8/14/2019 CoC PR 12 2007

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2 5 H u d s o n S t r e e t , S u i t e 5 0 7 , J e r s e y C i t y , N J 0 7 3 0 2

w w w . g u l l a p a l l i a n d a s s o c . c o m

G U LL A P A LLI!!!&!!A SS O C I A T E Sf a c i l i t a t i n g s t r a t e g i c c o l l a b o r a t i o n

CIRCLE OF CARE C OLLABORATIVE AIMSTO REDUCEBARRIERSTO

RECO G NITION AND TREATMENT OFFIBROMYALGIA

JERSEY CITY, N.J.--(BUSINESS WIRE)--Dec 5, 2007 - Th e Fib ro m y a lg i a C ir c l e o f C a re a n e wc o ll a b or a tio n b e t w e e n t h e N a t io n a lFi b ro m y a l g i a Asso c i a tion (NFA ),The Johns H o p kinsSc h o o l

o f M e d i c in e a n d Th e Institute for Johns H o p kins Nursin g h a s d e v e lo p e d thr e e a n n u a l initi a tiv esd esi g n e d t o a d d ress t h e o n g o in g c h a ll e n g es f a c e d b y h e a lt h c a r e p rov i d e rs in the d i a g n osisa n d m a n a g e m e n t o ffi bro m y a l g i a p a ti e nts.

Fi bro m y a lg i a is a c hron i c p a in c o n d ition thought to r esu lt fro m n e uro lo g i c a l c h a n g es in howp a ti e nts p e r c e iv e p a in , sp e c ifi c a lly , a h e ig h t e n e d se nsitiv ity to st imu li tha t a re not norm a llyp a infu l. M a n y h e a lt h c a re p rov id e rs l a c k c o n fi d e n c e in d i a g n osin g fib ro m y a l g i a a n d a r er e luc t a n t t o d i a g n ose p a ti e nts w it h t he c ond ition .

Th e C ir c l e o f C a r e in iti a tiv es w ill c o m m e n c e w ith a p l a nn in g m e e t in g brin g in g t o g e t h e rl e a d in g fi b ro m y a lg i a c lini c i a ns, rese a r c h e rs a n d p a ti e nts a ll u n d e r t h e a usp i c es o f th ec o ll a b or a tiv e . A c o nse nsus st a t e m e n t d e fin in g t h e e d u c a t io n a l n e e ds a n d a p pro p ri a t em a n a g e m e n t st a t e m e n ts for p a ti e nts w ith fib ro m y a l g i a is t h e g o a l. The t hr e e e d u c a tion a lin iti a t iv es w ill c o nsist o f: a se ri es o f institutio n a l a n d c o m m u n it y base d sa t e lli t e bro a d c a sts to7,000 US h osp it a ls a n d c o m m u n it y h e a lt h cen t e rs, a n a tio n a l se ri es o f w orksh o ps in m ajorm e tro p o lit an c iti es a n d a c a d e m i c m e d i c a l c e n t ers, a n d a n a tio n a l se ri es o f d e b a t e - b ase dm e e tin gs fo c used on t he mu ltid isc i p lin a ry c a r e a n d m a n a g e m e n t o f fi bro m y a lg i a . Th isin t e gr a t e d a p pro a c h w ill prov id e m u ltip l e p o ints o f a c c ess, reso urc es a n d t o o ls est im a t e d t or e a c h o v er 250,000 he a lt h c a re prov id e rs.

Th e C ir c l e o f C a r e c o ll a b or a t iv e d e v e lo p e d t h ese in iti a t iv es w ith the intent to p rov i d ee d u c a tion thro u g h a n in t e gr a t e d a n d m ult i-int e rv e n tio n a l a p p ro a c h, p e rm itt in g h e a lt h c a rep rov i d e rs to int e r a c t a n d sh a re t he ir know l e d g e a n d b e st pr a c ti c es through va rio us pro gr a msa n d m e d i a ,sa i d Ly n n e M a t a ll a n a , fo u n d e r a n d Pr esi de n t o f t he NFA . Dr. V i c tor M a rro w o fTh eJohns H o p kins O ff i c e o f C o n t inu in g M e d i c a l E d u c a t io n a d ds, O ur m ission is t o e d u c a t e

p hysi c i a ns n a tion w i d e , a n d t h e p r e v a l e n c e o f fib ro m y a lg i a a n d its m isu n d e rst a n d ing byh e a lt h c a r e p ro fession a ls m a k e s th is a v e ry im p ort a n t a r e a for H o p kins C ME.

