committe on tourism and competitiveness (ctc) · report of the work of the ctc 2015-2019...
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COMMITTE ON TOURISM AND
COMPETITIVENESS (CTC) 8th Meeting
10 September, 2019
23 GA, Saint Petersburg, Russian Federation
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Report of the Work of the CTC 2015-2019
CTC Key priorities*
(a) To support the Organization in fulfilling its normative role;
(b) To provide a dialogue mechanism between the public and private tourism
stakeholders and academia to give guide in building and strengthening tourism
competitiveness policies and strategies; and
(c) To build synergies and strategic alignments in the harmonization of the related
activities of the Secretariat as well as other collaborating organizations/entities in order
to ensure consistency and consensus in the delivery of the outputs and reinforce the
official position of the Organization.
*Rules of procedure of the Technical Committees on Competitiveness and Sustainability available in:
http://cf.cdn.unwto.org/sites/all/files/pdf/ce96_02_i_rules_procedure_tc_competitiveness_sustainability_en.pdf.
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Report of the Work of the CTC 2015-2019
CTC Members (GA 2015 – GA 2019)
Full Members Mexico
Italy (Vice-chair)
Croatia
Gambia
Maldives
Namibia
Qatar
Republic
of Korea
Peru (Chair) Aruba (2015-2017)
Macao,
China (2017-2019)
CTICO,
Jamaica (2015-2017)
ICTE, Spain (2017-2019)
Invited participant:
UNE (former AENOR)
Rep. Affiliate Members
Rep. Associate Members
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Report of the Work of the CTC 2015-2019
CTC Outputs (I) • Operational definitions used in the tourism value chain and on tourism types* (adopted as
recommendations by 22 GA in Chengdu, China in September 2017 (A/RES/684 (XXII))) *
Operational definitions used
in the tourism value chain (task commenced during CTC mandate of 2013-2015)
Tourism destination
Destination management/marketing organization (DMO)
Tourism product
Tourism value chain
Quality of a tourism destination
Innovation in tourism
Competitiveness of a tourism destination
* Full definitions are available in http://cf.cdn.unwto.org/sites/all/files/pdf/9789284420858.pdf * A/RES/684 (XXII)) is available in : http://cf.cdn.unwto.org/sites/all/files/pdf/a22_resolutions_en.pdf
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Report of the Work of the CTC 2015-2019
CTC Outputs (I) • Operational definitions used in the tourism value chain and on tourism types (adopted as
recommendations by 22 GA in Chengdu, China in September 2017 (A/RES/684 (XXII)))
Operational definitions
on tourism types
Cultural tourism Business tourism (related to the meetings
industry)
Ecotourism Gastronomy tourism
Rural tourism Coastal, maritime and inland water tourism
Adventure tourism Urban/city tourism
Health tourism Mountain tourism
Wellness tourism Education tourism
Medical tourism Sports tourism
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Report of the Work of the CTC 2015-2019
• Identification of key quantitative and qualitative
factors for “tourism competitiveness” under two
categories*:
i) governance, management and market dynamics,
and
ii) destination appeal, attractors, products and
supply
CTC Outputs (II)
* List of factors for tourism competitiveness included in document A/22/10(I)(a) rev.1 - Annex II.A: CTC available in:
http://cf.cdn.unwto.org/sites/all/files/pdf/a22_10_i_a_implementation_of_the_general_programme_of_work_for_2016-
2017_rev.1._en_final.pdf
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Report of the Work of the CTC 201-2019
• Position paper on competitiveness factors
“Tourism policy and strategic planning”
CTC Outputs (III)
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Future Work of the CTC 2019-2023