cloud forum platform - from sap to new applications final a
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© 2011 IBM Corporation
Cloud as a Platform for Business Innovation and Growth – from SAP to New Application Models
2 © 2011 IBM Corporation
Presenters
IBMIBM Customers & PartnersCustomers & Partners
Jan Jackman
Vice President of Cloud Services
Global Technology Services
Charles “Chuck” Kichler
IBM SAP Practice CTO
IBM Distinguished Engineer
Chandar Pattabhiriam
Vice President
Cast Iron
Scott Skellenger
Senior Director Global Information Services
Illumina Inc.
Bo Bazylevsky - Co-founder and President
Reza Rassool - CIO
Music Mastermind
Craig Heimark
Chairperson-CEO
CohesiveFT
3 © 2011 IBM Corporation
Cloud Computing – A Business Value
Cloud computing is a model for enabling cost effective business outcomes through the use of shared application and computing services. The value …. is better economics in the execution of business
processes.
4 © 2011 IBM Corporation
The Shift to a Client-Defined CloudIncreased focus on Business
• Companies are leveraging cloud on a Smarter Planet
• Cloud provides means to drive greater business value, manage IT budgets and conceive new business models
• Cloud provides the flexibility to easily fit into IT and promises to re-shape IT
• Cloud helps enable business information anywhere – anytime
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
Simplicity and ease of use:
IT without boundaries
5 © 2011 IBM Corporation
• Leveraging cloud computing to improve the #1 industry in town - fishing
• eMarketplace created and managed by University• Thin clients on every boat• In real time, determine market for fish, complete
transaction including shipping while still at sea• eCommerce and desktop cloud
• Establish Malaysia as a strong resource in film animation and media projects
• Provide resources quickly and easily to new and emerging companies
• Storage and desktop cloud
• Integration and coordination across the continuum of patient care
• Provide clinical insight without sacrificing privacy
• Compensation for coordination of care
The World is Becoming Smarter – More Instrumented, Interconnected, Intelligent….
…driving new levels of complexity.
6 © 2011 IBM Corporation
What is different about cloud computing?
With cloud computingWithout cloud computing
Virtualized resources Automated service
management Standardized services
Location independent
Rapid scalability Self-service
Software Hardware
Storage Networking
Software
Hardware
Storage
Networking
Software
Hardware
Storage
Networking
Note: Elements of cloud computing taken from NIST, Gartner, Forrester and IDC cloud computing definitions
7 © 2011 IBM Corporation
IBM’s next generation service delivery platform was built to meet these requirements
Infrastructure
Client portal
Management,support anddeployment
Security and isolation
Availability andperformance
Technology platform
Payment andbilling
Business Services
Platform
Enterprise data center
Enterprise data center
Private cloud Hosted private cloud
Managed private cloud
Enterprise
Shared cloud services
A
Enterprise
B
Public cloud services
A
Users
B
Secure, ubiquitous access
8 © 2011 IBM Corporation
And help usher in next chapter for cloud computing
To fulfill its potential as the next evolution of enterprise IT, cloud computing promises to become much more than an enabler of IT efficiencies.
It promises to become a driver of business transformation, innovation and growth
9 © 2011 IBM Corporation
The Shift to a Client-Defined CloudIncreased focus on Business
• Facilitate business process redesign through IBM Smart Cloud platform
• Seamless integration to support development and consumption of new services
• Maintain integrity and security
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
Simplicity and ease of use:
IT without boundaries
10 © 2011 IBM Corporation
IBM Smart Cloud - Foundation for Value-Add Services and Applications
IBM Delivered Services
ISVs ISVs
Platform ISVs
Ecosystem Enablers
Other IBM / ISV Plats
Anchor SaaS
Industry Solutions
Application, ISV other partner ecosystems
Common Cloud Management Platform
Cloud Reference Architecture
11 © 2011 IBM Corporation11
IBM provides operating system and tool licenses
Fully managed
The IBM enterprise-class service delivery platform will offer two tiers – optimizing delivery requirements and economics
Rapid access, multi-tenant solution scaled and priced based on usage.
Robust multi-tenant solution, including managed production services.