Th e n e e d for e d u c a tion is r e in for c e d b y a r e c e n t NFA survey o f h e a lt h c a re prov id e rs w h i c hsh o w e d t h a t a p p roxim a t e ly one in thr e e r esp o n d e n ts who a r e know l e d g e a b l e a b o u tfi bro m y a lg i a in c orre c tly c l assify t he cond ition as an au t o im m u n e d ise a se (32%) or a t y p e o fa rthritis (28%). For m ost h e a lt h c a re sp e c i a lt ies surv e y e d , l ess than one- th ir d o f p hysi c i a ns w e reex tre m e ly / v e ry con fi d e n tin the ir a b ility to d i a g n ose t he d isord e r.

Physi c i a n e d u c a t io n is v it a l t o unde rst a n d ing th is ill n ess and how t he r a p i es c a n h e l p im prov et h e q u a lity o f life in p a ti e ntssu ff e rin g from th is d ise a se tha t a ff e c ts ov e r 6 to 10 m illio n p e o p l e st a t e s D a n C l a u w , MD , Asso c i a t e D e a n for C lini c a l a n d Tr a nsl a tion a l Rese a rc h , Pro fessor o fInt e rn a l M e d i c in e a n d D ir e c t or o f C hro ni c P a in a n d F a ti g u e C e n t e r at the Un iv e rsity o f M i c h ig a n

Institute for C lin i c a l a n d H e a lth Rese a r c h .

Th e NFA survey a lso st a t e d t h a t l ess than 20% o f fib ro m y a l g i a c ases a r e d i a g n ose d a n d d ru gtre a t e d . C urr e ntly 50% o ffi bro m y a lg i a p a t i e ntsre m a in und i a g n ose d a t any t im e w hil e a c orr e c td i a g n osis m a y t a k e a s long a s 5 to 8 ye a rs from t he d ise ase onse t . "W it h t he app rov a l o f d ru gssp e c ifi c a lly forfi bro m y a lg i a , c lini c i a ns a r e exc it e d a b o u t t h e n e w ly a v a il a b l e tre a t m e n t o p t io ns.Th ese in it i a tiv es w ill h e l p e nsur e tha t c lini c i a ns u n d e rst a n d h o w t o in c orp or a t e d rug and non-d rug t he r a p i es t o g e t h e r to l e a d t o o v e r a ll be t t e r m a n a g e m e n t o f fib ro m y a l g i a , a d d e d Dr.C l a u w .

8/14/2019 CoC PR 12 2007

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2 5 H u d s o n S t r e e t , S u i t e 5 0 7 , J e r s e y C i t y , N J 0 7 3 0 2

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G U LL A P A LLI!!!&!!A SS O C I A T E Sf a c i l i t a t i n g s t r a t e g i c c o l l a b o r a t i o n

Th e C ir c l e o f C a r e c o ll a b or a tiv e w ill w ork w ith MJ Consult in g G ro u p a n d G u ll a p a lli a n dAsso c i a t es, c o nsu ltin g firms t h a t sp e c i a lize in t h e d e v e lo p m e n t o f e d u c a tion a l str a t e g i es forh e a lt h c a r e p rov i d e rs. Both org a niza tio ns w ill o v e rse e t h e d e v e lo p m e n t a n d f a c ili t a tion o f th ee d u c a tion a l in iti a t iv es a n d prov i d e t h e ir a n a lysis on how these in iti a tiv es tr a nsl a t e r ese a r c h into

c lini c a l p r a c ti c e .

