CIVITAS Update

William Dixon and Julianna Frisch

What is CIVITAS?

The CIVITAS suite of tools gives MCC new insights into our

students and helps inform College initiatives to increase student

success.

• Predictive Analytics

– Illume Student

– Illume Courses

• Impact Analysis

– Illume Impact

• College Scheduler/Schedule Planner

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CIVITAS Workflow

College Scheduler at MCC

Many factors contribute to planning your class

schedule, from personal preferences to professional obligations. Use Schedule Planner to build in breaks for work/life commitments and register for classes at

the times you need.

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Why CIVITAS?

Flat Retention Rate

62.0%

64.0%

63.0%

57.0%

61.0%

59.0%

61.0% 61.0% 61.0% 61.0%

52.0%

54.0%

56.0%

58.0%

60.0%

62.0%

64.0%

66.0%

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

First Time, Full Time Retention Rate

Fewer Incoming Students

4,3464,127

3,5433,378 3,172

2,938 2,878

2547 24202130 2253

2006 1865 1839

1,2171,009

1,399 1,425 1,322 1,218 1,192

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

4,500

5,000

Fall 2012 Fall 2013 Fall 2014 Fall 2015 Fall 2016 Fall 2017 Fall 2018

Incoming Students

First Time in College Readmit Transfer

Monroe County Statistics

Age Groups 2012 2013 2014 2015 2016 2017 2018 Change

Under 20 33,667 32,942 31,898 30,385 29,750 29,182 28,761 -14.6%

20-24 58,727 58,048 58,359 58,642 58,452 57,879 56,734 -3.4%

25-29 51,925 53,495 54,257 54,825 54,961 55,029 55,016 6.0%

30-59 294,665 293,388 290,617 286,105 284,021 281,970 280,146 -4.9%

60 and Over 153,735 157,716 158,775 159,936 160,898 162,476 164,976 7.3%

Total 592,719 595,589 593,906 589,893 588,082 586,536 585,633 -1.2%

From 2012 to 2018 Monroe County has seen a drop of 16.9% in headcount in citizens

aged 59 and under. MCC’s pool of potential students has dropped along with our yield

rate in this populations.

Fewer High School Graduates and Lower Yield of

Those Graduating

2012 Graduating

Class

MCC Yield

Rate

2017 Graduating

Class

MCC Yield Rate

Monroe County Public

Schools

6,209 25.0% 5,662 20.3%

City of Rochester High

Schools

1,483 31.0% 1,480 23.6%

Monroe County Private

and Parochial High

Schools

745 11.8% 692 13.3%

Total Monroe County

Graduate

8,437 24.9% 7,834 20.3%

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Lost Opportunity

Who and How Do We Use CIVITAS?

Who: Data, Insights, Action, Learning (DIAL) Work Group:

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• Kimberley Collins

• William Dixon

• Elina Belyablya

• Christine Casalinuovo-Adams

• Amanda Colosimo

• Kimberly DeLardge

• Bethany Gizzi

• Kim McKinsey-Mabry

• Todd Oldham

• Holly Preische

• Mike Quinn

• Celia Reaves

• Betsy Ripton

• Eileen Wirley

• Ryan Messenger

• Julianna Frisch

Illume Student

Using Illume Student

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Lead to Action…

•Nudge Campaigns:

–MCC can quickly send personalized nudges

to identified student population (>1000)

through CIVITAS outreach e-mail.

•short, positive messages designed using

mindset or mattering concepts

– include a data-informed call to action

Math Learning Center

Impact Continued

Illume Impact: Measures Outcomes

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Early Findings:

• 8.7% of students who received the “one more class” nudge added credits.

– This nudge was created based on data from Civitas that part-time and light load full-time students performing well academically could benefit from taking one more course, increasing persistence and decreasing time to completion.

• Persistence for students who received the Center for Academic Reading (CAR) nudge and went to the CAR was 10% higher on the Brighton Campus and 12% higher at the Downtown Campus than those who did not visit the CAR during the semester.

• Students who received the Math Learning Center nudge and attended the Math Learning Center had a higher math course GPA for the term than their comparison group.

• 26.4% of fully online students on academic warning who received an e-mail nudge were in good standing after the end of the Spring 2018 term.

Illume Courses

Course Example - Retention

Course Example – Graduation Rates

Who: DIAL 2.0 Workgroup

• Jay Keith • Terry Keys • John Kulak • Matthew Lawson • Doug Miller • Vicki Pankratz • Medea Rambish • Brenda Smith • Michael Weingart• Sarah White • Sandra Wolf

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• John Delate,• Dan Robertson• Victoria Boese • Laura Bond • Kathleen Borbee• Clint Cantwell • Marianne Dorsey • Larry Dugan • Mike Jacobs • Melissa Jarkowski

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Next Steps:

• Review Illume Courses in alignment with direction I, goal 1 of strategic

plan (general education)

• Nudge Campaigns in alignment with direction II, goal 1 of strategic plan

(retention and completion)

– Current Campaigns

• Near Completers : ≥45 credits completed in bottom two persistence quartiles

• Early Term: 0,1,2,3 semesters complete in bottom two persistence quartiles

– Assess past nudges

• Illume Student in alignment with direction III, goal 3 of strategic plan

– AAS and Certificate Programs

• Increase Schedule Planner participation

© 2017, Monroe Community College

Questions?