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COMMUNICATION TRAINING FOR DEVELOPMENT AGENCIES

TRAINING BACKGROUND AND OBJECTIVES

During the implementation of development projects various case studies and success storiesgenerate that can not only reveal the processes of execution but also give rise to many learnings.

But these stories remain undocumented due to the lack of necessary skills at the part oforganization.

Usually the NGOs or Government agencies keep on depending on external consultants fordocumenting the case studies/ Success story , but strengthening own capacities issustainable and cost-effective way. Drishti and Prawah willing to impart skills among projectexecutives of how to present and show case their work to the outer world with the uses of audio-video technology.Drishti always focus more on practice rather than on theoretical training in the session to produceAudio/video films on the respective subjects of the organisation in a participatory manner.With this objective Drishti Pravah takes the opportunity to organize a series of training on

effective communication production and use of audio visual materials for the developmentagencies.

The training is fit for NGO's project implementing staff, specially those who are responsible formanaging organizational communication.

About Drishti

Drishti is a Ahmedabad based community media organisation working in the field of

community media, art and human rights from more than a decades .We work with

communities through our collaboration with the local NGOs, to document alternativehistories, provide expression to their voices, mobilize people to action, lobby with

structures of authority, create public awareness and build public opinion.

Drishti believe that the future of the media industry is Community Media. Thecornerstone of any democracy is a Free Media. We believe that at the core ofdemocratization of media is the principle that media should beof the community, by

the community and for the community. This is also the basic principle of CommunityMedia. Community Media is a media that is truly owned, controlled by accessible to

the common people living in remote rural, tribal areas and urban slums. A media inthe hands of community people is the most powerful tool to Empower Community

Voices.

About Pravah

Training Methodology

1st training

Introduction to communication process

1. Communication process and types of communication2. Needs of the communication for Development

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3. Communication planning and audience analyisis4. Participatory Communication

5. Video/Audio/Av production

Based on the above thematic areas and interest of the individuals, entire team wouldbe divided into the groups for Video, Audio and Photography. The sessions of the

training are given below as follows-

2nd Training

Video Production /Audio production

1. Story boarding or ideas developing for story2. Script writing

3. Shooting /Recording /Still photography

3rd training

Post Production

1. Editing

2. Voice over

3. Mixing and mastering

4th training

Dissemination

1. Dissemination planning

2. Feeds backs mechanism development3. Networking with the other stakeholders

Venue of the training

Delhi, Jaipur and Ahmedabad

Frequency of the training

Quarterly

Each training would be designed for five days with the separate session plan

and out comes

Out Comes

After the completion of the training all the trainee are able to design, develop,

produce and dissmenate the communication product as per the needs of theirrespective organization.

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Budget for the training

S.r.No Budget Heat Rate Total amount

1 Resource Person

Fee

5daysx4x2x2000 RS-80,000

2 Equipment hiring 5daysx4x2000 Rs-40,000

3 Venue charges 5daysx4x2000 RS-40,000

4 Food &

accommodation

5daysx4x20x600 Rs-240,000

5 Training Travel for

participants andtrainer during

training

Filled by Pravah Rs-50,000

Total 4,50,000

Cost made for 20participants

Per person trainingcost would be

22,500

Training Schedule

December 2011

March 2012

Jun-july 2012

October-November 2012