Workloads
Operating system
Management level
Availability
Security
Software usage
Pricing
Ideal for developing and deploying new application designs
Ideal for migration of traditional and higher availability applications
Linux, Windows Windows, Linux, AIX
Self Service with advanced premium support
99.5% 99.9%
Virtual and some physical isolation Multiple levels of isolation
Bring your own / pay as you go / free developer use
Hourly usage-based with reserved options Monthly usage-based and fixed contract
12 © 2011 IBM Corporation
IBM Smart Cloud helps clients address key workloads
Applicationdevelopment
Storage
Customerrelationshipmanagement
Desktop anddevices
Security
Collaboration & Unified Communications
Enterpriseresourceplanning
Self-serviceSupport
Finance andadministration
Mobileenhancement
Supply chain
Partners
Customers
Employees
Partners
Customers
Employees
13 © 2011 IBM Corporation
Transforming application development processes through cloud enabled platform services
ProjectInitiation
RequirementAnalysis
Design Deployment ProductionDevelopment Test
Defects loaded in Rational Quality Manager and tracked through application life cycle
Code Analysis & Reporting
Application Virtualization
Performance Testing Services Mobile Device Testing
Defect Analysis
Maintain
Community of Partners
Workload PortabilityApplication Virtualization
Testing SolutionsTesting on Devices
14 © 2011 IBM Corporation
IBM Smart Cloud helps clients address key workloads
Applicationdevelopment
Storage
Customerrelationshipmanagement
Desktop anddevices
Security
Collaboration & Unified Communications
Enterpriseresourceplanning
Self-serviceSupport
Finance andadministration
Mobileenhancement
Supply chain
Partners
Customers
Employees
Partners
Customers
Employees
15 © 2011 IBM Corporation
IBM Converged Communications ServicesDesign and deployment for private Unified Communications cloud
Leverage IBM expertise to implement a UC solution on private cloud or IBM Smart Cloud -Enterprise+
IBM Private UC Cloud Solution
TelephonyManagement
UnifiedMessaging
PhonePresence
Sametime WebConferencing
Domino& Notes
Connections& Quickr
Sametime
IBM ServersIBM BladeCenterIBM Systems DirectorIBM Storage
IBM Services
Management andProvisioning
Data Center Network
EnterpriseTelephony
IBM TechnologyPartner’s Software
Security-rich, flexible private cloud solution for mission critical UC applications
Combines IBM hardware, software and services with technology partner’s software
Helps reduce cost and complexity of managing collaboration tools
Mobile/Smartphones
Deskphones
Conferencephones
CPE Equipment
Web-browser
Lotusclients
Softphone
16 © 2011 IBM Corporation
The Shift to a Client-Defined CloudIncreased focus on Business
• Supports production-level mission critical applications
• Platform for migrating key applications and workloads
• Platform for integrating hybrid world of cloud and on-premises applications
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
Simplicity and ease of use:
IT without boundaries
© 2011 IBM Corporation
Cloud as a Platform for Business Innovation and Growth – from SAP to New Application Models
Charles “Chuck” KichlerIBM SAP Practice CTOIBM Distinguished Engineer
18 © 2011 IBM Corporation
IBM Smart Cloud helps clients address key workloads
Applicationdevelopment
Storage
Customerrelationshipmanagement
Desktop anddevices
Security
Collaboration & Unified Communications
Enterpriseresourceplanning
Self-serviceSupport
Finance andadministration
Mobileenhancement
Supply chain
Partners
Customers
Employees
Partners
Customers
Employees
19 © 2011 IBM Corporation
Typical Challenges in SAP Environments
Extensive install3-5+ full days
Re-provisioning/move requires SAP System-Copy
2-3+ full days for this operation
Many non-production SAP systemsDevelopment & test, demo, training, etc. systems
SAP landscape is layered/add on modulesCRM, BI, etc. adds complexity to install/move
Moving between Clouds or to „On Premise“System copy, compress, file transfer
Typ
ical
Ch
alle
ng
es
20 © 2011 IBM Corporation20
As well as even the most complex existing application environments…
IBM delivers SAP environments via the cloud, automating the most common,labor-intensive managements tasks.
Value Delivered:
Install DB2/Oracle
Maintain database libraries
Clone database
Install operating system
Provision SAP environment
Add additional application server
Refresh SAP systems
1 day
½ day
2-3 days
1 day
2-3 days
1 day
1-4 days
12 mins
8 mins
20-180 mins
30-60 mins
~40-200 mins
10 mins
½-3 mins
From traditional To cloud
21 © 2011 IBM Corporation
End-State Vision for SAP ManagementConsolidated View & Management
• Usage accounting• Auditing and controls
• Provisioning• Cloning• Refreshing.
• VM Provisioning• Image Management• Service Management
• Information security mgmt.• Access management
... delivering service management in private, public & third party environments
... delivering service management in private, public & third party environments
Enterprise needs met...
Enterprise needs met...
... through a single window with full management capabilities...
... through a single window with full management capabilities...
• Self service portal• Dashboards• Reporting• Services Catalog• Provisioning• Decommissioning
Dedicated Private Cloud
Hosted by IBM
On Premise
IBM Cloudburst
IBM Tivoli
SecurityUsers
Finance & AccountingUsers
SAP Users
BusinessUsers
22 © 2011 IBM Corporation
Use Cases Available to Leverage
SAP Services–Installation–Configuration & Customization–Patching–Start / Stop –Backup / Restore–Clone –Reset–Remove / Restart–...
SAP Service Workflows–SAP Refresh–SAP Migration–DB Cloning–System Cloning–Landscape Cloning–SAP App Server provsioning–SAP DB Server provisioning–SAP Landscape provisioning–...
