comm and engage bucharest 2013
TRANSCRIPT
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Comm and Engage
Manon Degu ire
Consultancy Coaching Training Research
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2 Valense Ltd. 1998-2013
2012
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3 Valense Ltd. 1998-2013
1920: Morale & Willingness
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4 Valense Ltd. 1998-2013
WWII: Readiness for combat
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5 Valense Ltd. 1998-2013
Post war: EmployeeEngagement
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6 Valense Ltd. 1998-2013
1980: A Solution?
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7/277 Valense Ltd. 1998-2013
1990s:Customer Relationships
Marketing
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2000: Customer Engagement
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PMI is a registered trade and service mark of the Project Management Institute, Inc.
2012 Permission is granted to PMI for PMI Marketplace use only.
Experiential
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PMI is a registered trade and service mark of the Project Management Institute, Inc.
2012 Permission is granted to PMI for PMI Marketplace use only.
Stakeholder Expectations
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Shift to:
Customized interactions
Stakeholders act on content productdevelopment, customer services and the
organizations experience Continuing, dialogic, decentralized and
personalized experience initiated and led byeither party
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Managers and Leaders
Need to be engaged
Articulate how each role supports the strategy
Create an environment where employees arevalued
(Welbourne, 2007)
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Key Factors of EmployeeEngagement
Relationship with immediate supervisor
Belief in senior leadership
Pride in working for the company 1/3 engaged, 1/3 disengaged
Engaged group:
Senior managers under 30 & over 50 College degree & $50K or more
(Dale Carnegie, 2012)
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14 Valense Ltd. 1998-2013
Other Important Factors
Enabling workers with internal support,
resources and tools Creating an environment that is energizing to
work in because it promotes physical,emotional and social well-being
(Towers Watson, 2012)
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15 Valense Ltd. 1998-2013
Top Driver: LeaderCharacteristics
Effective at growing the business Show sincere interest in employees well being
Behave consistently with organizations values
Earn employees trust and confidence
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16 Valense Ltd. 1998-2013
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Ambiguity Reduction
Berger & Calabrese 1975 Communication evolves over time
Intimacy develops
Commonalities
Similarities
ConnectorsAnchors
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18 Valense Ltd. 1998-2013
Vancouver 2012James Kane
The best in the science of human relationships!
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19 Valense Ltd. 1998-2013
Cialdini 2004 - 2008
Shortcuts:
1. Reciprocity
2. Scarcity
3. Authority
4. Consistency
5. Liking
6. Consensus
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20 Valense Ltd. 1998-2013
Reciprocity
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21 Valense Ltd. 1998-2013PMI is a registered trade and service mark of the Project Management Institute, Inc.
2012 Permission is granted to PMI for PMI Marketplace use only.
Scarcity
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22 Valense Ltd. 1998-2013PMI is a registered trade and service mark of the Project Management Institute, Inc.
2012 Permission is granted to PMI for PMI Marketplace use only.
Authority
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23 Valense Ltd. 1998-2013
Consistency
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24 Valense Ltd. 1998-2013
Liking
Before negotiationGroup 1
Participants asked to first share
personal info and find similarities 90% acceptable agreement
Group 2
Participants told: Time is money 55% agreement
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25 Valense Ltd. 1998-2013
Consensus
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26 Valense Ltd. 1998-2013
Conclusion
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27 Valense Ltd 1998-2013
Manon Deguire, MSc, PMP, MSP Adv. Pract.+ 44 7930 210 224
http://uk.linkedin.com/pub/manon-deguire/27/7a9/605
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