column five & nonprofit partners

10
+ NONPROFIT PARTNERS Doing Good Work

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Our work is more than a job; it’s a reflection of who we are and what we want to put out into the world. With our collective skills, we have the unique opportunity to tell meaningful stories that connect with audiences and move them to action. It’s a capability we are fortunate to have, and we feel compelled to do as much good with it as we can. That’s why we love to work with nonprofit partners who share our values.

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Page 1: Column Five & Nonprofit Partners

+NONPROFIT PARTNERS

Doing Good Work

Page 2: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 2

Our work is more than a job; it’s a reflection of who we are and what we want to put out into the world.

With our collective skills, we have the unique opportunity to tell meaningful stories that connect with audiences and move them to action. It’s a capability we are fortunate to have, and we feel compelled to do as much good with it as we can. That’s why we love to work with nonprofit partners who share our values.

Our Five Columns values guide everything we do, from the projects we work on to the way we work with each other.

1) DO GOOD WORK

2) VALUE OUR PARTNERS

3) BE GOOD TO EACH OTHER

4) BE HUMBLE

5) EXPERIMENT OFTEN

Page 3: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 3

NONPROFITSMEANINGFUL

STORIES THAT

AFFECT CHANGE

Page 4: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 4

We believe in doing good work in every way, creating content that is beautiful and contributes to the world. Through our nonprofit partnerships, we get to do both. And because these are special relationships, we treat them differently than our regular partnerships.

Nonprofit DiscountsWe know that running a nonprofit is a unique challenge. Although there is plenty of dedication, there isn’t always a large budget. To help this, we offer discounted rates for our services. We want your organization get the best work—and the most bang for your buck.

Pro-Bono WorkGiving back is in our company DNA. Each quarter, we choose a project to work on for free, donating our time and services to a cause we believe in. This brings our team together and empowers us to use our skills to practice what we preach. We love getting to flex our creative muscles, collaborate, and share our passion with amazing partners.

Page 5: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 5

We have been lucky to work with fantastic nonprofit partners across a variety of industries. Each cause is unique, and we take great care to tailor our approach to make sure our work aligns with your goals.

Page 6: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 6

My Status Is Not a Secret WEBSITE AND LIVE-ACTION VIDEO

We helped Column Five partner and friend, Parker Trewin, create

MyStatusIsNotaSecret.com, a social campaign and website to both

encourage the general public to know their HIV status and help

Parker raise $54,000 for the AIDS/LifeCycle. The site featured a

documentary, education, resources, and a section for users to

share their own stories.

RESULTSRaised a total of $66,123 for AIDS/LifeCycle

(surpassing Parker’s original goal)

Earned media coverage across the web

(Huffington Post, GLAAD)

Documentary screening hosted by City of

West Hollywood, endorsed by West Hollywood

Mayor John D’Amico

Stories shared on MyStatusIsNotaSecret.com

from individuals around the country

Page 7: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 7

Human Rights CampaignANNUAL REPORT

We partnered with the Human Rights Campaign (HRC)

to design their annual reports for 2011 and 2012. With

a focus on communicating the organization’s vital data

in a visually impactful way, each report featured a

focused visual narrative that walked readers through the

organization’s milestones.

RESULTS Won American Institute of Graphic Arts 50 DC

Award for Report Design

Page 8: Column Five & Nonprofit Partners

C5 + NONPROFIT PARTNERS COLUMN FIVE 8

CGIARWEBSITE AND DIVISIBLE CONTENT

We partnered with CGIAR, an agriculture and climate

change-focused research group, to completely redesign

its Big Facts website in order to make it more

engaging and interactive. We also created divisible

content, in the form of mini visualizations, to be

distributed to media and social influencers.

RESULTSExclusive placement on FORBES

(Publication-tailored article/interview)

Alternate media coverage

(Huffington Post, Business Insider, etc.)

10,987 social shares

17,396 impressions

Page 10: Column Five & Nonprofit Partners

949.614.0759 | @COLUMNFIVE | [email protected]

CONTACT US TO LEARN MORE.

LET’S DO GOOD WORK TOGETHER.