coca cola project plan

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    The ProjectPlan for

    Coca-Cola

    Enterprise

    watjer0326

    Prepared By:Watkins &Associates777 N. MichiganAve. Suite 404

    Chicago, IL 60601

    Contact Info:312-593- 8060

    Email:[email protected]

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    Table of Contents

    Introduction...................2

    Project Management Approach.2

    Project Scope.

    2Project Change Control Process2Communication Management Plan...................3

    Document Purpose.3Document Organization.............4Business Target and Vision...4Project Organization...4-5Communication Plan.6Communication Objectives...6

    Communication Types...

    .......6Communication Vehicles..7Communication Plan.8Communication Plan: Executives.8Communication Plan: Managers..9-10Communication Plan: Employees...10Communication Plan: Project Team11Cost Management Plan12Work Breakdown Structure Plan.............13

    Quality Management Plan...13The Coca Cola Enterprise Project.......13Technical Success Criteria.........13-14Testing.14Current Network Survey..15Statement of Need...16The Google Search Appliance Overview16Intrusion Detection Solutions..17Recommendations...17

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    Introduction

    This is a project management plan for the Coca Cola Enterprise. The Coca-Cola product that hasgiven the world its best-known taste was born in Atlanta, Georgia, on May 8, 1886. Dr. JohnStitch Pemberton, a local pharmacist, produced the syrup for Coca-Cola. Coca-Cola continues totouch the lives of millions of people each and every day; however there are cyber-criminalsseeking to deter Coca Cola from providing customer service. This project will discuss thechallenges, network needs, and solutions provided to reestablish the businesses networkinfrastructure.

    Project Management Approach

    The Project Manager, Jeremy Watkins has the overall authority and responsibility for managingand executing this project according to this Project Plan and it Subsidiary Management Plans.The project team will consist of personnel from the Watkins & Associates Consulting Firm.

    Project Scope

    The project scope for the Coca Cola Enterprise is to reconfigure the networking protocols on allhardware (i.e. routers, switches, servers, active directory, global catalog), software (i.e.applications, digital dashboards, customer relationship management systems), and reestablishnetwork connectivity to each end user device with configured Internet Protocol Addresses. Inaddition to the reestablished services, The Google Search Appliance will be integrated with CocaColas existing security and access control systems so that users only see search results if they

    have access to the source content. The Google Search Appliance will support authentication,single sign-on mechanisms, enable customization of user interfaces and security.

    Project Change Control Process

    The Project Manager, Jeremy Watkins is the approving authority to change and resubmit thespecific changes to the Executive Manger of Coca Cola Enterprise. These changes can becommunicated via electronic mail or facsimile; however, all changes must be documented in theCommunication Plan and resubmitted through the proper chain of command.

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    Communication Management Plan

    Document PurposeIn order to achieve the strategy and business results for the project, we must assure timely andeffective communication to all of the individuals, teams, and sponsors involved with the project.

    This document will serve as the basis for the planning and execution of all communicationbetween Coca Cola Enterprise and Watkins & Associates. This will encompass, but is not limitedto, communication to and from executives, managers, employees, and the project team. It willalso discuss the vehicles of communication and their frequency.

    Document OrganizationThis document is broken into four main areas: Overview Project Organization Communication Strategy Communication Plan Appendices

    Overview

    Start Date: 9/1/2011Project Team Members: Jeremy Watkins

    Paul Muhammad Brandi Ogbevire Chris Hines

    Executive Sponsor Ed Fisher

    The project team has started gathering business requirements to determine the necessarycustomizations to the application. As we begin the project, it is critical that we assure timely andeffective communication with those who will be affected by the project. Our communication willbe based around the vision and business targets determined at the start of the project.

    Business Target and VisionThis project is intended to provide excellent service to the Coca Cola Enterprise by

    reestablishing their network convergence with its branches across the world and maintain astrong value and relationship with its customers in a timely and secure manner.

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    Project OrganizationThe Coca Cola Project Plan is made up of individuals and groups from different areas of theorganization. Project roles range from executive sponsorship to the end-user representatives. Thefollowing table defines the various roles and their responsibilities throughout the life cycle of theproject.

