Workplace CommunicationsMetrics

Updated: April 3, 2012p p ,

Western Union’s Employee Intranet“The Wire”

• 27 functionality enhancements since “re-Wire” in 2011

• Averaging 155,000 total visits per month-increasing year-over-year (see green lines below)

• Averaging 7,080 total visits per business day

• Averaging 4,300 unique visits per business day

• Average time spent on the Wire: 9 minutes• Average time spent on the Wire: 9 minutes

• 537 original “stories” produced and posted in 2011 – Average of 40 per month

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Western Union’s Employee IntranetGlobal Traffic Patterns & Most Viewed Content

CountryPercent of total visits

Most Viewed Content1. Photo By Wire Gallery

2. Learning & PerformanceUnited States 57.03%

Costa Rica 11.51%

Canada 9.98%

Belgium 9.77%

2. Learning & Performance

3. Recruiting & Hiring

4. Compensation

5. Payroll

6. Information Technology ToolsLithuania 4.96%

Austria 2.96%

Hong Kong 2.75%

Australia 1.46%

6. Information Technology Tools

7. Company News

8. Compliance & Ethics

9. Forms & Policies

10. Organizations & TeamsArgentina 1.03%

Russian Federation 0.39%

Philippines 0.16%

United Kingdom 0.14%

0 O g &

Singapore 0.12%

New Zealand 0.03%

Italy 0.02%

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Western Union’s IntranetEmployee Engagement

Since July 1, 2011, when “comments” and “likes” launched on the Wire:

• 2,897 comments have been made on Wire news articles

2 144 “lik ” h b d• 2,144 “likes” have been made:

• 1,016 “likes” of 244 Wire news articles

• 1,128 “likes” of 122 “Photo By Wire” images

The Suggestion Box, launched 11/17/11, has been used to submit 142 ideas/suggestions

The Employee Photo Contest in November 2011 received 4 702 total votes on 178 The Employee Photo Contest in November, 2011, received 4,702 total votes on 178 submitted photos from all over the world, resulting in an employee calendar and a Denver Cafeteria exhibit

The Employee World of Betters contest in December 2011 received 1 131 votes on 70 The Employee World of Betters contest in December, 2011, received 1,131 votes on 70 global submissions

The Customer-Inspired Ambassador Program in January, 2012, received 163 fully completed global applications -in just one week!

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global applications -in just one week!

Western Union’s Employee Intranet“The Hub” Social Media Platform

• 2,873 active users

• Averaging 300+ visits per business dayg g p y

• 997 colleagues have uploaded their profile photo

• 84 blogs are currently in use

• 68 communities exist

• 47 wikis are being used

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Videos

Hikmet’s Monthly Videos

• Average 1,023 views per video

2012 Kick Off

• 29 videos produced & posted

• More than 600 total views to date

Live broadcast of Kick Off opening

• There were 629 “connections” to webcast

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Western Union’s Weekly Global Online Newsletter“The Western Union Transfer”

Distribution regionAverage percent of unique opens

Average percent of clicks to read more*

Americas 61%(Average 2,815 of 4,615 sent)

18%(Average 508 of 2,815)

EU / CIS / MEPA 66%(Average 1 405 of 2 142

17%(Average 237 of 1 405)(Average 1,405 of 2,142

sent)(Average 237 of 1,405)

APAC 30%(Average 276 of 828 sent)

25%(Average 68 of 276)

Kick OffSpecial Edition

61%(4,117 of 6,792 sent)

21%(847 of 4,117)

• Percent of clicks from opened emails

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Western Union’s Monthly Online Local Newsletters“The Local Transfer(s)”

Distribution Location

AvgSent

AverageOpens

Avg % Unique Opens

Argentina * 471 645 26%

Canada 859 904 37%

Costa Rica * 816 965 49%

Denver 1,120 976 55%

London 198 154 40%

Manila 450 142 13%

Mexico * 275 435 56%

Montvale / NY 365 362 48%

Peru * 147 166 40%Peru 147 166 40%

Vienna 190 394 69%

Vilnius 572 1,285 85%

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* In Spanish

Global Screen Savers/Billboards

62 created and deployed to date

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Meetings and Events

• Successfully planned and executed 68 meeting/events in 2011

• Serve approximately 3,000 customers per yearpp y , p y

• Managed corresponding budgets equaling $4M dollars

• Doubled the number of events from previous year (34 meeting/events equaling $2.8M

dollars)dollars)

• For 2012 Kick Off, nearly a third (30%) of participants stated it was the “best ever”;

planning team saved $200k from previous year -

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