privileged ACCESS

premiersothebysrealty.com

There is always a market for the exceptional.

WHAT matters MOST

WELCOME TO PREMIER SOTHEBY’S INTERNATIONAL REALTY.

As you weigh your options before listing a property for sale, we ask that

you consider this: Anyone can list your home, but very few can help you

achieve the result you’re looking for. Namely, a timely sale with optimal

return and minimal bother. When all is said and done, that’s what really

matters. Everything else is simply a means to that end. And we have

more means than most, as you will see: an expert team, a global network,

state-of-the-art tools and services, and a reputation second to none*.

Things that work to your advantage in today’s competitive marketplace.

We look forward to putting them to work for you.

*Sotheby’s International Realty has been named “the most prestigious real estate firm by high worth consumers” in the independent Luxury Brand Status Index Survey by Luxury Institute. 3

4

THE PRESTIGEof a

LEGENDARY BRAND

SINCE THE FOUNDING of the Sotheby’s Auction House in 1744, the

Sotheby’s name has been synonymous with the marketing of the world’s

most valuable and desirable possessions. Today, the firm’s reputation

extends into the realm of exceptional real estate as well. It conveys credibility

and capability. It opens doors and gains access to places where others are

unable to enter. Above all, it is the sign of the exceptional. In a very real way,

the prestige of the Sotheby’s brand becomes associated with your property.

A bit of the legend rubs o�, enhancing its value in the marketplace.

5

Over 84% of homebuyers ranked photography as the most important feature on a real estate website.

aWORLD CLASS

presentation

IF THE SOTHEBY’S TR ADITION has taught us anything, it’s how to

present a rare treasure to a sophisticated and discerning audience. This

is true of important works of art introduced through our Auction House. It’s

also true of exceptional homes and properties presented through Premier

Sotheby’s International Realty.

When we list a home, one of the first things we do is commission a portfolio

of photographs by a professional photographer. Not just a catalog snapshot

or two but a carefully orchestrated series — the most interesting angles, the

ideal time of day, the most compelling features — all designed to show the

home at its very best. We think of it more in terms of curating a gallery than

filling a catalog. It’s all about enriching the viewer’s experience — from print

to online to the property itself.

On our website and mobile app, for instance, we’ve given our viewers more

interactive control over the information on the screen. They can choose

from a variety of images, enlarge small pictures to full screen for a better

look, zoom in on details, pull back and move around. More control means

a more rewarding visit and the prospect of a return. After all, if your home

is going to be seen by millions of people around the world, we want it to

make a great first, second and third impression.

7

8

SUPERIORpersonal

SERVICE

THIS IS AN IDEA THAT CONTINUES TO DEFINE US. As the

standard-bearers of the Sotheby’s legacy, we are intently focused on

meeting the high expectations of our clients. Being knowledgeable and

responsive. Anticipating needs. Building relationships and providing a

service of a whole di�erent order. The personal nature of our business

is therefore deeply ingrained in us. You might say it’s part of our DNA.

So, when you list your home with Premier Sotheby’s International Realty,

you can expect the very same — regardless of price point.

As a result, we tend to think di�erently about our business, compared to

most other real estate firms. While they’re in the business of earning a

commission, we are in the business of earning — and rewarding — your

trust. As we said, it’s personal. And therein lies a world of di�erence.

9

Unparalleled access to the most qualified people and properties in the world.

12

THE REACHand resources of a

GLOBAL LEADER

WHETHER YOU REALIZE IT OR NOT, you happen to be part of

a global marketplace. The Gulf Coast of Florida is a destination with

international appeal. So, it’s quite possible that your buyer could be right

down the street — or halfway around the world. With over 11,000 sales

associates in over 570 o�ces in 42 countries and territories, we are ideally

positioned to take your property global.

The real advantage to you has less to do with numbers and more to do

with the quality and integrity of our network. Some of our competitors

claim large networks as well, but they are really just loose a�liations of

independent brokers. Quality varies. However, Sotheby’s International

Realty consists of members, not a�liates. We’re committed to upholding

the Sotheby’s brand. Which means you can always depend on the same

high standard of service. From associate to associate. O�ce to o�ce.