Composition of Functions / Service Workflows to Use Cases
23 © 2011 IBM Corporation
Team-IBM – Delivering Value for Clients Worldwide
Cloud Assessment & Planning
SAP on IBM Smart Cloud Life Cycle-as-a-Service
1/19/2011
IBM SAP Development & Demos
Client Non-Production Systems
Client Production Systems
SM/SLD
MISC
ECC BW
EP
XI/PI
MDMSCM SRM
CRM
SM/SLD
MISC
ECC BW
EP
XI/PI
MDMSCM SRM
CRM
SM/SLD
MISC
ECC BW
EP
XI/PI
MDMSCM SRM
CRM
ECC
ECC
BW
BW
SM/SLD
MISC
ECC BW
EP
XI/PI
MDMSCM SRM
CRM ECC
BW
SOA
Cloud
Tivoli Service Automation Manager
MAC GBS AMS
Go Live & SupportTestRealizePrepDemo
Service Subscri
ption
Service Delivery
Service Activati
on
Service Design
Service Operatio
ns
23
© 2011 IBM Corporation
Cloud as a Platform for Business Innovation and Growth – from SAP to New Application Models
Chandar Pattabhiriam Vice PresidentCast Iron
25 © 2011 IBM Corporation
The Shift to a Client-Defined CloudIncreased focus on Business
• Supports production-level mission critical applications
• Platform for migrating key applications and workloads
• Platform for integrating hybrid world of cloud and on-premises applications
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
Simplicity and ease of use:
IT without boundaries
26 © 2011 IBM Corporation
Companies are Adopting Cloud Services
27 © 2011 IBM Corporation
Cloud Application (SaaS) Use is Exploding
Notes on the Data Obvious trends away from
on-premise solutions toward SaaS/Cloud solutions for new software through at least 2014.
IT and business executives expect their firms to prefer buying SaaS/Cloud-based solutions rather than traditional on-premise solutions after 2014.
27
Saugatuck Insight: Spending on new software solutions will shift to SaaS (Cloud-based). While timeframes will vary by region and industry, the general global tipping point will be in 2014. On-premise software will not vanish at this point, but will become the minority in new software spending.
Source: Saugatuck Technology Inc., 2010 Cloud Business Solutions / SaaS Survey (March 2010), Global N=790
28 © 2011 IBM Corporation
It’s Created a Hybrid World
Private Clouds
Home-grownApplications
PackagedApplications
Companies have both Cloud and On-Premise Applications
Public Clouds
29 © 2011 IBM Corporation
Home-grownApplications
PackagedApplications
Companies have both Cloud and On-Premise Applications
Public Clouds Private Clouds
Which Demands Integration
30 © 2011 IBM Corporation
Marketing Shipping
Finance
What are myhottest leads?
?
Where aremy orders?
?
Has this customer paid?
?
I need to do a credit check
?
Where aremy invoices?
?
Sales
CRM Service
Why Connect the Cloud?
31 © 2011 IBM Corporation
Answer: Integration = Maximizing Productivity & Investment
31
Hottest Leads
Sales
Marketing Shipping
Finance
Invoices
Orders
CRM Service
32 © 2011 IBM Corporation
SaaS Buyers Feeling the Pain
Source: Saugatuck Technology Inc., 2009 Global User Survey; n=1793
33 © 2011 IBM Corporation
WebSphere Cast Iron Cloud Integration
Connects Hybrid World of Cloud and On-Premise Applications In Days
34 © 2011 IBM Corporation
WebSphere Cast Iron Integration
34
Configuration, not codingConfiguration, not coding
Flexible Comprehensive
Multi-tenantIBM Cast Iron Cloud
Physical appliances(IBM)
Virtual appliances(VMware)
34
CloudApplications
CloudApplications
On-premiseApplications
Integrate Cloud and On-Premise Applications in Days
Rapid
UI Mashups
Data Migration
Process Integration
35 © 2011 IBM Corporation
Cloud Offering Customer Scenario Duration
Sales Cloud – SQL DW360* View of Customers
10 Days
Custom Cloud - PeopleSoft Billing and Invoice Integration
8 Days
Sales Cloud & Chatter – SAPCustomer and Sales Order Integration
14 Days
Netsuite, CRMOpportunity to order sync
20 Days
Oracle CRM On Demand, EBSReal-time order and invoice
visibility10 Days
Sales Cloud, Service Cloud, Force.com - JeevesOrder to Shipment
21 Days
Proven Results - Integrate in Days
CustomCloudCustomCloud
36 © 2011 IBM Corporation
The Shift to a Client-Defined CloudIncreased focus on Business
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
Simplicity and ease of use:
IT without boundaries
© 2011 IBM Corporation
Illumina, Inc.
Scott Skellenger Senior Director Global Information Services Illumina Inc.
© 2009 Illumina, Inc. All rights reserved.Illumina, illuminaDx, Solexa, Making Sense Out of Life, Oligator, Sentrix, GoldenGate, GoldenGate Indexing, DASL, BeadArray, Array of Arrays, Infinium, BeadXpress, VeraCode, IntelliHyb,iSelect, CSPro, and GenomeStudio are registered trademarks or trademarks of Illumina, Inc. All other brands and names contained herein are the property of their respective owners.
COMPANY CONFIDENTIAL – DO NOT DISTRIBUTE
Cloud The New Norm
Scott SkellengerSr. Director Global IS
Illumina inc.
