comcast corporation at merrill lynch u.s. media conference

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Merrill Lynch U.S. Media Conference June 5, 2008 Marlene Dooner Senior Vice President Investor Relations

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Page 1: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Merrill LynchU.S. Media Conference

June 5, 2008

Marlene DoonerSenior Vice President

Investor Relations

Page 2: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Safe HarborCaution Concerning Forward-Looking StatementsThis presentation contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. In some cases, you can identify those so-called “forward-looking statements” by words such as “may,” “will,” “should,” “expects,” “plans,” “anticipates,” “believes,” “estimates,” “predicts,”“potential,” or “continue,” or the negative of those words and other comparable words. We wish to take advantage of the “safe harbor” provided for by the Private Securities Litigation Reform Act of 1995 and we caution you that actual events or results may differ materially from the expectations we express in our forward-looking statements as a result of various risks and uncertainties, many of which are beyond our control. Factors that could cause our actual results to differ materially from these forward-looking statements include: (1) changes in the competitive environment, (2) changes in business and economic conditions, (3) changes in our programming costs, (4) changes in laws and regulations, (5) changes in technology, (6) adverse decisions in litigation matters, (7) risks associated with acquisitions and other strategic transactions, (8) changes in assumptions underlying our critical accounting policies, and (9) other risks described from time to time in reports and other documents we file with the Securities and Exchange Commission. We undertake no obligation to update any forward-looking statements. The amount and timing of share repurchases and dividends is subject to business, economic and other relevant factors. Non-GAAP Financial MeasuresOur presentation may also contain non-GAAP financial measures, as defined in Regulation G, adopted by the SEC. We provide a reconciliation of these non-GAAP financial measures to the most directly comparable GAAP financial measure in our quarterly earnings releases, which can be found on the Financial Information page of our web site at www.cmcsa.com or www.cmcsk.com.

Page 3: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Our Focus: Profitable Growth to Drive Shareholder Value

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• Solid financial performance in a challenging environment

• Strong competitive position• Diversified revenue streams• Three products delivered in scale: 44MM Homes• Core products offer long runway for growth

• Commitment to enhancing shareholder value

• Significant stock buyback • New quarterly dividend

Page 4: Comcast Corporation at Merrill Lynch U.S. Media Conference

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A More Challenging Environment:Slowing Economy + Increasing Competition

* Video Net Adds Include: CVC, TWC, CHTR, CMCSA, DTV, DISH, VZ FiOS and T U-VerseHSD Net Adds Include: T, TWC, CMCSA, CVC, VZ and CHTR

Q vs. Q Change

Video Net Adds and Y/Y Percentage Change* HSD Net Adds and Y/Y Percentage Change*(in thousands) (in thousands)

-40% -22% -38% -18% -20% -29%-16% -24%

540

846

774

538 1,8451,613

1,9532,230678

2,391

25% -7%

Prior Year Quarter Prior Year Quarter

709

481423

322

846

1Q07 2Q07 3Q07 4Q07 1Q08

1,700

1,306

1,5631,317

2,230

1Q07 2Q07 3Q07 4Q07 1Q08

Page 5: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Comcast Responded and is Well-Positioned

• Triple Play remains core marketing message• Expanding product offers to address changing

environment:– New Double Play and Economy Offers

• Target new customers• Provide choices for retention and upgrades• Respond in competitive markets

– Strong early results

• Investing for future success– Recapture Analog bandwidth: 20% All Digital by YE08– Deploy Wideband (DOCSIS 3.0): 20% by YEO8

Page 6: Comcast Corporation at Merrill Lynch U.S. Media Conference

Basic Video Digital Advertising HSD Phone Business Services

Revenue by Product and Total Average Revenue per Basic Subscriber

20071998 1999 2000 2001 2002 2003 2004 2005 2006 1Q08

$42ARPU

$107ARPU

Multiple Services Drive Growth

$62ARPU

Note: Graph includes ARPU from circuit-switched phone acquired from AT&T Broadband. 6

Page 7: Comcast Corporation at Merrill Lynch U.S. Media Conference

A Superior Video ProductDigital Services Sustain Competitive Advantage

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Pro Forma Video Customer Mix

