clinician peer support network: social networking online
DESCRIPTION
Workshop for members of Canada Health Infoway's Clinician Peer Support Network who are exploring the use of social media to mentor and learn with clinical peers to accelerate the adoption of electronic health records across Canada.TRANSCRIPT
Social Networking Online
Follow on Twitter
#sm101
@YaserAlyounesHealth Informatics Specialist, Blogger
Clinician Peer Support Network
The network brings together clinician leaders to:
• share best practices and build new knowledge
• communicate stories to help develop expertise and facilitate learning
• identify common and unique barriers in the implementation of change and clinical transformation
What is social media?
Social media is the use of technology combined with social interaction to collaborate, create and share.
Facts & figures
• Facebook has over 800 million active users. 50% sign on every day.
•Twitter has over 200 million users and grows by 500,000 every day.
• YouTube is the 3rd most trafficked website in the world, after Google and Facebook.
• Google+ has already reached 90 million users.
• Wikipedia hosts 17 million articles written by more the 90,000 contributors.
• Social media doesn't just help me in my research, it totally changed the way I interact with collaborators.
8
Bertalan Meskó, @Berci, Medical Doctor, Founder of Webicina.com; Hungary
Collaborate
• As a dentist, social media has brought me closer to my patients, connected me with new ones and opened many networking doors.
9
@DrDeborahCooper, Dentist, Speaker; Calgary
Connect
@drpauldempsey, Pediatrician, Medical Director of @quintepediatric, Chief of Pediatrics, Belleville
• The place of social media in health care is becoming more and more significant in the way we build relationships, not only with our patients but with each other as well.
10
Build relationships
@docmikeevans, Family Physician, Professor, Founder of Health Design Lab; Toronto
• People use social networking for health. We need to connect, inform and inspire them to affect behavioural change for better health.
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Inform
• Social media helps me keep up with innovations and articles written by and recommended by colleagues.
12
Jennifer Lake, @jendlake, Assistant Professor, Pharmacist; Toronto
Stay current
Gunter Eysenbach, @eysenbach, MD, Senior Scientist, Editor-in-chief & publisher of JMIR; Toronto
• Social impact measures complement traditional citation metrics. Possibly a useful and timely metric to measure the uptake of research findings.
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Influence
• Simply put, social media has allowed me to access ideas, thoughts and opinions I would never have been able to before.
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Prajesh Narendra Chhanabhai, @Zimbarama, PhD Candidate, University of Otago; New Zealand
Learn
Your network now
• Who do you connect with?
• Who do you learn from?
• Who or what do you want to influence?
• And why?
What tool is right for you?
• Peers and public• Learn and inform • Crowd-source information quickly
Blogging
• You• Articulate what you do and think• Understand yourself differently
• General public • Create a community of support• Reach public audience where they are
YouTube
• General public• Educate and inform• Broad audience, one to many
• Professional networks• Connect with peers• Join groups and participate in
discussions
Google +
• Professional and public audience• Connect with peers, real time video too• Curate content and influence search results
Wikis
• Peers and public• Collaborate and create• Learn and inform
• You can't beat just joining in. Find people and conversations that inspire.
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Joanna Ptolomey, @chibbie, Information Consultant, Researcher, Writer; Scotland
Get started
The hashtag
#hcmca growth
0
500
1000
1500
2000
2500
3000
3500
4000
4500
Number of #hcsmca participants Number of @hcsmca followers
Data from Sept. 29, 2010 to Jan. 28, 2012. Generated using Symplur.com (http://www.symplur.com/healthcare-hashtags/hcsmca/) and Twitter Counter (http://twittercounter.com/)
The rules
• Remember what you post online stays online.
• Imagine you are speaking in a public place.
• Adapt and adopt CMA social media guidelines.
Dr. Wendy Sue Swanson, @SeattleMamaDoc, pediatrician, author Seattle Mama Doc blog; Seattle
“I’m not asking you to be a cowboy. Follow the rules.”
Resources
• CMA Social Media Guidelines www.cma.ca/socialmedia
• Health Care Social Media Canada #hcsmca
• Healthcare Hashtags www.slymplur.com
• Mayo Clinic Center for Social Media socialmedia.mayoclinic.org
• CMA Future Practices, November 2011
