cloud solutions group overview - crayon...group overview. cloud computing trends online backup &...
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CLOUD SOLUTIONS
GROUP OVERVIEW
CLOUD COMPUTING TRENDS
Online Backup & Cloud Archive Market to Reach $1.4B by 2016E
Market Share
(2016E)1:
• 52% IaaS
• 27% PaaS
• 21% SaaS
Infrastructure
(Online backup &
archive: $1.4B
@ 20% CAGR2)
1451 Group: Cloud Computing Report, April 20132451 Group: Backup to the Future, April 2014
CLOUD DATA PROTECTION70% are currently or planning to use cloud-based data protection services
Enterprise Strategy Group: Data Protection-as-a-service (DPaaS) Trends, September 2013
COMMVAULTSERVICE
PROVIDERS
OEMsGSIs
ITOs
VARs
360O VIEW OF CUSTOMER
CAPEX
model
OPEX
as-a-Service model
Customer
owned/operated:
• Direct from
CommVault
• Embedded in
OEM storage
• Bundled into
VAR solution
Provider
managed:
• Contract with
Service Provider
• IT outsourcing
through GSI/ITO
• Included in VAR
quoted solution
COMMVAULT: CLOUD SOLUTIONS GROUP
• Investments in
cloud domain
expertise
• Best-in-industry
support services
• Innovative
software
development
• Business model led
engagements
• TTM with pre-defined
building blocks and
service catalogs
• Enablement through
Service Provider
program
• Single management platform that improves staff productivity
• Run the same workloads for half the infrastructure as leading alternative
• Easily add revenue streams based on existing software platform
• Integrated with expansive cloud partner ecosystem of cloud storage,
platforms, and applications
INDUSTRY LEADERSHIP
Source: The Forrester WaveTM: Enterprise Backup and Recovery Software, Q2 2013,
by Rachel Dines with Stephanie Balaouras, Jessica McKee
The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are
trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of
Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores,
weightings, and comments. Forrester does not endorse any vendor, product, or service depicted
in the Forrester Wave. Information is based on best available resources. Opinions reflect
judgment at the time and are subject to change.
A Leader: 2014 Gartner Magic Quadrant for Enterprise Backup Software & Integrated Appliances
A Leader: The Forrester Wave: Enterprise Backup and Recovery Software, Q2 2013
© 2013 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. or its
affiliates. For more information, e-mail [email protected] or visit gartner.com. Used with permission.
Source: Magic Quadrant for Enterprise Backup Software and Integrated Appliances; by
David Russell, Pushan Rinnen; June 9, 2014
This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be
evaluated in the context of the entire report. The Magic Quadrant is a graphical representation of a marketplace at
and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that
marketplace, as defined by Gartner.This graphic was published by Gartner, Inc. as part of a larger research
document and should be evaluated in the context of the entire document. The Gartner document is available upon
request from CommVault Systems. Gartner does not endorse any vendor, product or service depicted in its
research publications, and does not advise technology users to select only those vendors with the highest ratings.
Gartner research publications consist of the opinions of Gartner's research organization and should not be
construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this
research, including any warranties of merchantability or fitness for a particular purpose.
A SINGLE PLATFORM APPROACH
Backup as a Service
End Point (Edge)
Server / VM
Applications
DR as a Service
Archive as a Service
File Systems
Applications
Compliance
eDiscovery as a Service
GLOBAL NETWORK200+ certified partners worldwide
CommVault Simpana software is
one of our most important toolsets,
enhancing our ability to manage
petabytes of data across a shared,
multi-tenant environment, efficiently
and cost effectively.
Robyn Cockayne
General Manager
Data management is a critical part
of our increasing cloud business
and we see CommVault in a pivotal
role now and in the future.
Herman Ramacher
CEO
We chose to partner with
CommVault because from a support
perspective, like us, they are a
leading edge company who is
innovative, dynamic and responsive.
Darryl Swann
Executive Director
Many technology vendors have seen
the writing on the wall in the shift of IT
spend and have stood up Service
Provider programs. However
CommVault stands apart in taking
action and bringing resources to bear
to build truly effective programs.