    Project Role Responsibility

    Executive Sponsors Have ultimate authority andresponsibility for the project

    Approve changes to project scope andprovide additional resources requiredby the change

    Provide funds for the project Provide high- level project direction Resolve conflicts over policy andobjectives Resolve resource issues Make business decisions for the project

    Project Steering Committee Provide high- level project direction Assure appropriate resources

    Project Lead Perform high- level projectmanagement

    Manage the overall budget Approve and continuously monitor the

    project plan Escalate and resolve project issues Provide weekly and monthly reporting

    on the project status to the executivesponsors

    Give final approval of projectdeliverables

    Establish clear roles andresponsibilities throughout the project

    Provide high- level project direction Confirm that the project objectives are

    met Monitor to ensure that deliverables are

    consistent with the best practices Monitor and execute the

    communication plan

    Administrator Gather business requirements Customize where necessary Import customer and employee data

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    Set up users Create necessary assignment rules

    Communication Lead Construct the communication plan anduser adoption strategy

    Manage the execution of thecommunication plan and user adoptionstrategy

    Coordinate training sessions Manage communication content

    Super Users Represent the opinions and needs oftheir business unit

    Act as business process experts fortheir business unit

    Provide project information to theirbusiness unit

    Participate in requirements gatheringand validation sessions

    NOTE: All roles are subject to furtherdefinition and clarification. Additional rolesmay be added throughout the life cycle of theproject. Any changes in responsibility topreviously defined roles will be reviewed withthe parties currently holding the position.

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    Communication PlanWe must assure open and timely communication for the organization by providing appropriateinformation to the people who need it and when they need it. By embracing the company-widecommitment to this project, each individual must do his or her part to ensure its success.Therefore, all individuals must understand their role and the specific activities for which they are

    responsible.

    Communication Objectives Ensure timely communication to relevant groups or individuals Ensure effective communication between groups Ensure timely notices for requirements/meetings Ensure optimum results for all communications and project expectations Measure the results of the communication strategy execution and revise accordingly

    Communication Types

    This section outlines the types of communication that may be used as part of this project. Alltypes of communication must be addressed to ensure that communication flows to all necessaryparties when they need it.

    The following is a list of the types of communication addressed in the following sections of thisdocument.

    Executives Communication from executives to managers and employees Feedback and direction to the project team from executives

    Managers Communication to managers for distribution to theiremployees

    Communication from managers to executives Feedback communication from managers and employees to the

    project team

    Employees Communication/feedback from employees to managers andexecutives

    Communication/feedback from employees to the project teamProject Team Internal project team communication

    Communication to executive sponsors Meeting notices and notes to executives, managers, and

    employee representatives

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    Communication Vehicles

    Communication cannot be limited to any one method or vehicle. It comes in many forms andmust follow guidelines and an appropriate level of formality to ensure knowledge andinformation transfer. Within the following sections, each communication plan item will suggest

    the preferred vehicle and timing of the communication. Some will utilize various vehicles andare considered ongoing in status. The organization of information is just as important as themethod by which it is delivered, thus all will be addressed at some level.

    The following is a list of vehicles that will be found within the communication plan. This list isnot extensive and will grow throughout the life of the project.

    Email Informal word of mouth Team meetings Conference calls Executive communication Paper Web MS Explorer or directory structures

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    Communication Plan Details

    The communication plan is the detailed list of items to be communicated, to whom they arecommunicated, and when they are to be communicated. The communication plan is broken intothree sections based on the communication type discussed above.

    The following is a list of the communication plans within this document:

    Communication Plan: Executives

    Activity BlueprintStage

    Proposed

    Finish Date

    Vehicle/

    Tools

    Responsibility Audience Frequency

    Executives toannounce thestart of theCoca ColaEnterprise

    project

    Understand 9/1/11 Conf call Executive team All managersandemployees

    Once

    Announceinitiatingsponsor andassign projectlead

    Understand 9/3/11 Email President or VP Allexecutives,managers, andemployees

    Once

    Communicatethe vision fortheorganizationand define howthe Coca ColaEnterpriseinitiative

    contributes tothevision

    Envision 9/10/11 Web/email Executivecommittee

    All managersandemployees

    Once

    Outlineobjectives and

    project goals atproject kick-off meeting

    Define andDesign

    9/10/11 Meeting Initiating sponsor Project team Once

    Kick-offtrainingsessions with amessage aboutvision andgoals

    Build andDeliver

    10/18/11 Meeting orconf call

    Executive team All managersandemployees

    As needed

    Gather

    feedback afterthe initiallaunch

    Confirm 11/19/11 Focus

    groups,email, orinformal

    Executive team and

    project team

    All managers

    andemployees

    Regularly

    Announcefutureimprovement

    plans

    Operate andOptimize

    12/1/11 Conf call oremail

    Executive sponsor All managersandemployees

    As needed

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    Communication Plan: Managers