Adv. Digital Digital Tier

Digital Starter Basic Service Only

24.9 24.725.0

1Q081Q071Q06

Average Video Revenue/Customer

$63

Average Advanced Revenue/Customer

~$80

Page 8: Comcast Corporation at Merrill Lynch U.S. Media Conference

Dec 2004: 75 Million

Views

Dec 2005: 140 Million

Views

Dec 2006: 180 Million

Views

1,700 Programs

3,500 Programs

9,000 Programs

10,000+ Programs

More than 7 Billion ON DEMAND views since 2004

A Superior Video Product

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Dec 2007: 300 Million

Views

10,000+ Programs

Mar 2008: 307 Million

Views

Page 9: Comcast Corporation at Merrill Lynch U.S. Media Conference

• 6.9MM HD/DVR customers = 28% of video customers 43% of digital customers

• Today: more than 500 HD choices• 1,000 HD choices by YE2008• Next: 3,000 HD movies on demand

• Project Infinity: more content from more providers – the most on demand content anywhere

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A Superior Video Product

Page 10: Comcast Corporation at Merrill Lynch U.S. Media Conference

10.412.4

14.1

2468

101214

1Q06 1Q07 1Q08

10

A Superior Broadband Experience

1Q06 1Q07 1Q08

Total High-Speed Internet Subscribers and Penetrations(subscribers in millions)

28%26%

22%

38%

55%

68%

Attracting More DSL

Customers

Penetration% gross HSD additions from DSL

Source of DSL conversion: ComScore

Page 11: Comcast Corporation at Merrill Lynch U.S. Media Conference

1,872

2,459

3,150

3,831

4,449

5,088

1,357

871542

8.1%

2.5%3.1%

4.4%

5.6%

6.8%

9.3%

10.3%

11.5%

-50

200

450

700

950

1,200

1,450

1,700

1,950

2,200

2,450

2,700

2,950

3,200

3,450

3,700

3,950

4,200

4,450

4,700

4,950

5,200

1Q06 2Q06 3Q06 4Q06 1Q07 2Q07 3Q07 4Q07 1Q080.0%

2.0%

4.0%

6.0%

8.0%

10.0%

12.0%

CDV Penetration*

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Comcast Digital Voice: More Growth Ahead

Ramping CDV Subscribers(in thousands)

4th Largest Residential Phone Company: 5.1MM Customers

• 44MM Marketable Homes

• Goal: 20-25% penetration

1Q0820072006

Page 12: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Cable Advertising

• Continued softness in Advertising market- Key categories (automotive) and geographies- Extra broadcast week and political contributed to

1Q08 reported growth

• Beginning to invest in interactive advertising opportunity

- Establishing industry-wide effort - Unique 2-way platform and scale- Increase cable’s share of ~$300Bn Ad market

Page 13: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Business Services

• 5MM SMB in our footprint

• $12-15Bn Spend

• Capture 20% of SMB Market by 2011

Page 14: Comcast Corporation at Merrill Lynch U.S. Media Conference

• Investing for growth and differentiation• Focused investment and acquisition strategy

• Returning capital directly to shareholders• Maintaining strong investment grade rating

1414

Disciplined Financial Strategy

Cable WirelessInternetContent

Page 15: Comcast Corporation at Merrill Lynch U.S. Media Conference

Disciplined Capital Investment

65-70%

5-10%

25-30%

Discretionary

MaintenanceGrowth

Cable Capex (2007-2008)

* Discretionary includes investments that lay the groundwork for future products and services, such as our investments in interactive advertising, cross-platform product development or switched digital video.

2008 Consolidated Capex: 18% of RevenueDown from 20% in 2007

• CPE Drivers:• HD/DVR• CDV

• Attractive Returns

15

Page 16: Comcast Corporation at Merrill Lynch U.S. Media Conference

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Quarterly Dividend

Continuing Commitment to Return Capital to Shareholders

Share Repurchases*

FY2007 YTD08FY2005 FY2006

$2.5Bn

127% FCF

$2.3Bn

$3.1Bn

$1.0Bn

90% FCF

132% FCF

* Includes the repurchase of $700MM of securities exchangeable into Comcast common stock in 2005 and 2006.** Includes actual Comcast share repurchases and repurchases of exchangeable securities described above through 2007 as well as the intention to complete approximately $7 billion of share repurchases by 2009 and pay an annual dividend of $0.25 in 2008 and 2009.

Cumulative $16.4Bn** Returned 2005 thru 2009

$185MM

Page 17: Comcast Corporation at Merrill Lynch U.S. Media Conference

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