Ken Seitz
Director Product Strategy
Leveraging the single software
platform approach, enablement, and
consultative engagement model
CommVault provides will further
enhance our Enterprise Backup
solution.
Darrell Hyde
CTO
We back up approximately 66
petabytes of customer data per
month using Simpana software and
CommVault has become a trusted
advisor.
Tim Symchych
Senior Director Strategic Sourcing
Up to 2X
Faster
Backup & Archive
Up to 50%
Less Time
Managing Operations
Up to 50%
Increased
Productivity
ENABLING CLOUD SERVICE MODELS
• Single console
management
• Advanced workflow
automation
• Reporting & analytics
• Support that leads the
industry
• Centralized data
repository
• Web portal & API to
enable self-service
• Vertical viewers for
Legal, Healthcare
• VM integrations to
support cloud-scale
• Snapshot integrations
support 95% of storage
hardware market
• OnePass approach to
backup and archive
MARKET DEFINED APPROACH
StorageCustomer
Managed
Co -
Managed
Provider
Managed
Unmanaged Fully Managed
Fu
nctio
nalit
y
Providers are expanding feature set
to meet range of customer needs
Alignment of target market to
solution design is critical
c
New Routes
to Market
Roadmap
Development
NEXT STEPS
Let’s get started on delivering more profit and revenue together:
PARTNERADVANTAGE
PROGRAM
SP EDITION
PARTNER STRATEGY
A Balanced Approach and Multi-Channel Mix
Eco-Partners — ISV and Technology Partners
Present and Preferred in every route
… with Partners invested in CommVault
VARs & VelocityDirect SPs / Cloud OEMs Global Partners
“Build selective Partner volume – not volumes of Partners”
PROGRAM MISSION AND OBJECTIVES
14
Mission:
Define, develop, and manage
a consistent Cloud/Service Provider program
to enable value creation for our Partners
Objectives:
• Strategic, Continuous Improvements in competitive pricing models, tier based
benefits, enablement frameworks, rewards/incentives, certifications, and more
• Operational Enhancements to deliver a scalable, repeatable program that can be
easily adopted by partners
• Support & Consulting Services to help partners maximize the value of cloud
solutions powered by CommVault
• Shared Risks/Rewards framework for delivering great CommVault experience to
drive strong growth with Cloud/SP customers
Partner tools & portalsBusiness performance goals
Rebates based on volume
& multi-product portfolio
Mind share & Demand Gen Marketing support and MDF
Sales & technical certificationsDiscounts based on tiers
and minimum commitments
IncentivesInvestments
Multi-product offerings &
Service innovation
SERVICE PROVIDER
INVESTMENTS & INCENTIVES
Program Requirements Authorized Silver Gold Platinum
Completed SP Application Yes Yes Yes Yes
Executed Agreement Yes Yes Yes Yes
Ramp Period 30 Days 90 Days 90 Days 120 Days
Monthly Minimum Fee USD 2,000 USD 10,000 USD 25,000 USD 50,000
CommVault Certified Professionals 2 3 4 6
CommVault SP Sales Specialists++ 1 2 4 6
Lab Capability N/A Preferred Mandatory Mandatory
Business Review/Forecast N/A Quarterly Quarterly Quarterly
Program Champion at SP N/A Mandatory Mandatory Mandatory
Case Studies As Available 1 Annually 2 Annually 2 Annually
Powered by CommVault Logo++ Not Applicable Yes Yes Yes
++ Available in CommVault Fiscal Year 2015 1st Half
PROGRAM REQUIREMENTS
17
Program Benefit Authorized Silver Gold Platinum
Access to Partner Portal • • • •
Access to Maintenance Advantage • • • •
NFR Licenses • • • •
Service Provider Assessments • • • •
Volume Rebate • • • •
Marketing Collateral for Co-branding • • •
Listing on CommVault Website • • •
Discounts on Product Pricing • • •
Access to Advanced Enablement Assets • • •
MDF for Joint Marketing Activities • • •
Discounted Professional Services • • •
Partner Council (by invitation only) • •
Product Launch • •
