classwish.org - sports marketing internship opportunity help more k-12 students get sports...
TRANSCRIPT
ClassWish.org - Sports MarketingInternship Opportunity
Help more K-12 students get sports equipment.Engage with sports brands, athletes, teams and media.
Contact: [email protected]
Sports Internship Opportunitywith ClassWish.org, a 501(c)(3) nonprofit
ClassWish.org/Sports offers high-achieving students an unparallelled opportunity to assume responsibility, use their skills, gain experience, and make a difference.
This Powerpoint will present the need, our work, and the internship opportunity.
MiaHamm
Lisa Leslie
Michael Jordan
JerryRice
Yesterday’s athletesneeded sports equipment
So do tomorrow’s
Yet, budget cuts leave schools without the sports equipment kids need
Traditional school fundraising sales do not reach many potential supporters
“I would gladly help the schools I attended in Miamiand my nephew’s school in LA. However, I am in NYC,
so the folks selling cookie dough don’t reach me.”
Traditional school fundraising sales squander most available support
Time-consuming and disruptive
Not tax-deductible
Not matched by employers
Inefficient ($3.7 B in sales, but only $1.7B goes to the schools) *
$2 billionthat could have bought school resources goes to pay for the
fundraising merchandise, instead
Cookie dough, wrapping paper, chocolate, etc. merchandise sales:
* Source: Wall Street Journal
ClassWish.org Offers an Easy and Efficient Solution
Visitors to ClassWish.org see what is needed.They make tax-deductible contributions to help.ClassWish ships the materials right to the school.
Visitors see schoolwide needs, including sports equipment, at 125k K-12 schools
Process
• Visitors see exactly what is needed and make tax-deductible contributions to help.
• Many companies match employees’ donations, which can double their funding.
• ClassWish buys the equipment and has it shipped right to the school.
• Kids get the support they need to perform at their best.
ClassWish Board of Advisors
Richard Bernstein, former TIME and NY Times Bureau ChiefNicole Baker, Director, Faith Community Relations, Teach For AmericaScott Cutler, EVP, NYSE-EuronextEllen Dempsey, President & CEO, Teachers NetworkEsther Dyson, investor and philanthropistAdam Hirsch, former COO, MashableMark Linaugh, Chief Talent Officer, WPP Betsy Morgan, former CEO, Huffington PostAutumn Nazarian, Sr. Partner, GroupM ESP Entertainment & Sports
Partnerships Nancy Pelz-Paget, Director, Education Program, Aspen InstituteGreg Richmond, CEO, Nat’l Assn. of Charter School AuthorizersSharon Robinson Ph.D., CEO, American Assn. of Colleges for Teacher
EducationSteve Rosenbaum, CEO, Magnify MediaTim Shey, Director, YouTube Next Lab at Google
What Experts Are Saying
“This nonprofit is a swift and inventive way for communities to unite in support of the tools that make learning more accessible for all students.”
Sarah Brown WesslingNational Teacher of the Year
“ClassWish helps teachers get the supplies that are so essential for children to get a great education.”
Nancy Pelz-Paget Director, Aspen Institute
Sports Internship Opportunitywith ClassWish.org, a 501(c)(3) nonprofit
ClassWish.org/Sports offers high-achieving students an unparallelled opportunity to assume responsibility, use their skills, gain experience, and make a difference.
The scope of our interns’ activities is discussed on the following page.
Sports Internship OpportunityInterns will work with our co-founder, professionals, and other interns to raise awareness of the need and of this new solution. Among other things, interns will help as we:•refine our sports marketing strategy•working with BSN, a major sports retailer, to raise awareness•invite professional and college athletes to create profile pages on ClassWish.org, honoring their former teachers or coaches, and encouraging support for school sports equipment •invite those athletes to appear in web banner ads promoting support of sports equipment in schools. We are customizing those banners so that any New York school could have, for instance, a Derek Jeter web banner promoting their own sports program•work with publicists for athletes to generate additional exposure•seek the promotional support of professional sports teams and venues•solicit editorial coverage and the donation of unsold ad inventory from sports magazines, television shows and websites; the sports sections of newspapers; and from blogs and fan sites•invite promotional support and sponsorship from sporting goods companies•seek partnerships with the NFL, USA Football, and other sports organizations•create video and radio PSAs and seeking distribution for them•launch a student video contest, “It’s Not Fair! My school doesn’t even have sports equipment” and a student journalism contest with the same theme.•use social media to engage coaches, students, and consumers
Contact
If you want to do something exciting and that you will always be proud of, we would love to hear from you.
We are also recruiting interns with an interest in books, music, science, art and other subjects, as well as graphics, communications and social media. Please share these opportunities with your friends.
To see all our internship opportunities, please see: http://classwish-intern-postings.weebly.com