christmas 2019€¦ · christmas is a time of amazing transformations and dazzling sights on our...

C H R I S T M A S 20 1 9

I N F O R M AT I O N A N D I M AG E S E M B A RG O E D

U N T I L S E P T E M B E R 20 1 9

C H R I S T M A S 20 1 9

Dan Cooper, Partner and Christmas Buyer

Christmas is a time of amazing transformations and dazzling sights on our high streets and in our homes. It’s a time when we come together to feast and exchange gifts with family and friends; a

time to share the wonder of the season.

When it comes to decorating their homes, our customers are getting bolder and more confident every year, using lights, trees and accessories both inside and out. This year we have created

our most diverse collection yet and hope it will stimulate seasonal ideas and fuel Christmas creativity.

The inspiration for our decorations comes from talking to our customers and Partners about how they celebrate Christmas.

Delving into the detail about the traditions, hobbies and interests which make Christmas special for each household reveals that no

two celebrations are the same. Through our research we have curated seven collections which embrace traditional, playful and mindful Christmas themes. Whilst some of us enjoy the time-

honoured rituals of Christmas, others prefer to party or retreat to the potting shed for some peace and quiet.

As ever we’ve scoured the globe for the most beautiful and unusual decorations. Look out for chameleons and cassette

tapes, campfires and caravans, showgirls and sloths, dinosaurs and daffodils in our most fun and fantastical collection yet.

To help our customers get the look we’ve boxed up some of our favourite baubles to create amazing value sets. Used as a foundation these can be ‘topped-up’ with old favourites and

refreshed with new purchases every year.

Meanwhile, the most stylish, on-trend trees will be those that create a natural look and an informal silhouette. In artificial

trees,we expect sales of pre-lit styles will overtake unlit styles for the first time this year. Increasingly branches will sweep down to

touch the floor, making trees appear fuller and taller.

Key new Christmas colours are blush and dusky pink, as seen on the fashion catwalks, and layered shades of green to bring the

outdoors in. White is combined with linen and eucalyptus tones to update our most popular colour scheme. At the other end of the spectrum an 80’s and 90’s nightclub-inspired ‘Party’ tree pops and fizzes with hot pink, royal blue and neon orange. This striking tree will ignite a sense of fun and nostalgia in any household, and

carry celebrations through to the eve of 2020.

However our customers choose to celebrate Christmas, we want to help them make it wonderful.

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T R A D I T I O N SThis theme is a reflection on what a ‘Traditional’ Christmas

means today. Nostalgia plays an important part over the festive season, it’s a chance to remember past traditions and create new ones. Influenced by a variety of traditions and family dynamics,

this collection celebrates the season’s traditional activities such as tucking into mince pies, roasting turkeys, baking Christmas biscuits

with loved ones, playing in the snow and ice skating.

G E T T H E LO O KThe colour palette is made of ruby reds, lush greens and teals layered with touches of gold and copper throughout to add a little sparkle to the room. Rich velvets mixed with natural materials and homemade items create a traditional tone.

Add statement baubles such as our mince pie decoration and mix in with more classic designs such as mini stockings

to create an engaging tree.

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Traditions Cookbook £6

Traditions Fry-up £7

Traditions Mince Pie £7

Traditions Yule Log £7


“PREPARE YOUR TABLE THIS CHRISTMAS WITH OUR PALAZZO GOLD BANDED PORCELAIN RANGE. LAYER IT BEAUTIFULLY WITH LINENS, GOLD CUTLERY AND OUR CONNOISSEUR GLASSES TO CREATE HEIGHT ON THE TABLE. THE PALAZZO RANGE IS

GREAT VALUE AND EASILY STYLED FOR A TIMELESS CHRISTMAS SETTING.”

NICOLA HATTERSLEY, PARTNER AND TABLETOP BUYER


Red Stripe Finial £7 Garden Birds Crackers £20

Red Cable Knitted Stocking £18

Santa Bag £8


S N OW S C A P EThis theme is inspired by the memory of the first dusting of snow transforming the surrounding landscape into a stunning

scenery. Crunchy snow, icicles and smiles from building snowmen are reflected in the mood, textures and colours. It has an element

of playfulness from childhood memories combined with the serenity that a snowy landscape presents.

G E T T H E LO O KMix faux furs, natural materials and layer woollen blankets over cane furniture to set the scene for this look. Add touches of

glistening silver and whites with snowy white animals such as owls and polar bears, and frosted baubles and branches.