Multi-Product Rebate •
Access to Product Management •
PROGRAM BENEFITS
SERVICE OFFERINGS
POWERED BY
COMMVAULT
Provider Premises: Backup as a ServiceBackup of Customer infrastructure residing in the Service Provider’s Cloud
Management
Base: 818 Existing CommVault Customer’s who are leveraging Public Cloud Services
Source: 2014 TechValidate Survey of CommVault Customers
www.techvalidate.com/product-research/commvault-simpana
16%
13%
13%
Service Provider
6%
Enterprise Application Adoption in the Cloud:
Driving Enterprise Data Protection Requirements
Customer
Premises
Hybrid: Backup as a ServiceBackup to the Service Provider Cloud
Management
Customer
Premises
Mobile
Users
Service Provider
Customer
Premises
Customer to Provider: DR as a ServiceDR as a Service from the customer premises with recovery to the
Provider
Management
Service Provider
Customer
Premises
Cloud Storage
Provider/Cloud to Cloud: DR as a ServiceRecoveries in a 3rd Party Provider (such a AWS or Microsoft Azure)
Service Provider
Management
Virtual Machines
c
Archive as a Service: Upsell Opportunity
Customer
Premises
Management
Service Provider
Long term retention of data from Customer premises or in Service Provider cloud
MARKETING
AIRCOVER &
DEMAND GENERATION
InnerVault – Single Source for all Partner Content
PARTNER PORTAL
• New technology platform
that promotes ease of use /
access
• New navigation capabilities
• Refreshed content (e.g.,
program guide, training,
accreditation, deal
registration, etc.)
• Service Provider specific
partner page, with new
content added ongoing
26
Reaches end-customers
through CommVault
marketing campaigns
Builds awareness with
CommVault sales force and
customer base
Helps us embed end-
customer case studies into
campaign kits for you
Resources available from
CommVault to assist in
writing/development
CASE STUDIES
CommVault Enables Network of 200+ Service Providers Globally
to Deliver Cloud Data Protection
PR/SOCIAL MEDIA
28
Pre-packaged campaign kit:
1. Email to SP Partner
introducing the campaign
value-add
2. eDM to customer, linking to
campaign landing page
3. eDM reminder to customer,
linking to landing page
Partner customizes with:
• Logo
• Collateral
• Target list (2K+ contacts)
Start generating leads that you
own in <30 minutes!
DEMAND GENERATION TOOLS
Lead-gen campaign for Service Providers
THANK YOU
APPENDIX
(BACKUP)
BEST-OF-BREED SOLUTON
Legacy providers
+ Proven solutions
− Multiple point products
− Infrastructure intensive
− Competitor to Service Providers
Niche players
+ Simpler to manage
+ Service Provider enablement
− Limited feature set
− Limited scalability
+ Recognized industry leader
+ Single platform for “all things data”
+ Powering efficient cloud infrastructures
+ Proven at cloud scale
Enterprise
Applications
Cloud
Storage
OS & Hypervisor
Platforms
Vertical
Applications
•MS Exchange
•MS SharePoint
•MS SQL Server
•Oracle
•Oracle RAC
•Oracle ASM
•Oracle Data Guard
•SAP Oracle
•SAP MaxDB
•SAP HANA (new)
•IBM DB2
•IBM Lotus Notes
CLOUD PARTNER ECOSYSTEM
• Account Exec
• Sales Engineer
• Cloud Specialist
• Service offerings
• Target markets
• Use cases
• Delivery models
Discover Define Design ExecuteLaunch
& Ramp
• Account Exec
• Sales Engineer
• Cloud Specialist
• Cloud Architect
• Prof. Services
• Business case
• Service definition
• Service design
• Proof of Concept
• Account Exec
• Sales Engineer
• Cloud Specialist
• Pricing
• Contractual terms
• Account Exec
• Sales Engineer
• Cloud Specialist
• Cloud Architect
• Prof. Services
• Implementation &
integration
• Documentation &
hand over
• Training
• Marketing plan
• Account Exec
• Sales Engineer
• Cloud Specialist
• Programs
• Marketing
• Launch activities
• Training
• Demand-gen
• Well checks
• QBRs
OWNERS
ACTIVITIES
CSG ENGAGEMENT MODEL