and other ways to change behaviour How much does the NHS need to nudge?

Claire McDonald

The Obvious

Making Every Contact Count

But this has limitations

42 fast food

restaurants per

school...Mile End

Rd now locally

known as Chicken

Shop Mile...

Dr Sam Everington GP

1 million contacts every 36 hours...

?

1.7 million

“At 2am you need to sugar and carb up – you body is not calling for carrot and hummus or bags of

steamed broccoli” Gemma Midwife

New ways of thinking...

Thank you clairemcdonald1@nhs.net

ClaireEMcDonald