civic sales force training program

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C.I.V.I.C Card Sales force training presentation

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Post on 16-Jul-2015

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Page 1: Civic sales force training program

C.I.V.I.C Card

Sales force training presentation

Page 2: Civic sales force training program

What is the PROBLEM?

Expenditure leakage + Float dollars =

Float jobs

Money moving out ofthe neighborhood

Page 3: Civic sales force training program

C.I.V.I.C. – Coordinated Initiatives adding Value to the Inner-City – a community-based organization positioned to help foster a stronger link between merchants and the communities they serve.

What is the SOLUTION?

The C.I.V.I.C. Debit Card is a community-based discount program, whereparticipating merchants/businesses provide discounts on products and services tocardholders within the local communities they serve.

Page 4: Civic sales force training program

Members simply take their card to any of the participatingmerchants/businesses to receive discounts ranging from5% to 50% off purchased goods and services.

Page 5: Civic sales force training program

Increased Traffic Within TheCommunity You Serve

Benefits of C.I.V.I.C Card Merchants

Customized Signage EmphasizingCommunity Tie-In

Customer Outreach & Community-Based Publicity

Customer Tracking & CommunicationsPrograms

Cross Branding WithLocal/Regional/National Businesses

Localized Advertising and Web SiteDevelopment/Integration

Page 6: Civic sales force training program

Merchants/Businesses Participating in theC.I.V.I.C. Card Program

Participating merchants/businesses areprovided with all the necessary C.i.v.i.c.Card logo material for store-front andin-store display

Supplemental ad placement – to let allC.i.v.i.c. Card holders know that they willget “automatic savings” as a result of theirpatronage.

This will allow these major entertainmentdestinations to tie-in with participatingmerchants/businesses, and greatlyenhance customer identification.

Page 7: Civic sales force training program

How to Sign Up?