CLUB OFFICERS TRAINING 2009

Division H, District 79

ACB AL Abdul Lateef

July 24, 2009

Club Officers Training 2009

This presentation will take you through the roles and responsibilities as a Vice President – Public Relations.

Promote your club

Publicity materials

Why Newsletter & Website?

Important features

FreeToastHost.org

Keep in touch…

Standards at the meeting

PROMOTE YOUR CLUB

PROMOTE YOUR CLUB

Target your audience

Develop a Media list

Send promotional materials to Media

members

PUBLICITY MATERIALS

PUBLICITY MATERIALS

Maintain a Press

Kit

Send news

releases

Send invitation

s to employee

s

Give interview

s

WHY NEWSLETTER & WEBSITE?

WHY NEWSLETTER & WEBSITE?

Document and promote

current events

Inform with educational materials

Provide visitors with “take-home”

value

IMPORTANT FEATURES

IMPORTANT FEATURES

Content Readability Visual impact

FREETOASTHOST.ORG

FREETOASTHOST.ORG

A free Web-hosting service for clubs! Use it tocreate and maintain a

professional-looking Web site. No Web-site design experience necessary.

KEEP IN TOUCH…

KEEP IN TOUCH…

Be aware of area and district

events

Attend whenever possible

Promote the benefits of

Toastmasters

STANDARDS AT THE MEETING

STANDARDS AT THE MEETING

Announce upcoming events and programs

Ask for website and newsletter contributions

Greet members and guests

CASE STUDY

CASE STUDY

INCREASE THE EFFECTIVENESS OF YOUR NEWSLETTER

You have sent several requests to your members for their contribution towards the Newsletter. Two weeks have passed, and not a single member responded to your request.

As a vice president public relations, what would you do to increase the likelihood of your requests being responded.

QUESTIONS?

CLUB OFFICERS TRAINING 2009

Division H, District 79

ACB AL Abdul Lateef

July 24, 2009