKILLS Strong familiarity with established and emerging social media platforms Working knowledge of Wordpress, Joomla and content management systems Knowledge of analytics services, including Google Analytics and Omniture Knowledge of social media services, including Radian6, Vitrue and Context Optional Strong writing and verbal communication skills Ability and enjoyment of multi-tasking Leadership
NUMBER OF YEARS EXPERIENCE:Ideally, the candidate will have 6 + years of digital experience
EDUCATIONAL REQUIREMENTS: 4-year college degree in journalism, public relations, marketing or related field
EOE
For more information, please contact Erin Lyons, Recruiter, at [email protected]
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360 West Maple RoadBirmingham, MI 48009T 248 203 8000F 248 203 8022