39
Illumina’s MissionInnovating for the Future of Genetic Analysis
To be the leading provider of integrated solutions that advance the understanding of genetics and health
To Targeted Validation and Beyond…
From Genome Wide Discovery…
40
The Impact of Scale in SequencingG
b /
run
Gb
/ ru
n
YearYear
104 scale in throughput; 107 scale in parallelization in 5 years104 scale in throughput; 107 scale in parallelization in 5 years
41
Where have we been?What got us here won’t get us there…
42
The Promise of Cloud – A Smarter ApproachFrom legacy architecture to modern business function
Economies of scale
Elasticity
Performance
Higher Service Levels
Variable Cost
A Cloud approach can deliver …
… if we evolve to support it!
43
SOA as Business FunctionLoose coupling of business services requires a shift in IT emphasis
IT Organizational and Skill Evolution to Support Cloud– Contract and Vendor Management – Knowing what you need and want…– Integration, Integration, Integration– MDM – Maintaining control of your company’s data assets– SLM – For real this time!– Governance Risk and Compliance – You are not off the hook
BusinessFunction
Hub
MRMCRM
HR
44
How do we get there from here?Staying out of the Transition Danger Zone
Attack Risk!!!
Understand the relationship between cloud based business functions
– Internalize the Business Process Overlay, Data Management Req.
Minimize the number of contracts/partners where possible
– Keep the Transition Danger Zone manageable
Divest legacy architecture and rigidity Transition Danger Zone
High ComplexityHigh Cost
45
Evolution of IT – A Sea ChangeCloud as a business differentiating smart architecture
Time
Competitive Profile
We Build IT!
Governed, Workload and Event driven,
Elastic, Scalable, Variable Cost
Ca
pab
ility
/Ma
turit
yTDZ
© 2011 IBM Corporation
Music Mastermind
Bo Bazylevsky - Co-founder and President Reza Rassool - CIO Music Mastermind
47
Revolutionizing the Way We Create, Share, and Enjoy Music
- PRIVATE & CONFIDENTIAL -
48
World Class Team World Class Team
Matt Serletic CEO & Founder Matt Serletic CEO & Founder
Reza Rassool CTO Reza Rassool CTO
Bo Bazylevsky President & Founder Bo Bazylevsky President & Founder
Songwriter, Producer, and Musician
Former Chairman/CEO of Virgin Records
Multiple GRAMMY, ASCAP, RIAA, and CMA Award winner
Serial startup veteran
Pioneered digital AV editing, VOD
Technical Oscar and Emmy Award-winning products
Senior portfolio mgr/trader
Former head of Emerging Markets Corporate Trading at Bear Stearns, JP Morgan
PM—Moore/James Caird Asset Management
TEAMTEAM TEAMTEAM TEAMTEAMEngineers (90+ yrs exp., advanced degrees music/computer science)
Music theorists
Music industry experts
DSP, Cloud, Server Development
AAA Game Developers (80+ yrs exp., 33 console game credits including 6 Guitar Hero titles)
Outsourced software resources
CFO: Former UMG & Geffen financial executive
Raised Series A ~$5MM
Raising Series B ~$10MM
- PRIVATE & CONFIDENTIAL -
49
But what about being a musician?
Anyone can be…
- PRIVATE & CONFIDENTIAL -
50
- PRIVATE & CONFIDENTIAL -
51
Making Music In The Cloud
- PRIVATE & CONFIDENTIAL -
52
Make It Fun!
Games replace work• Mini-games• Badges• Upgrades and unlocks• Rewards for sharing
- PRIVATE & CONFIDENTIAL -
GO VIRAL
53
A Personal Music Experience
- PRIVATE & CONFIDENTIAL -
Hello Samurai Rob Thomas, First Star Artist
GENRE CHARACTERS STAR AVATARS
54
yesterday, we were quiet…
- PRIVATE & CONFIDENTIAL -
55
- PRIVATE & CONFIDENTIAL -
© 2011 IBM Corporation
CohesiveFT
Craig Heimark Chairperson-CEOCohesiveFT
5757
5858
Faster and Easier
24% - McKinsey
47% - Microsoft
5959
6060
Faster and Easier
Better image quality??
6161
6262
Today
6363
“Internal Cloud” “External Cloud ”
“Internal Hosting”
“External Hosting”
SharedInfrastructu
re
DedicatedInfrastructure
On Premises
Off Premises
85%
6464
“Internal Cloud” “External Cloud ”
“Internal Hosting”
“External Hosting”
On Premises
Off Premises
85%
11%
<1%
4%
SharedInfrastructu
re
DedicatedInfrastructure
6565
“Internal Cloud” “External Cloud ”
“Internal Hosting”
“External Hosting”
On Premises
Off Premises
<25%
~40%
~30%
<5%
SharedInfrastructu
re
DedicatedInfrastructure
66
“Internal Cloud” “External Cloud ”
On Premises
Off Premises
66
*Typically 50% cost reduction
from shared infra
Externalize(flexibilityBenefits)
Standardize& Virtualize
(cost benefits*)
1
2Shared
Infrastructure
DedicatedInfrastructure
6767
Private
Cloud
Agile Data
CenterPublic Cloud
3
Public Cloud 2
Public Cloud 1
“Internal Cloud” “External Cloud ”
On Premises
Off Premises
SharedInfrastructu
re
DedicatedInfrastructure
6868
6969
How do we do that?