    Activity Blueprint Stage ProposedFinish Date

    Vehicle/

    Tools

    Responsibility Audience Frequency

    Discuss

    project goalsandtimeline withteam

    Understand/

    Envision

    9/17/11 and

    ongoing

    Team

    meeting

    Manager Employees As new

    informationis available

    Reviewupcoming

    processchangesand impact onemployeesday-to-dayenvironment

    Envision/DefineandDesign

    9/24/11 Teammeeting

    Manager Employees As newinformationis available

    Reviewprojectupdates,includingdates andinformation(details to be

    provided byproject team)

    Define andDesign

    Ongoing Email Manager; detailsprovided by projectlead

    Employees Regularly

    Discusstrainingcourseinformationand reviewimportance ofattendance

    Build and Deliver 10/4/1110/18/11

    Email orteammeeting

    Manager Employees Regularly asnewinformation isavailable

    Discuss

    revisedperformanceexpectationswith eachemployee

    Build and Deliver 10/8/11and

    10/22/11

    Meeting Manager Employees Quarterly

    Gatherfeedback afterinitial launchand reviewactions takenas a result offeedback

    Confirm 11/19/11 All Manager tocompile feedback

    All Regularly

    Recognizepositivebehaviors and

    discussprogress

    Operate andOptimize

    Ongoing afterlaunch

    Teammeetings

    Manager Employees Regularly

    Reviewdetails offutureimprovement

    plans and theimpact onemployees onteam

    Operate andOptimize

    12/3/11 Conf calloremail

    Manager; detailsprovided by projectlead

    Employees As informationisavailable

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    Communication Plan: Employees

    Activity BlueprintStage

    Proposed

    Finish Date

    Vehicle/

    Tools

    Responsibility Audience Frequency

    Attend project

    kick-offmeeting to getessentialinformationabout the

    project

    Define and

    Design

    9/10/11 Meeting Super users Project team Once

    Represent theneeds of theteam atrequirementsgatheringsessions

    Define andDesign

    9/24/11 Meeting Super users Project team Asscheduled

    Presentinformationabout business

    processchanges atteam meeting

    Define andDesign

    Ongoing Meeting Super users Employees andmanagers

    Weekly

    Gatherfeedback afterinitial launchand share with

    project team

    Confirm 11/19/11 Meetings andinformal

    Super users Employees Regularly

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    Communication Plan: Project Team

    Activity Blueprint Stage ProposedFinish Date

    Vehicle/

    Tools

    Responsibilit

    yAudience Frequency

    Invite employees to

    become superUsers; first meetingis project kick-off.

    Define and

    Design

    9/8/11 Meeting Project lead Employees Once

    Assign anindividual or groupto act as the central

    point for allinformation goingto and comingfrom the usercommunity. Theywill be in charge ofensuring theconsistency ofmessages and

    gathering feedbackfrom the end users.

    Define andDesign

    9/13/11 -- Project lead Project team Once

    Conduct demosessions to showmanagers andemployees theapplicationfunctionality

    Build andDeliver

    9/30/11 Web/email Project leadorAdministrator

    All managersandemployees

    Once

    Send a weeklystatus report

    All Ongoing Email Project lead Executives Weekly

    Send a weeklyinformation noticewithinformation about

    upcomingmeetings,milestones, and

    project progress

    All Ongoing after9/10/11

    Email Project lead Managersand superusers

    Weekly

    Establish an emailalias for theCoca ColaEnterprise projectas a central pointfor all feedbackand customizationsuggestionsregarding the tool.Have thecommunication

    lead respond tofeedback.

