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Samuel Gordon, Senior PlannerCentral New York Regional Planning and Development Board

DEC Climate Smart Webinar WorkshopJanuary 24, 2013

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BACKGROUNDTHE CHALLENGE PILOTQUESTIONS

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Municipal Energy PlanningThe CNY RPDB assists local governments with accessing funding and technical assistance through state and fed-eral agencies and offers services including inventorying energy use; implementing energy reduction strategies, clean energy projects, and policies to support renewable energy technologies.

Project DevelopmentThe CNY RPDB manages the clean energy project devel-opment process for municipal and institutional energy users, including identifying project opportunities, lead-ing feasibility studies, securing funding, and working with technology providers.

Public Education and OutreachThe CNY RPDB educates the public about the benefits of clean energy and promotes participation in utility and public programs. We conduct customized informational workshops for residential, commercial, municipal, and institutional energy users.

CENTRAL NEW YORKREGIONAL PLANNING AND DEVELOPMENT BOARD

October 2011This map was created for planning purposes only. CNY RPDB does not guarentee the accuracy or completeness of this map.

CNY Regional ContextCentral by Design

Legend! City

Great LakesInterstateState Boundary

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Map 1.0 40 80

Miles

Central New York Regional Planning and Development Board126 N. Salina Street, 100 Clinton Square, Suite 200Syracuse, NY 13202(315)422-8276 • fax (315)422-9051www.cnyrpdb.org

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NEW YORK

PENNSYLVANIA

MAINE

VERMONT

NEWHAMPSHIRE

MASS.

CONN. R.I.

NEWJERSEY

DEL.

MARYLAND

VIRGINIA

WESTVIRGINIA

OTTAWA

TORONTO

MONTREAL

BUFFALO

ROCHESTERSYRACUSE

BINGHAMPTON

ALBANY

BURLINGTON

MANCHESTER

BOSTON

PROVIDENCE

SCRANTON

NEW YORKNEWARK

PHILADEPHIA

BALTIMORE

WASHINGTON D.C.

Central New York

C A N A D A200 miles

400 miles

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+ Local Governments can play a key role inclimateaction through leading by example

+ Climateactioncan take place at any scale regardless ofsizeorpolitical orientation

ENERGY MANAGEMENT

Climate Showcase CommunitiesLocal Climate and Energy Program

Funding provided by the U.S. EPA Local Climate and Energy Program

Over the next three years nine Central New York local governments will improve energy performance through planning,project development and public outreach.

PARTICIPATINGCOMMUNITIES

TOWN OF DEWITT

VILLAGE OF SKANEATELES

TOWN OF PREBLE

MADISONCOUNTY

CITY OF SYRACUSE

CITY OF CORTLAND

CITY OF OSWEGO

LAKE ONTARIO

ONEIDA LAKE

www.cnyrpdb.org

Climate Showcase Communities

Local Climate and Energy Program

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The Program + Participantswereselectedthrougha competitiveprocess

+ Participantsmustcompleteacarbon inventory of their local government operationsandalocalclimateactionplan

+ Participantsreceivedupto$30,000for demonstrationprojects(i.e.,facilitesretrofit, upgradingmunicipalfleets,renewableenergy)

+ CitizenEngagement

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NYS Climate Smart Communities

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Municipal Climate Action Workshop (US EPA, NYS DEC, NYSERDA, ICLEI)

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BACKGROUNDTHE CHALLENGE PILOTQUESTIONS

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If you can’t pay someone to change ultimately, which all the research has indicated in behavioral economics, you have to empower them or motivate them to change from intrinsic reasons or from a reason that is motivating them beyond just the external rewards or motivations, so you have to learn how to disseminate these kinds of solutions where people want to tell others about it.

Encouraging Behavior Change Energy and Behavior

Source:David Gershon, “Driving Demand: Door-to-Door Outreach and Tracking Impacts,” DOE TAP webinar, October 19, 2010

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Lessons from Behavioral Research

Simply providing information and financing is insufficient to incentivize widespread energy improvements

Social norms, competitions, public commitment and feedback may all be useful tools.

Encourage peer-to-peer conversations to generate “buzz” going within the community.

To prevent the waste or loss of; conserve.

To gain (a habit, mannerism, etc.) by experience, exposure to example, or the like; acquire: She learned how to read her utility meter, found out which appliances consumed the most energy, and sealed air leaks in her home (wow).

To associate or mingle sociably with others: to socialize with one's fellow workers, neighbors, friends, or anyone else that you want to get friendly with (they met during lunch and found more to discuss with their co-workers than just the weather).

to increase the value of (your home) by betterments: We added home insulation, upgraded appliances, and sealed leaks; have saved a ton and are more comfortable!.

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QUESTIONS? For Further Information Contact:

Samuel Gordon Central New York RPDB 126 N. Salina Street Syracuse, NY 13202 (315)422-8276 ext. 204 sgordon@cnyrpdb.org

Visit www.nyserda.ny.gov

www.cnyenergychallenge.org www.energystar.gov www.dsireusa.org

Thank you for your participation