class presentation 7
TRANSCRIPT
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April 20, 2015
CLASS PRESENTATION 7
Chief Food
Officers
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Agenda
Landing Pages Results2
Survey Results1
Free Marketing Channels3
Next steps4
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First Insights From The Survey
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
[61%] of the
respondents
would order at
least once a
month
Medium food
quality would
be preferred by
[78%]
[29%] of the
respondents find
the idea
excellent and
waited for it
[63%] would
prefer to order
online for
special
occasions
[77%] of the
respondents
would rather use
it at home
[34%] would
rather use it at
their workplace
or university
N=109
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Landing Pages: Overview
Subscribe Now Order Now
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
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Landing Pages: Results
Conversion rate
Total visitors
Total conversions
Conversion rate
Total visitors
Total conversions 2
5
12%
3
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
134
14,9%
20
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Free Marketing Channels
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
Blog
Website (Prototype)
Social Media: Facebook, Instagram, Youtube
Commmunities (Start-up communities on FB)
PR (Online blogs about start-ups and food)
Email marketing (after landing page data base collection)
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Next Steps
Contact Resto-in (share experience, logistics process)
Interview 10 more restaurants
Channels implementation
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
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Thank you!Visit us at:catolicalisbonentrepreneurs.wordpress.com