    All 9/17/11 Email Project lead All managersandemployees

    Ongoing

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    Cost Management Plan

    Project Name: Coca Cola Enterprise Project Plan

    Prepared by: Jeremy Watkins, Project Manager

    Date: September 1, 2011

    Person(s) authorized torequest cost changes:

    Name:Jeremy Watkins Title:Project Manager Location:Chicago, IL

    Name:Paul Muhammad Title:Assistant Project Manager Location:Chicago, IL

    Name:Brandi Ogbevire Title:Assistant Project Manager #2 Location:Chicago, IL

    Person(s) to whom Cost Change Request forms must be submitted for approval:

    Name: Jeremy Watkins Title: Project Manager Location: Chicago, IL

    Name: Paul Muhammad Title: Assistant Project Manager Location: Chicago, ILName: Brandi Ogbevire Title: Assistant Project Manager #2 Location: Chicago, IL

    Acceptable reasons for changes in Project Cost (e.g., approved scope changes, increased

    costs, etc.):

    Describe how you will calculate and report on the projected impact of any cost changes

    (time, quality, etc.):

    Describe any other aspects of how changes to the Project Cost will be managed:

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    Work Breakdown Structure Plan

    Quality Management Plan

    The Coca Cola Enterprise Project

    Provides improved technology to increase efficiency and accommodate increasing businessvolume with limited staff resources.

    Improve the quality and efficiency of Coca Cola Enterprise sprocesses by replacing theunderlying infrastructure and deploying secure self-service capabilities.

    Improve the quality of fraud detection and fraud prevention efforts by providing better reportingand improved system capabilities to detect and prevent fraud.

    Improve performance and provide customer service at a desired level for Coca Cola Enterprise tomeet nationwide standards for response to customers.

    Technical Success Criteria

    The Coca Cola Enterprise Team will capture the requirements from the documents and load theminto a single database.

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    With this database, requirements will be traceable to higher level documents (Detailed DesignDocuments).

    Requirements will be categorized for quality testing purposes, and will be the basis for furtherdefining details of the technical success criteria.

    Under supervision of the Project Manager, project staff defines and documents quality specificswithin the standard operating procedures for project quality. The standard operating proceduresdocument the characteristics that are expected of the developed software and other projectdeliverables.

    Testing

    The responsibility for complete and thorough testing of the delivered system is the contractualresponsibility of Watkins & Associates. Project staff are responsible is for verifying andvalidating the acceptability of the delivered system or component. Under supervision of theProject Manager, project staff will provide oversight and participate in testing activities,

    including system and acceptance testing. The Quality Manager takes the lead role for developingtesting requirements for the project that encompass the organizations structured testing strategyfor security, network, applications, infrastructure, production-readiness and acceptance testing.The Quality Manager coordinates with the Infrastructure Solutions and Management Division,Test Team, the application areas and the Information Security Office to define types of testingrequired and to identify existing testing resources to be leveraged. The project testing ends whenthe new system is accepted and transitions into maintenance mode.

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    Current Network Survey

    Coca-Colas main headquarters, based in Atlanta, GA, was recently hacked into by the worldsmost wanted computer hacker, Gary McKinnon. A former Network Administrator failed toimplement the intrusion detection systems, resulting in, Gary McKinnon infiltrating the Bandook

    Rat Virus into the main headquarters. Afterwards, the Bandook Trojan horse spread to the sistersites located in, Chicago, IL, San Francisco, CA, New York City, NY, and Los Angeles.Bandook Rat is a backdoor Trojan horse that infects Windows NT family systems (Windows2000, XP, 2003, Vista). It uses a server creator, a client and a server to take control over theremote computer. It uses process hijacking / Kernel Patching to bypass the firewall, and allowthe server component to hijack processes and gain rights for accessing the internet. GaryMcKinnon invaded computer systems belonging to the US military in 2001, shortly after theattacks on the World Trade Center and the Pentagon.

    As a result, the Coca-Cola Enterprise network infrastructure is in dire need of improvement.Coca-Cola Enterprise is deprived of a safe and secure network infrastructure which will enable

    them to communicate sound decisions and manage the flow of information concerning theirbusiness revenue, employees, customers, and suppliers of inventory to operate successfully. Notonly systems to house information but software applications that will enable them to make newapproaches targeted marketing, future stock market decisions, refinance bonds, assess debt risks,analyze financial conditions, predict business failures, forecast financial trends, and invest inglobal markets. There is no official website at the five locations which supports systems withticketing and products, employment opportunities, promotional offers, and an outlet forsuggestions in increasing revenue for their return on investment. A database system and wirelessinfrastructure not in place causes Coca-Cola Enterprise to become ineffective in analyzing cashflows and information to and from its suppliers for smooth operations. In conjunction to theirinefficiency to analyze information effectively, they face challenges to obtain concrete data on

    the company and its competitors along their supply chain to meet industry benchmarks that canbe influenced by numerous factors such as competition, prices, weather conditions, andtechnological development.

