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Other Details About this job Job description Commercial Planning and Activation Manager Just Imagine… Joining the world's leading premium drinks business, surprising and delighting our customers & consumers with brilliant marketing activations… The role Your main task will be to execute customer marketing activations in the OnTrade channel, ensuring return on investment. You roll out detailed marketing activation plans and promotional activities within time to ensure good visibility in the HoReCa. Customer Marketing and category growth drivers are central to your activation plans. Budgets are managed properly and alignment is created across the consumer and customer/sales agenda. Furthermore you work in close partnership with external agencies to develop POS and to manage the total value chain. World class selling propositions and seasonal plans, targets and briefings for each season are developed and delivered. In addition you engage the (field sales) teams and agree on lead times. Business performances are analysed carefully, making necessary interventions to keep us on track. You move with pace whilst having a constant focus on winning with our customers! Your profile You have a bachelor or university degree with 3(+) years’ experience in a trade/brand marketing role in FMCG. You have the ability to orchestrate all aspects of programme activations and you pay attention to detail (agency briefing, KPI setting, persuasive sell, material development, field sales briefing). Other requirements are: Fluency in Danish and the ability to communicate in advanced business English in verbal and writing. Previous channel / customer environment experience is desirable Analytical: you have the ability to spot patterns and opportunities from multiple data sources which are converted quickly into actionable implication Act like an owner: own & manage your projects as they were yours, both in terms of budget management and in terms of agility & restlessness. Everything you do you do with pride and passion like an owner would. Positive with creative flair Structured, selfconfident and solution oriented Team player and strong in building great relations Diageo trades in approximately 180 markets and employs over 28,000 talented people around the world. The word Diageo comes from the Latin for day (dia) and the Greek for world (geo). Our great range of brands and geographic spread means that people can celebrate with our products at every occasion no matter where they are in the world. This is why 'celebrating life every day, everywhere' is at the core of what we do. Does this sound like you? Please apply direct on the website. If you have any questions please contact Léonie Havekes, [email protected] . Get ahead with Job Seeker Premium See who's viewing your profile Start your free trial People also viewed How's your job search experience on LinkedIn? Send feedback Share the opportunity Know someone who would be interested in this job? Share it with your network. Commercial Planning & Activation Manager Diageo Copenhagen Denmark Posted 1 day ago Apply on company website Save About this company CELEBRATING LIFE EVERY DAY, EVERYWHERE. Diageo is the world's leading premium drinks business with an outstanding collection of international brands across spirits, wine and beer. Our global Follow company CP&A Supervisor, Category… Shanghai City, China Posted 16 days ago Trade Activation Executive… Stockholm County, Sweden Posted 6 days ago Head of Brand and Activation… Austria Posted 1 day ago TRADE MARKETING MANAGER UK … London, United Kingdom Posted 13 days ago Cluster Marketing Manager Zürich Area, Switzerland Posted 18 days ago Brand Manager Russian Federation Posted 5 days ago POS & Shopper Activation… Birmingham, United Kingdom Posted 25 days ago Trade Marketing Manager, Taiwan Taiwan Posted 9 days ago Senior Brand Manager Frankfurt Am Main Area, Germany Posted 2 days ago Trade Marketing Manager… Southall, United Kingdom Posted 8 days ago Home Profile Connections Jobs Interests Business Services Try Premium for free Advanced Search for people, jobs, companies, and more...

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Commercial Planning & Activation Manager at Diageo in Copenhagen - Denmark - Job _ LinkedIn

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  • 6/5/2015 CommercialPlanning&ActivationManageratDiageoinCopenhagenDenmarkJob|LinkedIn

    https://www.linkedin.com/jobs2/view/48328375?trk=jserp_job_details_text 1/3

    OtherDetails

    Aboutthisjob

    JobdescriptionCommercialPlanningandActivationManager

    JustImagine

    Joiningtheworld'sleadingpremiumdrinksbusiness,surprisinganddelightingourcustomers&consumerswithbrilliantmarketingactivations

    Therole

    YourmaintaskwillbetoexecutecustomermarketingactivationsintheOnTradechannel,ensuringreturnoninvestment.YourolloutdetailedmarketingactivationplansandpromotionalactivitieswithintimetoensuregoodvisibilityintheHoReCa.CustomerMarketingandcategorygrowthdriversarecentraltoyouractivationplans.Budgetsaremanagedproperlyandalignmentiscreatedacrosstheconsumerandcustomer/salesagenda.FurthermoreyouworkinclosepartnershipwithexternalagenciestodevelopPOSandtomanagethetotalvaluechain.Worldclasssellingpropositionsandseasonalplans,targetsandbriefingsforeachseasonaredevelopedanddelivered.Inadditionyouengagethe(fieldsales)teamsandagreeonleadtimes.Businessperformancesareanalysedcarefully,makingnecessaryinterventionstokeepusontrack.Youmovewithpacewhilsthavingaconstantfocusonwinningwithourcustomers!