Snowscape Glass Ice Skate £6

Snowscape Fur Polar Bear £8

Snowscape Winter House £7.50

Snowscape Large Owl £12


“THE ‘LITTLE BLACK CHAIR’ IS PREDICTED TO BE THE STYLE ICON OF THE DINING ROOM THIS WINTER. IT’S A SOPHISTICATED CONTRAST TO THE DELICATE COLOURS OF THE SNOWSCAPE THEME AND PERFECT FOR HOSTING FAMILY AND FRIENDS FOR

CHRISTMAS.”

DAVID BARRETT, PARTNER AND FURNITURE BUYER


S A N C T UA RYChristmas can be a moment to take a step back from the everyday routine and escape into our private sanctuaries.

This collection is driven by mindfulness and nature responding to new priorities of wellbeing, rest and rejuvenation.

G E T T H E LO O KHarmonious, calm tones are mirrored with rose gold, bronze, pearls and crystals to create a soothing and joyful aesthetic.

Mix with soft teal, knitted cushions and faux furs to create a cosy retreat to recuperate in.


Sanctuary Pink Mercury Swirl Finial £7

Mirrored Drinks Tray £30

Sanctuary Feather Bauble Ivory £5

Sanctuary Buddha Head £7


John Lewis & Partners + Swoon Lovelace Bar Cart,

Gold £399

Huxley Ceiling Light, Smoke/Antique Brass £215

John Lewis & Partners Skultuna Nattlight Candlestick, Medium

£110

John Lewis & Partners Connubia by Calligaris New

York Velvet Dining Chair, Sand £329

“STEP AWAY FROM THE RUSH AND EMBRACE MINDFULNESS THROUGHOUT THE FESTIVE SEASON AND BEYOND. OUR LUXURIOUS SANCTUARY SPRUCE CHRISTMAS

TREE IS AVAILABLE IN 7 FOOT, FROSTED WITH A DEEP GREEN UNDERTONE. THIS GORGEOUS AND REALISTIC TREE WILL INSTANTLY ADD A TOUCH OF LUXURY TO

ANY ROOM. IT COMES PRE-LIT WITH 600 PURE WHITE LED LIGHTS, 3,750 SNOW DUSTED TIPS AND WITH BRANCHES WHICH SWEEP DOWN TO THE GROUND TO

CREATE A FULL CHRISTMAS LOOK.”

MANDY RUSH, PARTNER AND ASSISTANT CHRISTMAS BUYER


C A M P F I R EThis theme is a reflection on personal passions. A reminder of hobbies and activities we enjoy throughout the seasons such as

camping, fishing and bird-watching.

G E T T H E LO O KCreate a warming palette with ambers, coppers and deep

oranges paired with acorns, owls and woodland creatures to recreate the look in the home. Touches of leather and exposed wood compliment the decorations. Layer garlands and lights in

amongst standout baubles to bring together a natural look.


Campfire Glass Binoculars £8

Campfire Purple Glass Backpack £8

Campfire Fishing Boat Santa £8

Campfire Hedgehog £5


“BEING AT ONE WITH NATURE MAKES US HAPPIER, HEALTHIER, AND MORE CREATIVE. TAKING INSPIRATION FROM NATURE AND THE RICH TONES OF AUTUMN THIS IS A VIBRANT CHRISTMAS STYLE. LAYER NATURAL AND LUXE MATERIALS TOGETHER TO

CREATE A SOPHISTICATED TABLE FOR YOUR CHRISTMAS FEAST.“

FIONNUALA JOHNSTON, PARTNER AND SENIOR DESIGNER


G A R D E N R E T R E ATSurrounding yourself in nature can ease the mind. The trend to bring the outdoors in is reflected perfectly within this theme, hints of greenery and natural materials will create a peaceful space. Use this style to escape for a moment of calm at the

busiest time of year.

G E T T H E LO O KAdding greenery, such as garlands and wreaths layered with

pinecones and acorns, will bring the outdoors in. Garden animals, fruit and vegetable baubles will bring character to your tree. Extend the theme to your garden by adding outdoor lighting

to create a tranquil environment that encourages time to be spent in nature.