7070
InteroperateMigrate
7171
CodersCreate
Operations
Maintains
Developers
Assemble
7272
Elastic Server Platform
Server assembly like hardware
7373
Build from components just like your would from HP or Dell...
74
Allows choice at every level
Open Source ComponentsCommercial Source ComponentsProprietary Source ComponentsMultiple Operating Systems
Assemble
75
Upload your own proprietary or licensed ISV component
Capture Operating Instructions
AssembleAssemble
76
Save Bill of Material as a template
- allows “remanufacturing” for patch mgmt
- allows “remanufacturing” for migrations or heterogeneous deployment
Bill of MaterialsBill of Materials
Rebuild buttonRebuild button
Manage
7777
Overlay Network
Control− your security perimeter− your IP address space− your protocols− your topology
…across multiple clouds…
…and between your physical data center and your cloud deployment.
VPN-Cubed provides a security perimeter for your IT infrastructure
inside the cloud…
78
Cross-could overlay network in actionThree clouds – one network
78
EC2EC2
RackspaceRackspace
TerremarkTerremark
7979
I want to control my own network addresses
8080
Can’t I use my existing data center NOC?
81
WHY CFT?
81
8282
8383
8484
85
WHY IBM?
85
8686
8787
8888
R&D
90 © 2011 IBM Corporation
IBM Smart CloudEnabling the next generation service delivery platform
HanoiHanoiVietnamVietnam
Silicon ValleySilicon ValleyCaliforniaCalifornia
DublinDublinIrelandIreland
São São PauloPauloBrazilBrazil
JohannesburgJohannesburgSouth AfricaSouth Africa
BangaloreBangaloreIndiaIndia
TokyoTokyoJapanJapan
IBM Cloud LabsIBM Cloud Labs
SeoulSeoulS. KoreaS. Korea
IBM Smart Business CloudIBM Smart Business Cloud
SingaporeSingapore
BeijingChina
RaleighRaleighNCNC
Cloud Cloud ResearchResearch
EhningenEhningenGermanyGermanyBoulderBoulder
COCO
Toronto, Toronto, ON ON
CanadaCanada
IBM Managed Backup Cloud – IPS (not all listed)IBM Managed Backup Cloud – IPS (not all listed)
AubervillersAubervillersFranceFrance
MadriMadrid d
SpainSpain
LondonLondonEnglandEngland
CapetownCapetownSouth AfricaSouth Africa
Hong Kong
SydneySydneyAustraliaAustralia
Next Generation Combination of Technology, Expertise and Proven Experience to Help Your Company Navigate advance your Cloud Deployment !
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
Simplicity and ease of use:
IT without boundaries
91 © 2011 IBM Corporation
While at the IBM Cloud Forum
Stop by Demonstration Area– IBM Smart Cloud
– SAP Managed Application Services
– … And Many More
Connect with IBM Connect with Partners Connect with Community
92 © 2011 IBM Corporation
IBM Smart Business Cloud-Enterprise Spring 2011 North America Promotion Exciting Offer for New Customers to experience
IBM Smart Business Cloud-Enterprise
Offer Terms
– From April 8 to June 10, 2011, provision select virtual machines at the Toronto, Canada data center—subject to availability—at no charge:
• 32-bit Copper and 32-bit Silver machines • Virtual machines to run Linux® (Red Hat or Novell SUSE) or Microsoft® Windows® Server 2003/2008
• 256 gigabytes of persistent storage
– Following promotional period, add on additional services and pay for those and virtual machines provisioned during promotional period under standard terms & conditions
Featured on – ibm.com/cloud/solutions/enterprise– www.ibm.com/cloud/solutions/promo
93 © 2011 IBM Corporation
94 © 2011 IBM Corporation94
95 © 2011 IBM Corporation
Implementationand
ConsultingServices
ManagedServices
Business Services
Platform
InfrastructureImage ManagementManagement and governance of virtual images across the software lifecycle
Virtualized WorkloadsDelivery of integrated middleware workloads that leverage cloud capabilities
Infrastructure ManagementAutomated and instrumented
infrastructure with virtualization
Integration & ConnectivitySecure and reliable connectivity and integration within and between cloud environments
Elastic ResourcesEfficient scaling of software and hardware resources in a cloud environment
AnalyticsBusiness analytics and insight
delivered via the cloud
CollaborationCollaborate and interact with people and processes in the
cloud
95
Cloud Service Models have foundational components…
96 © 2011 IBM Corporation
Let’s walk through a few key capabilities fundamental to cloud
Business Services
Infrastructure
Business Application Services Industry Solutions
Platform
APaaS Collaboration Analytics
ApplicationLifecycle Developer & Tester Collaboration Development Automation Life-cycle Traceability
Integration ProcessIntegration
IdentityIntegration
ManagementIntegration
Application & DataIntegration
Spillover/FailoverServices
Optimization Heterogeneous Platform Management
Optimized Workload Placement
Virtualized Compute, Network, Storage
WorkloadAcceleration
PowerManagement
Security ServiceManagement
Identity Management
Intrusion Detection
Tenant Isolation
Data Protection
OSS Service QualityManagement
ServiceOperations Mgmt
ServiceAsset Mgmt
ServiceAutomation Mgmt
ImageManagement
IPaaS
Multi-tenantApplications
Workload & Data MobilityContinuously
Available AppsApp Health Mgmt
& Self-Healing
Dynamic WorkloadManagement
Elastic application runtimes
Fine-grained SLA Enforcement
Workload & Topology Patterns
Elastic Application Resources
The capabilities we hightlight need to blow up. The capabilities we de-emphasize need to gray out.