Market to market.

13

16

aPERFECT

synergy

ULTIMATELY, THIS IS A PERSONAL BUSINESS. It’s about people

connecting with people and matching specific expectations with specific

properties. Fortunately, we o�er the ideal forum for matching one with

the other — thanks to the synergy of our firm’s two halves: Sotheby’s

Auction House and Sotheby’s International Realty. With a dedicated

liaison stationed at the Auction House, we’re able to showcase our

properties for the auction clientele and direct them to the appropriate

Sotheby’s International Realty o�ce. This is a high-profile audience —

a�uent, discerning and exclusive — and the Sotheby’s network gives us

privileged access.

17

LOCALmarket

EXPERTISE

OF COURSE, ALL THE RESOURCES IN THE WORLD don’t matter

unless you have the right local team in place. And here you have one of the

very best. With decades of experience in the Gulf Coast luxury markets,

the Premier Sotheby’s International Realty team is consistently ranked

first in sales of homes over $1 million. We know the ins and outs of the

coastal towns. We know how to navigate the shifting currents of the local

culture and social scene. And we have a local’s insight into the regional

marketplace that can make all the di�erence to you.

Our local expertise doesn’t stop there. We also cooperate with key agents

at other firms in the area. We are, in a sense, customers to each other,

connecting buyers with sellers and working together to achieve the best

result for our clients.

19

20

QUALITY attracts

QUALITY

I T ’ S A FAC T O F L I F E that top brands tend to move in the same

circles, mingling with one another, creating connections and presenting

opportunities that can be of significant value to our clientele. For example,

the cachet of the Sotheby’s brand has led to the formation of some

exclusive partnerships with top-tier publications and media channels.

What this means to the Premier Sotheby’s International Realty team —

and to you — is unparalleled access to the most qualified people and

properties in the world.

WSJ.com “The Business of Extraordinary Living” microsite

NYT.com premium positioning

E XCLUSI V E PA RT N ER SH I P S

Country Life

Bloomberg Businessweek

BBC

The Globe & Mail

Wall Street Journal

New York Times

The Telegraph

International Herald Tribune

WO R L D - CL A S S M ED I A PA RT N ER S

21

22

our PRIVILEGES

are yours

FOR THIS ADDED VALUE, you pay nothing extra. It is simply what

we refer to as the Premier Sotheby’s International Realty advantage —

an intangible asset that yields very tangible results. We invite you to

interview us and let us show you.

23

privileged ACCESS

premiersothebysrealty.com

s t r o n g l o c a l r e ac h

Bay Magazine54,550 distribution

Beach Beacon25,550 distribution

VIEWPOINTS

Carl HiaasenGrownup crimes merit

grownup charges, colum-nist says.

... Page 17A.

FeaturesBusiness . . . . . . . . . . . . . . . . . . . .16AClassifieds . . . . . . . . . . . . . . . . . .6-9BCommunity . . . . . . . . . . . . . . . . . .18ACounty . . . . . . . . . . . . . . . . . . . . .3-6AEntertainment . . . . . . . . . . . . . . .1-5BFaith & family . . . . . . . . . . . . . . . .18AHealth & fitness . . . . . . . . . . . . . . .19AJust for fun . . . . . . . . . . . . . . . . . . .2BOutdoors . . . . . . . . . . . . . . . . .15, 20APolice beat . . . . . . . . . . . . . . . . . . . .5ASchools . . . . . . . . . . . . . . . . . . . . .8-9ASeminole . . . . . . . . . . . . . . . . . . . .10ASports . . . . . . . . . . . . . . . . . . . . . .14AThe Beaches . . . . . . . . . . . . . . .11-13AViewpoints . . . . . . . . . . . . . . . . . . .17A

Call 397-5563For News & Advertising

COUNTY

Work continueson Ulmerton Road

The Florida Department of Transporta-tion recently started construction on twomore segments of Ulmerton Road. Bothprojects are slated to be finished in thesummer of 2015.

... Page 3A.