If yo u'd lik e m or e in form a tion a bo ut this to p i c , or to sc h e d ul e a n int e rv i e w w it h t he c o ll a b or a tiv e ,p l e a se c a llRe g in a M o t a rj e m e at 732 993 5355 or e -ma ilRe g in a a trm o t a rj e m e @ g ull a p a lli a n d asso c .c o m

Aboutthe Nation a lFibromyalgia Association

Th e NFA ,fo u n d e d in 1997 by Ly n n e M a t a ll a n a ,is th e l a rg est non p ro fit org a niza tio n d e d i c a t e d toa d d ressin g a n d d e c r e asing t he burd e n o f fi bro m y a l g i a thro u g h e d u c a tio n , r ese a rc h a n dp a ti e n t a d v o c a c y .Th e NFA s p h il oso p h y is t o he lp e m p o w e r a llst a k e h o ld e rsin fi b ro m y a lg i a a n dto prov i d e t h e m w it h a new l e v e l o f h o p e for th e futur e . For m or e in form a t io n p l e a se v isitw w w .fm a w a r e .org .

Johns HopkinsSchool of Medicine

In Ju ly 2007, U.S. N e ws & W orld Re p o rt r a n k e d The Johns H o p kins Hosp it a l # 1 a m o n g A m e ri c a nh osp it a ls for the 17th c onse c u tiv e y e a r. Johns H o p kins r e m a ins t h e n a tio n s l e a d in g m e d i c a lsc h o o l re c ip i ent o f r ese a r c h fun ds fro m t h e N a t io n a l Institutes o f H e a lth . In 2006, the JohnsH o p kins O ff i c e o f C ME r e c e iv e d A c c re d it a tio n w it h C o m m e n d a tio n for 6 y e a rs, t he h ig h estr a nkin g issu e d b y t h e A C C M E . H o p kins CME ha s b e e n r e c o g niz e d as a c e n t e r for B estPr a c t i c es a s a r esour c e t o A C C M E - a c c r e d it e d p rov i d e rs. For m ore in form a tion p l e a se v isitw w w .h o p k insc m e .n e t .

The Institute forJohns Hopkins Nursing

Th e Inst itute for Johns H o p kins Nursin g d esig ns a n d d e liv e rs l e a d in g - e d g e c o n tinu in g e d u c a tionfor nurses. Th e Inst it u t e a c c esses t h e e x p e rt ise o f w orl d-r e n o w n e d f a c u lty , r ese a r c h e rs a n de d u c a t ors from bo t h The Johns H o p kins Un iv e rsity Sc h o o l o f Nursing a nd Johns H o p kins Hosp it a l.For m ore in form a tion p l e a se v isit w w w .ijhn .jh m i.e d u .

About MJ Consulting Grou p

MJ Consu ltin g G roup (MJ) c o ll a b or a t es w it h a c a d e m i c m e d i c a l c e n t e rs o f e x c e ll e n c e , non-p ro fit asso c i a tio ns a n d m e d i c a l e d u c a tio n c o m p a n i es d e d i c a t e d t o a d v a n c in g m e d i c a le d u c a tion . MJs m issio n is t o d e liv e r c o m m u ni c a t io ns str a t e g i es t h a t im prove t he know l e d g e ,skills a n d c lin i c a l b e h a v ior o f h e a lt h c a r e p rov id e rs a n d r a ise a w a r e n ess o f e d u c a t io n a l g a ps a n dn e e ds t o positiv e ly im p a c t p a ti en t ca re a n d o u t c o m es. For m ore inform a tion , p l e a se v isit

w w w .mj c onsu ltin g gro u p .c o m .

About G&A

G ull a p a lli & Asso c i a t es ( G & A ) is a c o nsult in g firm sp e c i a lizin g in f a c ilit a tin g str a t e g i cc o ll a b or a tio n b e t w e e n k e y st a k e h o ld e rs in t h e m e d i c a l e d u c a tio n c o m m u n ity . G & A f a c ili t a t est h e d e v e lo p m e n t o f in t e gr a t e d e d u c a t io n a l in iti a tiv es through ev id e n c e b ase d h e a lthe d u c a t io n m o d e ls, e nsurin g c o nsist e n t e d u c a tion a l str a t e g y, g o a ls, a n d o bj e c tiv es a c rossm ulti p l e c h a n n e ls. For a d d ition a linform a tion on G& A , p l e a se v isit w w w .g u ll a p a lli a n d asso c .c o m .