The capabilities we hightlight need to blow up. The capabilities we de-emphasize need to gray out.
97 © 2011 IBM Corporation
Simplicity and ease of use:
IT without boundaries
Start with the fundamental benefits of the cloud…and activate them to transform your business.
A global telecom’s virtualizedapplication development environment enables more testing earlier in the cycle, improving defect discovery and delivering 100% ROI in 30 days.
A major medical group taps a collaborative care cloud to apply advanced analytics and clinical support to improve patient outcomes
A pharmaceutical services company achieves a projected USD$250,000 in annual savings and reallocates 80 percent of its data integration resources to strategic activities through the integration of Cloud into traditional IT systems
Low cost and high speed:
Operational Dexterity
Flexibility and agility:
New business value
98 © 2011 IBM Corporation
Cloud Application (SaaS) Use is Exploding
Notes on the Data Obvious trends away from
on-premise solutions toward SaaS/Cloud solutions for new software through at least 2014.
IT and business executives expect their firms to prefer buying SaaS/Cloud-based solutions rather than traditional on-premise solutions after 2014.
98
Saugatuck Insight: Spending on new software solutions will shift to SaaS (Cloud-based). While timeframes will vary by region and industry, the general global tipping point will be in 2014. On-premise software will not vanish at this point, but will become the minority in new software spending.
Source: Saugatuck Technology Inc., 2010 Cloud Business Solutions / SaaS Survey (March 2010), Global N=790
99 © 2011 IBM Corporation
WebSphere Cast Iron Cloud Integration
Connects Hybrid World of Cloud and On-Premise Applications In Days
100 © 2011 IBM Corporation
And It’s Created a Hybrid World
100
Private Clouds
Home-grownApplications
PackagedApplications
Public Clouds
Companies have both Cloud and On Premise Applications
101 © 2011 IBM Corporation
Which Demands Integration
101
Private Clouds
PackagedApplications
Public Clouds
Integration is Critical in a Hybrid World
Home-grownApplications
102 © 2011 IBM Corporation
WebSphere Cast Iron Integration
102
Configuration, not codingConfiguration, not coding
Flexible Cost Effective
Multi-tenantIBM Cast Iron Cloud
Physical appliances(IBM)
Virtual appliances(VMware)
102
CloudApplications
CloudApplications
On-premiseApplications
Integrate Cloud and On-Premise Applications in Days
Rapid
TC
O
WebsphereCast Iron
Custom Code
103 © 2011 IBM Corporation
Cloud Offering Customer Scenario Duration
Sales Cloud – SQL DW360* View of Customers
10 Days
Custom Cloud - PeopleSoft Billing and Invoice Integration
8 Days
Sales Cloud & Chatter – SAPCustomer and Sales Order Integration
14 Days
Netsuite, CRMOpportunity to order sync
20 Days
Oracle CRM On Demand, EBSReal-time order and invoice
visibility10 Days
Sales Cloud, Service Cloud, Force.com - JeevesOrder to Shipment
21 Days
Proven Results - Integrate in Days
PrivateCloudPrivateCloud
104 © 2011 IBM Corporation
Covering the IT and Cloud Deployment Continuum
Private Public
Hybrid
IT capabilities provided “as a service,” over an intranet, within the enterprise and behind the firewall
Internal and external service delivery methods are integrated
IT activities / functions are provided “as a service,”
over the Internet
Enterprise data center
Enterprise data center
Private cloud Hosted private cloud
Managed private cloud
Enterprise
Shared cloud services
A
Enterprise
B
Public cloud services
A
Users
B
New business
value
105 © 2011 IBM Corporation
Transforming application development processes through cloud enabled platform services
Value Delivered: From traditional To cloud
ProjectInitiation
RequirementAnalysis
Design Deployment ProductionDevelopment Test
DB as a Service DB Administrator for 10 applications DB Administrator for 100 applications
Application delivery management One operator for 10 applications One operator for 100 applications
Development Environment Days to set up per developer 30 min for developer environment
Integration as Service Custom Integration Point and Click integration
Hybrid Platform Workload “porting” Workload “portability”
We should use this graph as its simpler thenNext page. We may want to change the bottom half for the messages in our chart
106 © 2011 IBM Corporation
IBM Brings Unique Strengths to Deliver Integrated Development and Test Environment
“…Developers are typically underserved by existing processes, and offering them a self-service option helps productivity and, crucially, avoids many issues…”
Cloud CIO: 3 Private Cloud Use Case Scenarios By Bernard Golden Wed, March 23, 2011
Design Development Deployment Production
Requirements
RequirementsAnalysis
Integration OperabilityUser AcceptanceSystem IntegrationSystemUnit Integration OperabilityUser AcceptanceSystem IntegrationSystemUnit
Maintain
Code Analysis and Reporting before and after Unit test reduces testing time and project costs.