LaSala receivespositive review

Praise is the only reward PinellasCounty Administrator Bob LaSala will re-ceive as the result of his annual review.Pinellas County Commissioners sharedthe results of the 2012 review duringtheir May 8 meeting. LaSala’s overallscore was 322.3 out of 400.

... Page 3A.

Millage ratemay increase

A new Medicaid bill could cost PinellasCounty nearly $70 million in the next 10years. And, that’s not the worst of it, ac-cording to Budget Director JohnWoodruff. Two days after Pinellas CountyCommissioners learned Medicaidchanges instigated by the Florida Legis-lature would take millions of dollars froman already taxed budget, Woodruff pre-sented an updated budget forecast May10 that included what-if scenarios foreven more potential budget busters.

... Page 4A.

POLICE

Clearwater mandrowns in pool

Pinellas County sheriff’s deputies areinvestigating an apparent accidentaldrowning May 9 in a pool at a residenceon Manor Court in unincorporatedClearwater. Steven Kwalick, 49, was dis-covered floating face up by his wife about7 a.m.

... Page 5A.

SCHOOLS

Rising Starscompetition set

The stars will be shining as juniorsand seniors from public schools acrossthe county compete for more than$60,000 in scholarships during theninth annual Walker’s Rising StarsScholarship Competition at Ruth EckerdHall Thursday, May 24, 7 p.m. The eventwill award scholarships in the categoriesof instrumental music, vocal music,dance, visual arts, drama and video arts.

... Page 9A.

Summer kids movies feature familiar names

Sacha Baron Cohen stars in this story of aNorth African dictator ... Page 1B.

‘Battleship,’ ‘Dictator’lead list of new filmsin theaters this week

Volume XXXIV, No. 6 May 17, 2012www.TBNweekly.com

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California-bound

Photos courtesy of DENNIS WHEELERMembers of the Seminole High School marching band wash cars May 5 at Ace Hardware inOakhurst Plaza, 9137 Oakhurst Road, to raise money for their trip to the Tournament of RosesParade Jan. 1 in Pasadena, Calif. The band’s next car wash at the site is Saturday, May 19, 10 a.m.to 2 p.m. All persons making a donation will receive 20 percent off coupons at Ace Hardware.

New city hall in the works againBy WAYNE AYERS

MADEIRA BEACH – Planning for what will likely be atotal makeover of the Madeira Beach city governmentcomplex on Municipal Drive got under way at the May8 City Commission meeting.

The commission agreed to spend nearly $150,000 tohave the architectural design firm WannemacherJensen Architects of St. Petersburg come up with aplan for the current city hall/ fire station property thatcould include a new city hall, fire station, public worksfacility and possibly a post office.

The action represents a restart for the massive proj-ect. A previous concept presented in January that fea-tured Key West-style buildings and a waterfrontpromenade was not mentioned at the meeting. That de-sign firm had been hired by then-interim city managerJim Madden.

First priority appears to be replacement of the agingcity hall. Money that had been set aside to repair andremodel the building will now be put toward the towncenter complex design. City Manager Shane Crawfordemphasized that the commission is choosing to rebuildrather than remodel.

“Remodeling this (city hall) building is not part of thephase one study,” he said. “You’re saying a new build-ing is needed. You need to be comfortable, right out ofthe gate, we are not interested in looking at this oneanymore. We are going new.”

The current city hall, which opened in 1965, has itsproblems, Crawford said. He spoke of a leaky roof,mold, rats, “and the possum that fell on our copy ma-chine.”

Phase one of the development process is to “select

By WAYNE AYERS

REDINGTON SHORES – The town’s new noise ordi-nance looks much like the old one, relying on coopera-tion and police judgment to handle complaints. Someresidents are complaining the law does not go farenough in dealing with what they view as an increasingproblem with noise generated by bars and restaurants.

The new law adds a cutoff time of 10 p.m. Sundaythrough Thursday and 11 p.m. weekends on amplifiedmusic in restaurants and bars. But it continues to de-fine objectionable noise as “loud and raucous,” and

leaves that determination up to police officers. Someother beach communities set decibel level limits onnoise generated.

