INTRODUCING

Get NoticedGet Remembered

Get Business Get More Profit

Sales Solution for UK Hoteliers

About Classic Britain

Established in 1996 We offer marketing & distribution for both

Groups & Leisure Business Represent 220+ hotels throughout the UK Members report for every £1 spent, £66 is

generated, giving excellent return on investment.

GROUPS

We operate over 1000 groups a year into member hotels

14% growth in 2011 2012 Advance Bookings well up on 2011 Deal with 200 operators across the UK and

beyond. Dedicated team to support your group

requirements. Highly successful and sought after groups

brochure out now for 2013 tours.

LEISURE BUSINESS

Leisure web bookings up 287% since 2008 85% Bookings made online Over 2000 unique visitors to site per day ( 4000+

during key campaign times) March 2012 up 56% on last year. 165,000 quality mail database E-Mail database – 45,000, great readership rates! Key booking months are October, March, February

and April.

SPLIT OF LEISURE BUSINESS BY MONTH

COMMISSION SPLIT BY MONTH

OCT14%

SEP8%

AUG8%

JUL8%

JUN5%

MAY5%

APR11%

MAR13%

FEB11%

JAN5%

DEC4%NOV

8%

WHAT WE CAN OFFER YOU…

3 Levels of Membership: Web Partner Full Promotional Partner (Leisure) Full Promotional Partner (Groups & Leisure)

A variety of options to suit your marketing and distribution needs!

WEB MEMBER

Full page entry on classicbritain.com Access to Extranet to manage bookings Links to all main Channel Management companies Access to “Instant Offers” for filling late

availability Promotion of Special Interest Packages Option to participate in additional marketing

promotions.

SAMPLE WEB PAGE

FULL PROMOTIONAL PARTNER ( Leisure )

All the benefits of Web Partner level PLUS Inclusion in bi-annual Mail-shot Access to solus e-blast to 45,000 past bookers Access to sponsored adverts in high circulation papers. Entry into printed “Hotel Book” Free participation in Newspaper promotions

FULL PROMOTIONAL PARTNER ( Groups & Leisure)

All the benefits of FPP (Leisure) PLUS Entry into our highly sought after Groups Brochure Promotion of out-of-season packages through leaflet distribution/email blasts and telesales campaigns Representation at key trade events

(BoBI, Expo, WTM etc) One month free Skyscraper advert on classicbritain.com

YOUR CONTRIBUTION

WEB MEMBERJoining Fee: £NIL

Annual Contribution: £NILCommissions (ex. VAT): Individuals: 15% Groups: 10%

ASSOCIATE MEMBERJoining Fee: £NIL

Annual Contribution: £295Commissions (ex. VAT): Individuals: 15% Groups: 10%

FULL MEMBERJoining Fee: £NIL

Annual Contribution: £495Commissions (ex. VAT): Individuals: 12.5% Groups: 5%

SUCCESS STORIES Fairmont St Andrews

Number One Distributor within weeks of coming on board with Classic Britain November Campaign Press – Off Peak Promotion

1200 Bookings generated from 1 newspaper feature which cost the hotels nothing to participate in.

Indigo Hotel – Press Campaign Over 60 bookings from one advert costing hotel £125

Dunblane Hydro – Groups Business Turnaround in mainly leisure business to providing same level of groups

business TV Campaign

Internet Traffic increased by 69% over this time.

CLASSIC BRITAIN

Providing:Effective

Low-Cost High Profile

Sales Solution for UK Hoteliers