children’s reading partners roadshow at the london book fair presentations.pdf ·...
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Children’s Reading Partners Roadshow
April 2011at the London Book Fair
Children’s Reading Partners
A partnership between libraries and children’s publishers
• For publishers and libraries : greater collaboration
• For children : wider access to and enriched experience of books, authors, and reading resources
A vital partnership in this changing world for libraries and publishers…
Children’s Reading PartnersFrom July 2010: now into a third year, with the following partners:
• Faber• Hachette• Macmillan• Oxford University Press• Puffin • Raintree• Random House• Scholastic• Simon & Schuster• Bounce Consortium
Children’s Reading Partners
….working with the whole UK library network –through 12 regional library representatives
Partnership coordinated by The Reading Agency
Active support from the Publishers’ Association, ASCEL and YLG *
*Association of Senior Children’s and Education Librarians
CILIP Youth Libraries’ Group
The Reading AgencyThe Reading Agency is an independent charity working to inspire more people to read more…
with the vision of a society where everyone’s lives and communities are enriched through free, democratic access to reading.
Goals• Open up reading opportunities for excluded groups and
individuals• Open up perceptions of reading and what it does• Create a fantastic reading experiences in libraries• Advocate the importance of libraries’ reading role
Children’s Reading Partners
Achievements• National collaborative framework between
publishers and librarians• Contact and relationship-building• Unique opportunities for skills and knowledge
sharing• Strong portfolio of national reading promotions
to support libraries’ reader development work, and extend publisher reach into libraries
• Widened children’s access to books, authors and reading resources
• ‘Spotlight’ – a major national reading promotion
Children’s Reading Partners
Children’s Reading Partners works across the library network through a wealth of activities with & actively involving children & young people, including:
• Reading group activity• Author events• Festivals• New title promotions• Competitions• Digital activity• Online Noticeboard for publishers and libraries to
exchange information and respond to events and offers
Children’s Reading Partners
2010–11 Strategy focus for Children’s RP activity• Partnerships – eg. Suppliers: Bertrams; booksellers: Waterstones
• Community - reaching new young readers, families and schools
• New writing and current book knowledge
• Diversity
• Digital – recent digital marketing event: now shaping up publishers/libraries joint digital action plan
• Workforce – creating author events toolkit
• Reader intelligence
Reading Agency PresentationLondon Book Fair
12 April 2011
• A touching rhyming text aboutthe relationship betweenfather and child frombestselling author of GiraffesCan't Dance, Giles Andreae
• A perfect pairing for the muchacclaimed award-winning I Love My Mummy, winner of theBooktrust Early Years Award
I Love My DaddyGiles Andreae
I Love My Daddy April – £10.99 – HB9781408313008
‘Sure to melt the heart of any mummy and some children too!’- Book Fest Guide
• One day, best friends Ellie, Summer and Jasmine, stumble across a dusty old box and are magically whisked away to the Secret Kingdom!
• Massive Marketing and publicity campaign including book covermount and feature in Sparkle World magazine, Feature coverage in Easy Peazy magazine, Extensive advertising to include Stardoll, Go Girl andGirl Talk magazine reaching over 650,000 girls aged 5-9
• Dedicated website including trailers, downloads, games and Secret Kingdom Club - www.secretkingdombooks.com
Secret KingdomJuly – £4.99 – PB Enchanted Palace: 9781408308813 / Unicorn Grove: 9781408308820 / Cloud Island: 9781408308837 Mermaid Reef: 9781408308844/ Magic Mountain: 9781408308851/ Glitter Beach: 9781408308868
From the publisher of Rainbow Magic, we now bring you Secret Kingdom
Kitty Slade: Divine FreaksFiona Dunbar
Kitty Slade – Divine Freaks May - £5.99 – PB9781408309285
• Exciting, brand new series from the author of the 50,000 copy selling Lulu Baker trilogy
• Top quality writing, perfect for the aspirational young Twilight generation
• Kitty Slade is a feisty character with an amazing skill: she can see dead people
• Chapter sampler in your goody bag
• Chatterbooks promotion available in May 2011
UltravioletJune – £6.99 – PB9781408312759
UltravioletRJ Anderson
• A compelling paranormal thriller for the teenage market – The X Files meets Girl, Interrupted
• A new strand from a bestselling author in the 9-12 range – sales of over 50,000 for the Knifeseries
• Selected for the Summer Reading Challenge Teen selection
• Proof copy in your goody bag
12 titles 6 titles
Espresso Phonics: March – June - £7.99/£8.99 - HBStory Time: March – July - £8.99 – HBIdeas Box!: April – July - £12.99 - HB
Espresso
• A fantastic range of books, produced in association with Espresso Education – the leading digital curriculum provider in the UK, trusted by 10,000 primary schools
• 3 sets of books available; Phonics –lively stories that support the teaching of reading through phonics, Story Time – adventures for readers growing in confidence and Ideas Box– a series that offers a wealth of information using a cross-curricular approach to popular topics
8 titles
How to Train Your Dragon: How to Steal a Dragon’s SwordOctober - £5.99 - PB9781444900941
• The 9th title in the How to Train Your Dragonseries by The Times bestselling author Cressida Cowell
• Can Hiccup hold on to his sword, find Old Wrinkly AND stop the witch revealing that he has the Slavemark?
• More than 3 million copies sold world wide
• National Dragonese Day 6 October 2011 (information in your goody bag!)