    The main difficulties Coca-Cola faces is the lack of internet access; sharing files, email andcollaborating remotely with other locations. Our primary challenge is to implement cost effectivesolutions for Coca-Cola to stay on the cutting edge. Given the company is relatively large; it isin Coca-Colas best interest to stay afloat with the fortune 500 companies.

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    Statement of Need

    The following implementations need to be set in place in order for the Coca-Cola Enterprise tofunction successfully:

    Internet Protocol Addresses and Domain Names Data Transmission and Networking Protocols Network Security Reestablished Servers Reconfigured Routers & Switches Reestablished Telecommunications Reinstalled Software Applications The Google Search Appliance (GSA)

    The Google Search Appliance Overview

    With Google Search Appliance 6.8, Coca Colas intranet or website search engine can be asrelevant and reliable as Googles and just as easy to use. Google Search Appliance (GSA) can

    provide the Coca Cola Enterprise universal search for business, enabling enterprise or websitecontent to be searched through one easy, familiar search box. The Appliance searches intranets,web servers, portals, file shares, databases, content management systems, real-time data inbusiness applications, and cloud based systems, such as Google Applications, Google SiteSearch, and other social networks. After the Google Search Appliance is implemented, it willscale Coca Colas billions of documents effortlessly. The Search Appliances scalable

    architecture allows multiple appliances within the organization to share search indices acrossvast ranges of content and still provide unified results. This brings scale to exiting searchdeployments, without disruption or changes to hardware or software, and allows unified searches

    across multiple departments or geographies with separate appliances. The Appliance providesrigid security across billions of content sources.The advantages that Coca Cola gains compared to other Fortune 500 companies are as follows:

    Anticipated reduction in call handling time, resulting in 10-15% cost savings Increased search relevancy, enabling faster agent responses to customer needs Decreased in-house effort in security parameter Promoted bottom-line profitability and better business result for customers Improved end-user satisfaction Share search with other colleagues and document previews in search results Universal access to information

    Expect these advantages to save the Coca Cola Enterprise over $1 trillion (USD) in economicvalue per year.

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    Intrusion Detection Solutions

    Watkins & Associates will provide Coca-Cola with the tools to manage their optimuminventory levels for manufacturing processes by using server secured reporting tools tocommunicate effortlessly and efficient. Each server provides the mechanisms for maintaining

    the integrity of stored data, managing security and user access, and recovering information if thesystem fails. Watkins & Associates uses the most competent telecommunication resources whilekeeping the cost to a minimum. Coca-Cola is relatively large company. As a result, weveimplemented technology that will be catered toward the clients needs.

    Watkins & Associates will reestablish internet connectivity between Coca-Colaseffected locations and its main website which will market goods and services to customersthrough electronic commerce, rather than writing a check or using cash. To build long-termrelationships between the customer and Coca-Cola Enterprise, Watkins & Associates offers asolution to install a customer relationship management system (CRMS) and a digital dashboardon Coca-Colas main server, located in Atlanta, Georgia. The main server will replicate thesoftware systems to the sister sites in Chicago, New York City, Los Angeles, and San Francisco.

    Upon successful implementation, utilizers of the CRMS and digital dashboard will be able toprovide information, assist in allocating advertising budgets, and maximize the lifetime customervalue for the company.

    Snort Intrusion Detection Systems (SIDS), are security countermeasure solutions whichenhance network security of the network infrastructure. SIDSs are implemented at theinformation infrastructure security level and serves as the next line of defense after the firewall.They monitor network traffic of all the domains by pinpointing intruder attacks in real time.When an attack is identified, Snort can take a variety of actions to alert the systems administratorof the threat. The Snort Packet Sniffer has the ability to listen to all IP packets and decode them.The firewall may block access points within the network; however, they are unable to decipherbetween malicious activities of hackers. In contrast, intrusion detection systems can monitor for

    hostile activity on these openings.

    Recommendations

    Within the contents of the Coca Cola Project Plan, Watkins & Associates has surveyed theenterprises current network infrastructure, challenges, solutions, and costs to enhance thedevelopment of interactive media. To increase revenue and scalability, Watkins & Associatesrecommends that all solutions remain properly secured and updated for the integrity of the CocaCola Enterprises network infrastructure.