    YourprofileYouhaveabachelororuniversitydegreewith3(+)yearsexperienceinatrade/brandmarketingroleinFMCG.Youhavetheabilitytoorchestrateallaspectsofprogrammeactivationsandyoupayattentiontodetail(agencybriefing,KPIsetting,persuasivesell,materialdevelopment,fieldsalesbriefing).Otherrequirementsare:

    FluencyinDanishandtheabilitytocommunicateinadvancedbusinessEnglishinverbalandwriting.Previouschannel/customerenvironmentexperienceisdesirableAnalytical:youhavetheabilitytospotpatternsandopportunitiesfrommultipledatasourceswhichareconvertedquicklyintoactionableimplicationActlikeanowner:own&manageyourprojectsastheywereyours,bothintermsofbudgetmanagementandintermsofagility&restlessness.Everythingyoudoyoudowithprideandpassionlikeanownerwould.PositivewithcreativeflairStructured,selfconfidentandsolutionorientedTeamplayerandstronginbuildinggreatrelations

    Diageotradesinapproximately180marketsandemploysover28,000talentedpeoplearoundtheworld.ThewordDiageocomesfromtheLatinforday(dia)andtheGreekforworld(geo).Ourgreatrangeofbrandsandgeographicspreadmeansthatpeoplecancelebratewithourproductsateveryoccasionnomatterwheretheyareintheworld.Thisiswhy'celebratinglifeeveryday,everywhere'isatthecoreofwhatwedo.

    Doesthissoundlikeyou?Pleaseapplydirectonthewebsite.IfyouhaveanyquestionspleasecontactLonieHavekes,[email protected].

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    CommercialPlanning&ActivationManagerDiageoCopenhagenDenmarkPosted1dayago

    Applyoncompanywebsite Save

    Aboutthiscompany

    CELEBRATINGLIFEEVERYDAY,EVERYWHERE.Diageoistheworld'sleadingpremiumdrinksbusinesswithanoutstandingcollectionofinternationalbrandsacrossspirits,wineandbeer.Ourglobal

    Followcompany

    CP&ASupervisor,CategoryShanghaiCity,ChinaPosted16daysago

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    TradeMarketingManagerSouthall,UnitedKingdomPosted8daysago

    Home Profile Connections Jobs Interests BusinessServices TryPremiumforfree

    Advanced Searchforpeople,jobs,companies,andmore...

  • 6/5/2015 CommercialPlanning&ActivationManageratDiageoinCopenhagenDenmarkJob|LinkedIn

    https://www.linkedin.com/jobs2/view/48328375?trk=jserp_job_details_text 2/3

    CommercialPlanning& SalesExecutiveOnTrade, CategoryDevelopment

    prioritybrandportfolioconsistsofSmirnoff,JohnnieWalker,Guinness,Baileys,J&B,CaptainMorgan,Tanquerayandmanymore.Diageotradesinapproximately180marketsandemploysover25,000talentedpeoplearoundtheworld.Withofficesin80countries,wealsohavemanufacturingfacilitiesacrosstheglobeincludingGreatBritain,Ireland,UnitedStates,Canada,Spain,Italy,Africa,LatinAmerica,Australia,IndiaandtheCaribbean.Ourgreatrangeofbrandsandgeographicspreadmeansthatpeoplecancelebratewithourproductsateveryoccasionnomatterwheretheyareintheworld.Thisiswhy'celebratinglifeeveryday,everywhere'isatthecoreofwhatwedo

    RecentUpdates

    DiageoAsmanycountriesarecelebratingLabourDay/InternationalWorkersDaytoday,wevedelvedintotheDiageoArchivetoseehowworkerswererepresentedinthewhiskyindustryinthe19thandearly20thcenturies.HereisaphototakenofagroupofBellsemployeesinPerthin1904,andoneofagroupofcurrentemployeesattheBlairAtholdistillery,whichcaptureforevertheircontributiontothisgreatindustry.#diageoarchive#unlockingbrandstories

    DiageoThismonthwehadamediatakeoverofourLondonoffice.ThishighinteractioneventDiageoWesternEuropeMedia&FuturesWeekimmersedthebusinessintoadvertisingandmediaforawholeweek.Mediaexpertswereonhandansweringourquestionsandhelpingshapeourplans,includinganinteractiveafternoonwithGoogle,adropinmorningwith10boothsofexperts,andaconnectionsessionwith5innovativestartuptechcompanies.Seethebelowpicturesforanimpressionoftheweek.

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