Mayor Bert Adams said Redington Shores does nothave the resources to enforce noise levels based ondecibel readings, and has argued the town’s existingrules are working well.

Most of the commission agreed, and passed the re-vised noise code at its May 9 meeting by a 4-1 vote.

Commissioner Casey Wojcik was opposed. He saidthe concerns of his constituents that the new law is notsufficient to handle the noise problems was the reason

he voted no.“There is no reference to a decibel level (in the ordi-

nance), so how do you know if a noise is too loud?” Wo-jcik asked. He called the ordinance passed by thecommission “half a solution.”

“We added hours but no decibel level. Why didn’t wego all the way?” Wojcik said.

Commission Tom Kapper said, “It doesn’t appear wehave a (noise) problem in this town,” but having a cutofftime “doesn’t bother me. We are getting more businesses

See MADEIRA BEACH, page 4A

Redington Shores residents doubtful of noise ordinance

Design process begins for Madeira Beach city government center

Indian Shores OKsmaintenance dealsBy JEANNIE CARLSON

INDIAN SHORES – Maintenance agreements covering servicefor the large emergency generator and the three elevators in theIndian Shores Municipal Center were approved at the May 8meeting of the Town Council.

Coastal Service and Supply of Largo will provide general in-spection and preventive services for the large emergency genera-tor, including an annual oil analysis report, premium oilchange, oil filters, fuel filters and coolant filters as required.

Twice a year Coastal Service and Supply will inspect the gen-erator and provide a service check report.

The cost of this service is $890 for one year with the agree-ment beginning Sept. 17 when the original warranty on the gen-erator expires.

Otis Elevator Co. of Tampa will maintain the three Thyssen el-evators in the Municipal Center for a period of one year, begin-ning Sept. 9.

The contract price is $480 per month, payable annually. Otishas agreed to absorb the three months of Thyssen’s free serviceperiod at no charge from Sept. 22 to Dec. 21 at which timebilling from Otis will start.

Final invoices OK’dEngineer Mohammed Mastajabian of EMA Engineers, Inc.

submitted a final bill to the town for extra time reviewing shopdrawings that were not a part of the original plans and specifi-cations for the Municipal Center.

EMA billed the town for an extra 43 hours at $150 per hour,totaling $6,450.

Given that the extra time applied to necessary piles, slabs,rebar, masonry, lintels, trusses and concrete mix design, thetown negotiated the price in half to $3,225.

The town also agreed to pay for EMA’s legal bill to the Tampalaw firm of Adams and Reese in the amount of $1,189, bringingthe final bill to a total of $4,414.

Library reportThe Town Council approved the Indian Shores Library annual

report for the fiscal year 2010-11.Monies collected were $1,674, including membership fees,

book sales and fines. Active full-use library memberships to-taled 283 during this period.

Expenditures of $142.78 for supplies and $2,665.97 forbooks did not exceed budget.

A total of 2,786 books were checked out during the year.Two major book sales and three Read & Feeds were held.

Community gardenTown administrator E.D. Williams reported that the commu-

nity garden is nearing completion.About 20 earth boxes are left for purchase. Each earth box

costs $69.55 or $112.35 if purchased with a stand. Soil and fertilizer to start are included in the price.Gardeners will need to purchase their own seeds.No space rental fees apply and the town supplies the auto-

matic watering. To purchase an earth box, contact Town Clerk Marsha

Grantham at 474-7705 or email mgrantham@myindianshores.com.

Donation for 9/11 memorialDuring the mayor’s and council members’ comments, Mayor

Jim Lawrence announced that the $2,500 the town promisedfor the Suncoast Fire and Rescue District’s 9/11 Memorial hasbeen raised solely from fundraising efforts and individual con-tributors.

The Indian Shores donations were scheduled to be presentedto the Suncoast Fire and Rescue District on May 15.

See REDINGTON SHORES, page 4A

Belleair Bee12,400 distribution

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Carl HiaasenGrownup crimes

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… Page 11A.

