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• Club Matters is a tool for you to use as you see fit – we are not beingprescriptive about how you use it.

• Encourage you to embed this within your own unique club development planand make the most of access to resource / tools / SME’s which are on offer

• This has evolved from 3.5 years of investment and will continue to change toadapt to demand, clubs’ wants and needs

• After today, we want everyone to be confident in:• What topic areas are covered within Club Matters (business and

financial planning to marketing to newer areas such as applying forfunding guidance)

• What types of support are available (online / face to face)• What tools are available (Club improvement tool) and how to use them

In the process of launching:• Data / reporting for NGBs/CSPs• New content eg Funding• New workshop topics• Clubmark online

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Club Matters is a One Stop Shop of support for sports clubs which will providesupport, learning and guidance on all aspects of running a club whether it is‘large, small, formal or informal’.

Club Matters brings together Sport England’s existing support for clubs;- Clubmark- Club Leaders

….. to create a single, integrated, free support package for clubs.

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Convenient – online nature means it is convenient and flexible to fit around your busyscheduleFree of charge – all materials and resources are free of charge including seminars andmentoringAttract and retain members – improving your club management can help attract andretain members. Resources will help you to market your club to new membersPractical tips and guidance – the tools and resources available are easy to understandand implement along with help from expert seminar facilitators and mentorsUnderstand you club & members – develop your understanding of the importance andyour members and use the club feedback tool to learn what they think of the clubBuild a sustainable club – all the Club Matters tools aim to help your club remainsustainable for the futureImprove and develop your skills – the skills you learn through Club Matters resourcesand tools can be implemented at your club and help you to enhance your CV too

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These are the offerings available from Club Matters. More details on each resource/toolover the following slides

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This is an overview of the website –

Club Matters is Sport England's one stop shop for sports clubs, providing free,convenient, practical resources to help you develop your club

• On the landing page you will find the following features:• News rotator at the top – continually updated to show new content, case

studies, sport-related stories• Main topic areas of Club Finances/Management/People/Marketing in the

middle, lots of content available through here as well as downloadabletoolkits/templates

• Left hand side, includes links to sections on “Improve my club”, “Workshopsand Mentoring”, “Clubmark”

• The yellow/orange navigation bar at the top shows a different way ofaccessing the content including how to get to the ‘my club’ section of thesystem. An area you can access through this navigation bar is the “GetStarted” section under “Find Support” this is where all our user guides andsite demos sit

• You will notice that the icons and colours relate to the four main topic areas – thishelps people know which area they are in even when they access the content viadifferent routes

Different entry points:• Those who know exactly what they want – Search function at the top can be used to

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type in an exact term• Those who want to explore a certain area – you can hover over the Club Finances /

Management / People / Marketing section and either go into the general area or clickon the drop down to see the sections that are included within

• Those who want to improve – Club Improvement tool / Club Views / Start a clubsections can be used

• Those who want face to face support – Workshops and mentoring• Those who want to find out more about Clubmark can access all the information

through this icon from the home page

We will go into each of these areas in more detail.

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E learns - These are free and simple resources. The e-learns last approximately30-40mins with audioToolkits – can be downloaded. Hold helpful hints and tips you can come back toat any time

Areas covered: Club finances, club management, club people, club marketing

The e-learns available are…• VAT and sports clubs• Simpler finance• Good governance• Developing marketing strategy• Effective facilities management• Get your cash flowing• Organisation structures• Evaluating marketing options• Managing capital projects

Club Matters most recent newly developed content is to support clubs thinking aboutapplying for funding. The 'Getting to grips with funding' resource includes support onthings a club should consider before completing an application, and understanding thequestions when applying. You can watch an interactive video which covers the types ofquestions asked by funders and things a club should consider in their answers.

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The workshops typically last approximately 2 hours and like all Club Matterssupport, workshops are open to anyone involved with a community sports club.The topics covered will mostly be relevant to those who have responsibility for, orinvolvement in running their club, either now or in the future. We encouragemore than one person from a club to attend so that knowledge and businessskills can be shared within their club.

Through the workshops page you can find out where workshops are going on near youand you can book onto one of these free of charge

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The Club Improvement Tool is designed to get you thinking about your club,where it performs well, and where there are opportunities to improve.For areas where you need help, the tool will generate a club improvement planand signpost you to recommended resources to help you develop your club.

There are 5/6 questions on each topic• Answer short statements around how your club is currently running• Get a rating and feedback on your response to each of the areas• Tell the tool the level you would like to achieve and by when• Receive a tailored development plan, directing you to the resources to help

you achieve your goals• Share with your club and assign tasks to different members• Monitor and review club progressImprove your club in 20 minutes

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In May 2016 Clubmark will be moving online. This will include an online portal for clubsto carry out their accreditation process. This portal will include:• Clubmark Criteria• Evidence templates• The ability to upload documents• An online commentary between you and your assessor.

You will also find all documents you will need to promote yourselves as a Clubmarkaccredited community sports club.

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NGBs, CSPs and clubs are invited to send in their feedback, videos, success stories andcase studies to be shown on the Club Matters website

- Make the most of a chance to promote your club on the Club Matterswebsite!

- They don’t have to be expertly written, the Club Matters team cancreate content from what you provide!

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