cole collective, ghana, company profile
DESCRIPTION
Cole is a Brand Engagement Agency based in Accra, Ghana, serving both for-profit and not-for-profit organizations. Our work reflects top-notch organizational communications skills, deep knowledge of the industries in which our clients operate, and a steadfast commitment to our work ethos. We have experience serving client in sectors including: FMCG, Financial Services , Fashion, Telecommunications and Non-Profit.TRANSCRIPT
We are
Brand Engagement Agency We can help you lean into tomorrow by designing how
your consumers experience your business, whether it’s the product, service, marketing or communications.
You can call us an advertising agency but what we really are is a
Constantly Connected
That means getting your consumers and
your company
and involved in useful interaction. We implement social strategies that increase the level and quality of engagement.
if you help people to do something that matters to them, they will like you, a lot
Our guiding principle is
that
Finding that fundamentally relevant thing and delivering it in an ultra-engaging way across multiple touch-points is what we do best.
We make (engagement-driven) business success happen We help our clients achieve
ambitious business results as part of our performance indicators.
Our team is a passionate collective dedicated to creating the most
meaningful and effective multi-channel experiences for progressive brands.
We are a different breed
of agency.
A culture of thinkers & makersWe are strategists, designers, and technologists who share a
passion for generating progressive ideas and translating them into engaging, intelligent and innovative consumer experiences.
who aren’t afraid to try something new or refresh the ordinary Our strategy is to uncover consumers motives and
needs that lead to game-changing insights with the power to radically shift behavior.
We understand this African market Whether you need to talk to the masses or
engage your niche consumer, we develop strategies rooted in consumer behavior.
We have a habit of innovation The extreme pace of todays world means that half
of what you know and do today will be irrelevant and boring within the next eighteen months.
We believe in uniting strategy, storytelling and technology to give business value to
our clients and meaning to their audience.
We believe in making the complex simple and relatable, no matter the
medium or platform and united by a single minded objective.
We believe in brand because it represents a
company’s reputation and we know how to value it.
Competition is fierce Even if you are on the right
track you’ll get run over if you just sit there. - Will Rogers
Blending in is a bad Idea When all think alike
then no one is thinking. - Walter Lippmann
Ultimately, it is not how many ideas you have. It is how many you make happen
Experience
Brandsdesignedcreated &managed
Part of David Coleman’s personal portfolio of work, including work done while Creative Director at Evolve.
Small and medium scale local businesses are becoming more brand savvy, taking care to build a brand that looks as world-class as the products and services they offer while communicating in locally relevant language and using appropriate channels.
We are proud to say we have helped quite a few get well on their way.
Brands we’ve touched
Part of David Coleman’s personal portfolio of work, including work done while at Evolve. Ltd and Scanad Ghana Ltd.
We have over a decade of world-class communication and brand management experience serving renowned international and local name brands in sectors including: FMCG, Financial Services, Telecommunications, Entertainment, Fashion and Non-Profit.
Part of David Coleman’s personal portfolio of work, including work done while Creative Director at Evolve.
At the core is where we find our brand fanatics and our early adopters.
Iconic Brand Set-up
Products
Lifestyle or Culture
Services
Experience
Shoes &Apparel
Fitness
(Fuel Band)Technology based
services
Community/Challenge/
Support
Highly engaging brands represent much more than a product or a service; They
represent a CULTURE
The consumer should have engagement options (Product, Service or Experience)
Each should be independent but connected. Once they do engage on
any level the brand has the chance to draw them in ever deeper.
eg. Nike
Communication/Brand Strategy Creative Development & Identity Design
Website Design & DevelopmentDigital Strategy & Planning
Digital Marketing & AdvertisingContent Strategy & Production
Retail ExperienceCustomer Journey Development
Events & Activations
What we do
You need a fresh idea What do your consumers
want that your brand can deliver which will jump start engagement?
Let’s continue the conversation! contact David Coleman
at [email protected] call 0204006002
Cole Collective Ltd.28 Jones Nelson’s St. AdabrakaP. O. Box CT 1672, Cantonments, Accra email : [email protected]: 00 233 (0) 204006002