Biltmore discussion postponedBy BRIAN GOFF

BELLEAIR – The discussion as to whether or not todeclare the Belleview Biltmore property a CommunityRedevelopment Area or CRA, was pulled from the agen-da of the May 15 Town Commission meeting. TownManager Micah Maxwell said there was still more infor-mation needed before commissioners could properlydiscuss the issue.

It was decided to hold a special commission meetingon Tuesday, May 29, 6:30 p.m., to deal with the matter.Maxwell said, however, that commissioners would notbe expected to declare the property a CRA at the meet-ing, only to decide if the property is in a blightedenough condition to meet the requirements of a CRA.

Mayor Gary Katica remarked that he hoped manypeople would turn out at the meeting to listen and havetheir say.

“We need to understand this issue,” he said. “This istoo important to pass quickly and if necessary we willput it off until we get all the information we need.”

If the area is designated a CRA then the new Biltmoreowners would be able to apply for Tax Increment Fi-nancing, TIF, which would use tax dollars for 30 yearsto help them pay for the loans necessary to pay for themillions required to refurbish the hotel and property.

Several commissioners wondered if all the tax and fi-nancial information would be available when they meton the 29th. Maxwell said likely some, but not all of it,would be available.

Town Attorney David Ottinger remarked that the en-tire process could take up to 6 months to complete.

Related to the issue, resident Lil Cromer asked thecommission if the CRA and the TIF would apply to anyfuture owners of the property if the current bidders failto complete the sale. Ottinger said the CRA and TIFonly apply to the current prospective buyers and if theyfail to conclude the deal the designation goes away.

The group Friends of the Belleview Biltmore isn’twaiting for tax money to support the restoration of thehotel. They have scheduled a fundraiser in the form ofan antique auto show on Father’s Day, June 17. Theshow will be on the grounds of the historic Rutland

Features

Business . . . . . . . . . . . . . . . . . . . . .9AClassifieds . . . . . . . . . . . . . . . . . .4-7BCounty . . . . . . . . . . . . . . . . . . . . .12AEntertainment . . . . . . . . . . . . . . .1-3BFaith & family . . . . . . . . . . . . . . . . .8AHealth & fitness . . . . . . . . . . . . . . .10AJust for fun . . . . . . . . . . . . . . . . . . .2BLifestyles . . . . . . . . . . . . . . . . . . . . .6APet connection . . . . . . . . . . . . . . . . .7APolice beat . . . . . . . . . . . . . . . . . . . .2AViewpoints . . . . . . . . . . . . . . . . . . .11A

Call 397-5563For News & Advertising

TRANSPORTATION

Jolley Trolley planscirculator service

The people with the Jolley Trolley aregetting ready to roll out plans for a newservice that would make the trolley moreaccessible to a greater number of people.

The service is currently being calledcirculators, said Bob Longenecker, exec-utive director of Jolley Trolley, and it isparticularly aimed at people who do notcurrently use public transportation be-cause they think it is inconvenient andthat they are too far away from the mainline.

... Page 13A.

ENVIRONMENT

Mobile collectionin IRB is a big hit

Anyone fa-miliar with themany activitiesin IndianRocks Beachmight say themost popularevent is theBiggest BeachParty Ever, or the annual Oktoberfest, orperhaps the Beauty and the Beach cele-bration.

Ask Public Services Director DeanScharmen and he will tell you the annualchemical and electronic waste pickup ison that list and is by far the most appre-ciated event in the city.

... Page 3A.

INFRASTRUCTURE

Ulmerton Roadwork a long haul

The Florida Department of Transporta-tion recently started construction on twomore segments of Ulmerton Road.

The $8 million widening of the roadfrom east of Wild Acres Road to El Cen-tro/Ranchero Boulevard from four to sixlanes began in January. A similar $9.2million widening project along Ulmertonfrom the Seminole Bypass Canal to WildAcres Road also began in January. Bothprojects are slated to be finished in thesummer of 2015.

... Page 4A.

OUTDOORS

Tarpon fishing onthe upswing

As for the beachside tarpon report,this week is sure to be good as long asthe winds stay light. There has been noshortage of fish migrating along thebeach lately, many of these fish havebeen slow moving as they mill their waydown the beach. These fish can hangjust below the surface and not come upfor several minutes, making them diffi-cult to spot.

