communication studies 169, fall 2009. writing handout annotated bibliography b/h paper due next...
TRANSCRIPT
![Page 1: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/1.jpg)
Communication Studies 169, Fall 2009
![Page 2: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/2.jpg)
Writing handout
Annotated Bibliography
B/H paper due next week
![Page 3: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/3.jpg)
Audience Centered EthnographyAudience Centered Ethnography
![Page 4: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/4.jpg)
Magic bullet/Hypodermic needle theory
Mixed results
The audience is “active”
![Page 5: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/5.jpg)
Polysemy
Audiences “read” television texts
AE = how do audiences read texts, and what strategies do they use to make sense of what they read
![Page 6: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/6.jpg)
1. Text-based approach to break down the text
2. Go “into the field” with various traditional qualitative methods
![Page 7: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/7.jpg)
![Page 8: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/8.jpg)
Open-ended questions
Beware the interviewee who gives you what you want (you know what you want…control your non-verbals)
![Page 9: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/9.jpg)
Again, control those non-verbals
What if the group gets out of control?
Team up?
![Page 10: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/10.jpg)
- Interpretation- Bias
![Page 11: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/11.jpg)
Question?
![Page 12: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/12.jpg)
Do things change if you are studying fans?
Do things change if are studying people who have never seen your text?
Do things change if YOU are a member of the population being studied?
![Page 13: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/13.jpg)
Observation In-depth interview
Half of your group will observe the group watching the text
Your group will develop interview questions while you watch
![Page 14: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/14.jpg)
When your group knows what is going on, it is difficult to control them…
![Page 15: Communication Studies 169, Fall 2009. Writing handout Annotated Bibliography B/H paper due next week](https://reader035.vdocuments.us/reader035/viewer/2022062423/56649e985503460f94b9b9fc/html5/thumbnails/15.jpg)
…please let me know sooner rather than later!
Have a good week!