Garden Glass Greenhouse £8

Garden Sloth £8

Garden Aqua Glitter Finial £5

Garden Filled Glass Succulent £8


“GARDEN RETREAT IS THE THEME I’VE BEEN WAITING FOR. IN SPRING AND SUMMER WHEN I’M NOT NOT BEING ‘MR CHRISTMAS’ I’M OUT IN MY GARDEN ENJOYING THE

INCREDIBLE DIVERSITY OF FLOWERS, FOLIAGE AND INSECTS THAT MAKE IT COME ALIVE. OUR GARDEN RETREAT THEME KEEPS THE SUMMER VIBE GOING AND REMINDS US OF THE WONDERS OF NATURE IN THE DEPTHS OF WINTER. FOLLOWING THE TREND SET AT THIS YEAR’S CHELSEA FLOWER SHOW, GARDEN RETREAT IS ALL ABOUT SHADES OF

GREEN, FROM SILVERY EUCALYPTUS TO GLOSSY HOLLY. MY FAVOURITE PIECE FROM THIS THEME IS THE DELICATE BEE BAUBLE DECORATED WITH CLOVER AND GRASSES.”

DAN COOPER, PARTNER AND CHRISTMAS BUYER


A B CWithin this theme there is a toy or animal decoration

for each letter of the alphabet, encouraging children to choose and cherish their favourite individual bauble, whether that’s a robot, a dinosaur or a digger. These decorations also provide

nostalgia for adults reminding them of Christmases and toys past. In addition, this fun theme stimulates learning through shapes, colours and textures.

G E T T H E LO O KPick interesting shapes and textures and build with bright colours.

Use uncoordinated, mix and match decorations to create a strong, eclectic, personal tree. Support the look by adding

coloured upholstery pieces and patterned rugs.


ABC Ice Cream £7

ABC Flamingo £8

ABC Robot £8

ABC Glass Penguin Family £8


“OUR ABC THEME MAKES LEARNING THE ALPHABET FUN FOR LITTLE ONES THIS CHRISTMAS. BEAUTIFUL ILLUSTRATIONS, SOFT COLOURS AND DELICATELY CRAFTED

DECORATIONS TAKE YOU FROM A TO Z. MAKING THE FESTIVITIES AS EDUCATIONAL AS THEY ARE EXCITING. EACH CHARACTER IS DRAWN UP TO REPRESENT A LETTER OF THE

ALPHABET, AND OF COURSE IT’S “S” FOR SANTA!”

EMMA TURNER, PARTNER AND DESIGNER


ABC Unicorn £12

Musical Xylophone Rainbow Crackers £25


PA RT YInspired by the flamboyant nightclub scenes of the 80s and 90s

this theme is a celebration of neon nostalgia to take you through to the eve of the 2020s. Escape into a technicolour haven where bursts of bright lights clash with holographic textures to build an

exuberant environment to celebrate the Christmas period in. It’s strong, modern and a completely new take on the traditional

Christmas tree. This is our top trend look for 2019.

G E T T H E LO O KPick interesting shapes and textures and build with bright

colours. Use uncoordinated, mix and match decorations to create a strong, eclectic, personal tree.


Party Purple Holographic Shard £6

Party Pink Stiletto £6

Party Santa in Bath £15

Party Showgirl £8


“CELEBRATE THE FESTIVE SEASON WITH OUR VIBRANT PARTY THEME. WE HAVE COLLABORATED WITH BRILLIANT BRANDS TO CREATE A VARIETY OF

ALCOHOL RELATED GIFT FOOD WHICH INCLUDES OUR GIN PANETTONE AND BOOZY PRESTAT CHOCOLATES. OUR INFAMOUS EDINBURGH GIN ADVENT,

IS BACK BY POPULAR DEMAND!”

RACHEL COSTELLO, PARTNER AND GIFT FOOD & DRINK BUYER

Neon Star £25 Party Disco Cassette £5


MEDIA CONTACTS

Sophie BrinsfordCommunications Assistant, [email protected] 7592 6642

Mandy PurseySenior Communications Manager, [email protected] 798 3896

Stephanie ChakerCommunications Assistant, Fashion & [email protected] 592 6775

All information is correct at the time of printing but may be subject to change. Please check prices before going to press. More lifestyle and cutout imagery is

available at johnlewispresscentre.com

For all media enquiries including feature requests, buyers comments and news stories:

For home, toy and tech gift suggestions, image requests and loans please contact:

For fashion and beauty gift suggestions, image re-quests and loans please contact:

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52 CHRISTMAS 2019

christmas 2019€¦ · christmas is a time of amazing transformations and dazzling sights on our...

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