... Page 10A

See BILTMORE , page 4A

Emergency water restrictions in effect Watering allowed just once a week ... Page 12A.

‘Madagascar 3: Europe’s Most Wanted’ and ‘IceAge: Continental Drift’ coming ... Page 1B.

Summer family filmsfeature familiar facesin returning franchises

Kennedy running for Florida HouseBy BRIAN GOFF

INDIAN ROCKS BEACH –City Commissioner Joanne“Cookie” Kennedy is enteringthe state politics arena.Kennedy is running for theFlorida House of Representa-tives District 66 seat. The newdistrict, created in the redistrict-ing process, encompasses Indi-an Shores, Indian Rocks Beach,Belleair Beach, Belleair Shore,Belleair Bluffs, Belleair, Largoand a portion of unincorporatedSeminole.

Republican Larry Ahern of St.Petersburg, who was elected tothe District 51 seat in 2010,and Democrat Mary Louise Am-brose, who lives in BelleairBluffs, also have qualified torun for the new District 66 seat.

“I have a connection to thedistrict,” Kennedy said. “I knowabout the issues of beach re-nourishment, the Biltmore, ed-ucation in Seminole and Largo.I understand business.”

Kennedy, 52, has owned andoperated the Cookie Cutter, ahair salon in Indian RocksBeach, for the past 25 years.

This attempt at state politicsis not the first for Kennedy; infact it is somewhat déjà vu.Back in 2002, as she was com-pleting her fourth year on theIRB City Commission, Kennedyunsuccessfully ran for the Flori-da Senate seat held by DennisJones. Then in 2008 she wasre-elected to the city commis-sion. Now four years later, sheis running for state office again.

Kennedy said she learned alot from her loss the last timeand from the time she hasspent in municipal politics.

“I know what we need to dobetter this time,” she said. “Theexperience has prepared me forthis campaign. Municipal poli-tics has absolutely helped. Ev-erything is local and it makes adifference when you are dealingwith people and their concerns.”

Kennedy says her currentterm on the IRB commissionwas a tough one early on.

“Our city was in a financialdebacle,” she said. “We had tostart from the ground up. We

had to fire people, we had tobring in new people, and thestate came in to oversee it. Wehad to make some difficult deci-sions that affected every personin our city. It was difficult andstressful. Now our city is one ofthe healthiest cities in thiscountry. We have a million dol-lars in our bank account now.”

According to state law,Kennedy has to submit a letterof resignation from her com-mission seat in June. But herresignation will only be effectiveon the date she is sworn in toher seat in the state House, ifshe should win. That wouldhappen sometime after theNovember election. If she losesthe state election then her res-ignation still happens onswearing-in day, but the CityCommission could decide toreappoint her. They did notreappoint her after her loss in2002.

Although a Democrat,Kennedy describes herself assomewhat of a centrist andhopes to be able to help smooththe waters between the oppos-ing political camps in Tallahas-see.

Kennedy is a single motherand has a 16-year-old son,Luke, who attends ClearwaterCatholic High School and playsfootball there.

As for the name “Cookie,” sheexplained it is a nickname shehas had since birth.

“Both my dad and my oldersister have taken credit for call-ing me Cookie. I really don’tknow who was responsible, butit is the name I’ve gone by mywhole life.”

Joanne “Cookie” Kennedy

By BRIAN GOFF

BELLEAIR – As he lookedacross the sports field at thecrowd gathered for the Back-yard Bash, Belleair MayorGary Katica remarked, “Thisis so Belleair.”

What he meant was, whenthere is a good cause the peo-ple of the community comeout to support it. In this casethe cause was the EdWahlbeck Scholarship Fund,a fund to help young athletesin need follow their dream.

The fund was establishedshortly after Wahlbeck passedaway suddenly two years ago.He spent a lifetime mentoringand helping, not only his ownchildren, but also many otheryoung athletes, who he andhis wife, Mary, took in to theirhome to eat and sleep.