* Defects can be loaded into Rational Quality Manager and accessed throughout the application life cycle * Application Virtualization
enables complex testing early in the life cycle by removing constraints
* Performance Testing Services identifies end to end performance issues. SOASTA provides Production Scale web and mobile performance testing
Defect Analysis indentifies areas for more robust testing to improve quality
Mobile Device Testingfor applications on demand
Version 1.0Version 2.0
Project Initiation Test
Self-service portal
Application value vs. risk mapping
1
Application value vs. risk mapping
11
Project risk, pro-gress and evolution
2
Project risk, pro-gress and evolution
22
Root causes of possible disruptions
3
Root causes of possible disruptions
33
Application health diagnostics
Application health diagnostics
44
1 2
3 4
5
Key application attributes
5
Key application attributes
5
Key application attributes
55
Application value vs. risk mapping
1
Application value vs. risk mapping
11
Project risk, pro-gress and evolution
2
Project risk, pro-gress and evolution
22
Root causes of possible disruptions
3
Root causes of possible disruptions
33
Application health diagnostics
Application health diagnostics
44
1 2
3 4
5
Key application attributes
5
Key application attributes
5
Key application attributes
55
IBM Testing Services
© 2008 IBM Corporation25 IBM Confidential
System Stability/Completeness
Missing is increasing over time and overall proportions are significantly higher than desirable at 41%
Missing decreasing over time & overall E2E proportions 25-35%
Missing percentage during UAT should be 10% - 15%
System Completeness: Qualifier over Time (Code Defects Only)
Overall Rating
Percentage of “missing” is very high compared to the benchmark, and the trend is increasing.
Overall volumes are decreasing, but higher severities and simpler defects continue to surface.
Insufficient
Defect volume trend is decreasing over time. Function defects have not surfaced for several periods. Algorithm, Assignment, and Checking defects continue to surface throughout UAT.
Defect volumes are decreasing
Sev1s = 6% overall but decreasing
Sev2s = 52% but decreasing
Defect volumes are decreasing
Sev1s = 9% overall, no obvious trend
Sev2s = 53% but decreasing
Actual
Simplest issues and total defect volumes decreasing over time
System Code Stability: Artifact Type over Time (Code Defects Only)
High severity defects and total defect volumes decreasing over time
Sev1’s <= 3%
Sev2’s <= 35%
Severity over Time, Code Defects Only
High severity defects and total defect volumes decreasing over time
Sev1’s <= 6%
Sev2’s <= 40%
Severity over Time, All Valid Defects
ExpectedMetric
IBM Testing Services
© 2008 IBM Corporation25 IBM Confidential
System Stability/Completeness
Missing is increasing over time and overall proportions are significantly higher than desirable at 41%
Missing decreasing over time & overall E2E proportions 25-35%
Missing percentage during UAT should be 10% - 15%
System Completeness: Qualifier over Time (Code Defects Only)
Overall Rating
Percentage of “missing” is very high compared to the benchmark, and the trend is increasing.
Overall volumes are decreasing, but higher severities and simpler defects continue to surface.
Insufficient
Defect volume trend is decreasing over time. Function defects have not surfaced for several periods. Algorithm, Assignment, and Checking defects continue to surface throughout UAT.
Defect volumes are decreasing
Sev1s = 6% overall but decreasing
Sev2s = 52% but decreasing
Defect volumes are decreasing
Sev1s = 9% overall, no obvious trend
Sev2s = 53% but decreasing
Actual
Simplest issues and total defect volumes decreasing over time
System Code Stability: Artifact Type over Time (Code Defects Only)
High severity defects and total defect volumes decreasing over time
Sev1’s <= 3%
Sev2’s <= 35%
Severity over Time, Code Defects Only
High severity defects and total defect volumes decreasing over time
Sev1’s <= 6%
Sev2’s <= 40%
Severity over Time, All Valid Defects
ExpectedMetric
IBM Testing Services
© 2008 IBM Corporation25 IBM Confidential
System Stability/Completeness
Missing is increasing over time and overall proportions are significantly higher than desirable at 41%
Missing decreasing over time & overall E2E proportions 25-35%
Missing percentage during UAT should be 10% - 15%
System Completeness: Qualifier over Time (Code Defects Only)
Overall Rating
Percentage of “missing” is very high compared to the benchmark, and the trend is increasing.
Overall volumes are decreasing, but higher severities and simpler defects continue to surface.
Insufficient
Defect volume trend is decreasing over time. Function defects have not surfaced for several periods. Algorithm, Assignment, and Checking defects continue to surface throughout UAT.
