CHRISTY BROWN

CONTACT348 S. Gay StreetAuburn, AL 36830

-407.670.4664

-crb0034@auburn.edu

EDUCATION

PROFESSIONAL EXPERIENCE

SKILLS

Auburn University | Auburn, AL Bachelor of Arts in Public Relations, Minor in SpanishGPA: 3.7

OFFICE OF COMMUNICATIONS AND MARKETING | Public Relations Intern - Auburn, AL Support the news team in ensuring the integrity, implementation and management of the Auburn University brandEdit and submit daily submissions for Auburn University student and faculty newsletters through Cascade content management system Write feature stories posted on Auburn University Newsroom and shared on Auburn social media handlesDraft press releases and media advisories sent to local and state media outletsCollaborate with the Social Media Manager to create a strategic communication plan, incorporating Auburn news into its social media presence.

CMT/ VIACOM NETWORKS | Corporate Communications Intern - Nasvhille, TNAssisted the Corporate Communications department in promotion of CMT network-related newsCreated red carpet tip list, credentialed media and publicists and served as photo runner for the 2016 CMT Music Awards Assembled bi-weekly TV highlights sent to over 700 media personnel using MailchimpPitched national outlets and upload photos to the CMT press website in order to increase media coverageCompiled coverage reports following press announcements and maintained weekly press reports on any network-related news

UNIVERSITY PROGRAM COUNCIL | Director of Public Relations - Auburn, ALManaged digital presence & media relations for UPC in order to increase student attendance at annual eventsCoordinated digital presence for events through five different mediums including Facebook, Twitter, Instagram, Snapchat and blogCreated content for blog in order to capture the success of the events to attract new Auburn studentsOversaw all hospitality and communication with approximately 20 visiting artistsCollaborated with 15 student workers to ensure successful promotion of 60 annual events

ALPHA GAMMA DELTA EXECUTIVE COUNCIL | Social Coordinator - Auburn, ALServed on the executive council to promote member satisfaction through social eventsDesigned and facilitated 10 social functions a year hosting between 300-500 people per event while managing a $70,000 budgetCreated event reports including mini budgets, vendor contracts and day-of schedulesPartnered with external vendors including venues, caterers and performers

TEAK ISLE MANUFACTURING | Public Relations Intern - Orlando, FLEstablished digital presence for Outdoor Nativity Set & Boat Outfitters brands and productsCreated and executed all digital initiatives for two branches of the company: Outdoor Nativity Sets & Boat Outfitters Designed company ads and newsletters using PhotoshopPhotographed and edited merchandise for use on company website and ads

UNIVERSITY PROGRAM COUNCIL | Public Relations Committee - Auburn, ALAssisted in developing promotional content for UPC events in order to increase student attendance Photographed 30 events to capture event highlights and visually share the events’ success Acted as the host and Auburn spokesperson for eight visiting artists

Management in Analytics (Google Analytics, Hootsuite Certified & SEO)Design Software(Photoshop, InDesign & Canva)

Relevant CourseworkSurvey Research MethodsStyle & DesignMultimedia Writing for PR

May 2017

Aug. 2016 - Present

May 2016 - Aug. 2016

April 2015 - May 2016

Nov. 2014 - Dec. 2015

May 2015 - Jan. 2016

Sept. 2014 - April 2015Digital Resume & Portfolio

www.christyrbrown.com

A public relations professional with a passion for visual storytelling and corporate event planning. Understands the importance of integrated marketing, allowing for effective communication with key stakeholders and ensuring clients’ return on investment. Has a wide range of employment experience with entertainment public relations, in-house communications offices and university event planning.

EVENT SPECIALIST & PUBLIC RELATIONS COORDINATOR

Website Design(Wordpress, HTML/CSS, Cascade)Media Relations(MailChimp, Media Pitching)Photography

Spanish(Minimal Professional Proficiency)Research Analytics(Qualtrics, IBM SPSS)Strategic Marketing(Campaign Creation&Implementation)

Public Relations Case StudiesSocial Media & PRPublic Relations Campaigns

PUBLIC RELATIONS