Katica was one of the firstto arrive at the event on May12. He recalled the dayWahlbeck died.

“Sudden death is so hard tocomprehend,” he said. “Theonly explanation is that thegood Lord needed a good guy,and Ed Wahlbeck was certain-ly a good guy.”

Ed’s son, Eric, is the Parksand Recreation director for the

town of Belleair. The mayorhad praise for him too.

“Eric is a Godsend to thistown. It has been said that themeasure of someone is reflect-ed in who he associates with,and Eric has surrounded him-self with so many good peo-ple.”

Across the field, MaryWahlbeck was standing near adisplay soliciting donations forthe scholarship fund and sev-

eral portrait pictures of herlate husband. She was takenby what was happening.

“I am so very proud of allmy kids who are putting thistogether,” she said. “And I amgrateful to all our friends andcustomers of the businesswho have come here to sup-port the scholarship. It meansa lot.”

Photo by BRIAN GOFFSupporters line up for food at Belleair’s Backyard Bash to raisemoney for the Ed Wahlbeck Scholarship Fund.

No parties in the park Bluffs decides its one public park is not for rentBy WAYNE AYERS

BELLEAIR BLUFFS – Despite a number of re-quests from residents, the city will not be rentingout its municipal park next to city hall for wed-dings, parties or any events.

The issue came up at the May 14 City Commis-sion workshop when City Clerk Debra Sullivansaid she has received inquiries from people inter-ested in renting the park area for parties and otheractivities. The community center, which is part ofcity hall, can be rented for events.

Other communities do have portions of outdoorparks that are available to rent, but they have big-ger parks with facilities to accommodate groups,Sullivan said. Also, “If we rent the park, we willhave to keep everyone out,” she pointed out.

Rental of the park could bring additional incometo the city at a time when revenues are down.

City Attorney Thomas Trask said he could lookinto the matter if there was interest. But commis-sion members were cool to the idea.

Commissioner Jack Nazario said he did notthink the park is large enough to rent out.

“We have one small park,” he said. “If somebodyis renting it, no one else can use it.”

Commissioner Taylour Shimkus said the citypark is already packed with kids every day, andhas no shelters that could be rented out separate-ly.

“I agree,” said Commissioner Joseph Barkley.A consensus was reached there would be no

Feast at Clearwater Beach

The crewfrom PostCorner Pizzaserves updelicioussamples at theClearwaterBeachRestaurantWeek kickoffparty.

Photos by WAYNE CATHELPalm Pavilion provides abundant peel and eat shrimp for guests at theClearwater Beach Restaurant Week kickoff party. Guests may visit theparticipating restaurants through Saturday, May 19, to enjoy specialthree-course, prix fixe menus ranging in price from $15 to $35.Guests can vote for their favorite food items and chef and will begiven a passport to bring to the various restaurants.

See BASH, page 4A

See PARTIES, page 4A

OPENING THE channels of

COMMUNICATION

Clearwater Spotlight5,000 distribution

SPOTLIGHTCLEARWATER

Wo r l d - c l a s s M e d i a pa r t n e r s

The Wall Street Journal1,878,927 readers worldwide | Average income: $315,548

The New York Times1,500,000 readers worldwide | Average household income: $109,304

International Herald Tribune242,073 readers worldwide | Average income: $286,743

Country Life40,408 readers worldwide | Average income: $140,000+

The Robb Report Collection200,000+ readers worldwide | Median income: $1.375 million

Exceptional Properties (From the Publishers of The Robb Report)70,000 readers worldwide | Average income: $1.2 million

The Globe and Mail900,000 readers worldwide | Average income: $100,000+

OPENING THE channels of

COMMUNICATION

CS (Chicago Style)270,000 readers worldwide | Average net worth: $1.9 million

a n o n l i n e g a l l e rY o f f i n e p r o p e r t Y

SothebysRealty.com and PremierSothebysRealty.com

Averaging 400,000 visitors and 4,000,000 page views per month, sothebysrealty.com features the most advanced and versatile search options available. Allowing consumers to define and refine how they want to search and returning results fast, sothebysrealty.com is accessed by visitors from all over the world—with over 33% coming from countries other than the United States. We offer both language and currency conversion, high-resolution photography, and multi-lingual videos on each of our exclusive listings. These same best-in-class features are available in the Florida market exclusively on premiersothebysrealty.com.

dyNAMICdigital

MArkETING

e x t e n d e d e x p o s u r e . r e a l r e s u lt s .