Defect volumes are decreasing
Sev1s = 6% overall but decreasing
Sev2s = 52% but decreasing
Defect volumes are decreasing
Sev1s = 9% overall, no obvious trend
Sev2s = 53% but decreasing
Actual
Simplest issues and total defect volumes decreasing over time
System Code Stability: Artifact Type over Time (Code Defects Only)
High severity defects and total defect volumes decreasing over time
Sev1’s <= 3%
Sev2’s <= 35%
Severity over Time, Code Defects Only
High severity defects and total defect volumes decreasing over time
Sev1’s <= 6%
Sev2’s <= 40%
Severity over Time, All Valid Defects
ExpectedMetric
IBM Testing Services
© 2008 IBM Corporation25 IBM Confidential
System Stability/Completeness
Missing is increasing over time and overall proportions are significantly higher than desirable at 41%
Missing decreasing over time & overall E2E proportions 25-35%
Missing percentage during UAT should be 10% - 15%
System Completeness: Qualifier over Time (Code Defects Only)
Overall Rating
Percentage of “missing” is very high compared to the benchmark, and the trend is increasing.
Overall volumes are decreasing, but higher severities and simpler defects continue to surface.
Insufficient
Defect volume trend is decreasing over time. Function defects have not surfaced for several periods. Algorithm, Assignment, and Checking defects continue to surface throughout UAT.
Defect volumes are decreasing
Sev1s = 6% overall but decreasing
Sev2s = 52% but decreasing
Defect volumes are decreasing
Sev1s = 9% overall, no obvious trend
Sev2s = 53% but decreasing
Actual
Simplest issues and total defect volumes decreasing over time
System Code Stability: Artifact Type over Time (Code Defects Only)
High severity defects and total defect volumes decreasing over time
Sev1’s <= 3%
Sev2’s <= 35%
Severity over Time, Code Defects Only
High severity defects and total defect volumes decreasing over time
Sev1’s <= 6%
Sev2’s <= 40%
Severity over Time, All Valid Defects
ExpectedMetric
Rational Software Delivery Services
= in the IBM Cloud
Community of Partners
On Boarding
Application Virtualization
Testing Solutions
Testing on Devices
107 © 2011 IBM Corporation
Unprecedented Capability across our Cloud platforms.Management, &
Support
Process
Application
Middleware
Operating System
Hypervisor
Physical (Hardware)
Security & Isolation
Security Policies & Services
Logical & physical Isolation (VM, Network (VLAN), & Storage)
Integrated Back-Up and recovery
Dedicated Client Connection from Datacenter
Location Dexterity
Availability & Performance
Rapid Provisioning Time
High End Scalability
SLA 99.5%
SLA 99.9%
Technology Platform
x86
Tiered Storage Tier 2 Tier 1 & 4
Power
Linux
Windows
AIX
eSX and Power VM
KVM
Payment & Billing
Pay as You Go Hour Month*
Managed Service Options
108 © 2011 IBM Corporation
IBM Smart Business Cloud - Enterprise
More at: ibm.com/cloud/solutions/enterprise
Agile Infrastructure for Myriad of Workloads
Choice of nine virtual (Intel) server configurations Choice of pre-configured IBM and third party software
images from which to build private image libraries– Linux® operating systems; Red Hat and Novell SUSE– Windows Server® 2003 and 2008– IBM Lotus®, WebSphere®, DB2® and Informix® stacks– IBM Rational® Application Lifecycle Management – Tivoli® Monitoring software
Virtual Private Network (VPN/VLAN) services with NEW Multiple VLANS for Single Virtual Machine
Enterprise level Support Options.
Choice of world-wide centers: Raleigh (US), Boulder(US) & Ehningen (Germany), Toronto (Canada), Makuhar (Japan), Singapore
Payment options: Pay-as-you-go, Bring-Your-Own-License, Developer-
Use-Only, Pre-Release Reserved Capacity Options
109 © 2011 IBM Corporation
Building application migration and integration patterns based on client engagements
Build Assemble Integrate Deploy
Upload application using standard software and data configurations
Deploy a set of private images and instances for running application on the cloud platform
“Waves” of applications ported and packaged and deployed onto Customer’s IBM Cloud Resources.
Assemble and build “cloud modules” through source code porting, permitting easy placement onto cloud VMs.
Simple: Web Application
Complex: SAP Tasks
Inventory, profile, and prioritize applications for migration
Build the VM environment in the cloud that provides an entry point
Plan
User access based on IT governance and policies
Pattern Based
110 © 2011 IBM Corporation
Management,support anddeployment
Security and isolation
Availability andperformance
Technology platform
Payment andbilling
Unifiedcommunications Archive
Desktop
Security
Compute
The IBM Smart Cloud will deliver standardized services from IBM, as well as an ecosystem of partners and clients
SAP
Enterprise data center
Enterprise data center
Private cloud Hosted private cloud
Managed private cloud
Enterprise
Shared cloud services
A
Enterprise
B
Public cloud services
A
Users
B
Client Defined Services
111 © 2011 IBM Corporation
Cloud Computing - NIST* Definition (*National Institute of Standards and Technology)
Cloud computing is a model for enabling convenient, on-demand network access to a shared pool of
configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be
rapidly provisioned and released with minimal management effort or service provider interaction.
but ….. this is atechnology centric definition