Online Listing Syndication

With nine out of ten buyers beginning their real estate search online, the plan to sell your home must utilize proper Internet exposure. Our approach includes Web sites far beyond sothebysrealty.com and premiersothebysrealty.com in an effort to target buyers on the Web. Specifically, we employ ListHub to power the distribution of listings our network represents to all of the leading Web sites where consumers search for real estate. ListHub also provides comprehensive marketing reports that detail the traffic generated for your home on each of these Web sites, including sothebysrealty.com.

dyNAMICdigital

MArkETING

Wo r l d - c l a s s M e d i a pa r t n e r s

WSJ.com | NYTimes.com

The Sotheby’s International Realty brand has created a unique, exclusive partnership with The Wall Street Journal through the introduction of The Business of Extraordinary Living microsite. This microsite positions our brand front and center to more than 40 million visitors of The Wall Street Journal’s digital network each month. Our strategic partnership with NYTimes.com represents several unprecedented and exclusive online opportunities that allow the Sotheby’s International Realty® brand to integrate directly with The New York Times’ editorial content and position the homes our network represents front and center to an audience of nearly 30 million monthly unique users worldwide.

dyNAMICdigital

MArkETING

Wo r l d - c l a s s M e d i a pa r t n e r s

Financial TimesOne of the world’s leading business news organizations

FT provides extensive news, commentary and analysis to their global readership. Our robust media plan with the Financial Times provides maximum global exposure for our network listings with strategically placed media-rich banners on their flagship Web site, FT.com.

BBCReaching the United Kingdom and beyond

The BBC is the world’s largest broadcasting corporation and its Web site, bbc.com has 29 million unique monthly visitors. Our unique program is the first of its kind for the BBC and is geared to deliver 38 million impressions. This sponsorship entitled “Living In…” runs the entire year highlighting various cities around the world adjacent to our dynamic banner ads featuring active property listings.

dyNAMICdigital

MArkETING

h i g h to u c h

SIR Mobile App

It is estimated that by 2013, 20% of all online searches will be run from a mobile device. SIR Mobile is a free downloadable app and is leading the charge of this growing mobile marketplace by helping consumers view properties based on GPS location, address, city or zip code. The application displays detailed property information and is available on iPad and iPhone, Android and Blackberry phones. When a user is ready to see a property, the “Call” feature connects them with one of our sales associates ready to show your home.

dyNAMICdigital

MArkETING

dY n a M i c d i s p l aY

eGallery

eGallery is a real time, dynamic property slideshow designed to provide immediate worldwide reach for your home. Exclusively presented on plasma screen televisions in Sotheby’s International Realty offices and Sotheby’s Auction House locations around the world, eGallery’s world-class innovation allows us to uniquely showcase your property like no other company can.

dyNAMICdigital

MArkETING

Naples, FL$13,900,000

M a r k e t s h a r e t r e n d s

Source: Terradatum. Sales volume by firm of residential homes, condominiums and vacant land that closed for $1 million or more and recorded in Sunshine MLS or My Florida Regional MLS. Market share percentages based upon total dollar volume for 2012. Information derived from Sunshine MLS or My Florida Regional MLS. Neither Premier Sotheby’s International Realty

nor its MLS services guarantee or are in any way responsible for its accuracy. Data maintained by MLS may not reflect all real estate activity in this area.

A NUMBEr is worth a

THOUsANd wOrds

Total Dollar Volume of Listings and Sales for Properties Over $1 MillionCollier, Lee, Charlotte, Sarasota, Manatee and Pinellas Counties for 2012

Premier Sotheby'sInternational Realty

$1.2 billion+

$ IN

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Ns

1,300

1,200

1,100

1,000

900

800

700

600

500

400

300

200

100

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Three Closest Competitors