• National advertising campaign and author tour September/October
How to Steal aDragon's Sword
Cressida Cowell
Caddy’s WorldMay – £10.99 – HB9781444900538
• A new title in the much-loved and popular series
• Hilary is a critically acclaimed author and has won the Guardian Children's Award, The Smarties Prize and the Whitbread Children's Award
• Warm and touching as well as hilarious, told in Hilary McKay's inimitable light and witty style
Caddy’s WorldHilary McKay
‘Hilary McKay’s wittily observed portrayals of family life are full of warmth, vitality and irrepressible good humour.’- Guardian
‘McKay writes with such art.’- The Independent
BruisedSiobhan Parkinson
BruisedMay – £5.99 – PB9781444903591
• Siobhan Parkinson has been appointed the first ever Irish Children's Laureate
• A heartbreaking story that unflinchingly tackles hard-hitting issues such as bullying, alcoholism and family breakdown in an original narrative
• Bruised sampler in your goody bag
MomentumSaci Lloyd
MomentumJune – £6.99 – PB9781444900811
‘A relentless and gruesome thrill ride.’ SFX MAGAZINE
• New novel from the Costa Children’s book award shortlisted author of Carbon Diaries
• A startling and powerful vision of London in the near future, in the author's characteristic unflinching style
• Super-sharp dialogue and understanding of teenagers from a writer who has day-to-day experience of her target audience in her teaching job
'A brilliantly imagined future London, a brutal race against time and a tender love story make this an unmissable novel ... Highly recommended.' - The Bookseller
He’s After MeJuly - £6.99 – PB9780340997017
He’s After MeChris Higgins
• A new direction for award-winning author Chris Higgins
• Chris Higgins tackles genuine teen issues with confidence and her wise sensibility, and writes in an authentic first person narrative to create strong teen protagonists
• Chapter sampler in your goody bag
‘Chris Higgins writes in a dead-on emulation of a teenage girl’s voice, her prose salted with pithy observations.' - Financial Times
RADAR
RadarJuly - October - £12.99 – HB
Radar
• Radar delivers streetwise, hot-topic reads for kids aged 9+
• The streetsmart covers and cool, magazine-style designs of the books will encourage children to read - and keep on reading!
• The books are perfect for dipping in and out and the variety of topics will appeal to both boys and girls
• In 2011 we are publishing 13 titles with many more titles scheduled for 2012
Forthcoming Highlights
For publicity enquiries contact: Laura Smythe [email protected]
For marketing enquiries contact: Susan Holmes [email protected]
The Windvale SpritesMacKenzie Crook
978 0 571 24071503/11/2011
Short Demy Hardback£9.99
8+
The Sleeping ArmyFrancesca Simon
978 1 846 68278020/10/2011
B Format Hardback£9.99
8+
You, Me and Thing: The Curse of the Jelly BabiesKaren McCombie
978 0 571 27239608/09/2011
B Format Paperback £4.99
7+
Tarzan:The Legacy of GreystokeAndy Briggs
978 0 571 272389 02/06/2011
B Format Paperback£6.99
9+
Frances Hardinge
Children’s Reading Partners Roadshow
12th April 2011
SCHOLASTICNEW TITLES
4+
£6.99 May
PB 9781407116440
£12.99 MayHB 9781407116464
Adorable Animals
£6.99 May PB 9781407116044 8+
Fun Non Fiction
Meet Anita today!
9+£6.99 AprilPB 9781407120690
Laugh Out Loud Fiction
Authors available for events!
£6.99 MayPB 9781407107882 10+
8+£10.99 MayHB 9781407124230
And a Heart-Warming Adventure
LIBF Children’s Reading PartnersNicola Atkinson, OUP, Children’s Marketing Manager
For author events, contact: Harriet Bayly, Children’s Publicity Manager [email protected]
For POS, reading notes, and proofs, contact:[email protected]
Sky Hawk by Gill LewisMay 2011, £8.99
‘Here’s a rare thing, a novel, and a first novel too, that opens your eyes, touches your heart, and is so engaging it almost turns the pages for you’Michael Morpurgo
‘An edge-of-your-seat wildlife adventure that tells a very human story of friendship, discovery and an incredible journey. I loved it!’Kate Humble
Sky Hawk by Gill LewisMay 2011, £8.99
‘Sky Hawk is a book almost as incredible as the ospreys it is written about; with vivid descriptions that have made this book my new favourite. It is like a Michael Morpurgo novel, only even better . . . I couldn’t ask for more in a book’Arthur, age 12
‘Sky Hawk is a very moving book, which will have readers in tears . . . I’m not a big animal story reader but I read this in one day, and really enjoyed it . . . Marks out of ten: eleven!’Elizabeth, age 10
Publishing APRIL 2011
PublishingAUGUST 2011
Publishing AUGUST 2011
The sequel to Barry The Fish With Fingers – over 100k copies sold!
Publishing SEPTEMBER
2011
The first in a hot new paranormal trilogy –backed by a major marketing campaign
Publishing SEPTEMBER
2011
The Spiderwick Chronicles4 million copies sold, now in paperback Publishing
SEPTEMBER2011
From the imagination that brought us The Spiderwick Chronicles –now in paperback!
Brand new paperback look to be revealed…
Publishing SEPTEMBER
2011
From the creators of the million selling “underpants”picture books!
Publishing OCTOBER
2011
Brand new magical Evieadventure – over 160k series sales!
Microsite: http://pages.simonandschuster.co.uk/princessevie
FREE pop-up pony in every book!
Publishing OCTOBER
2011
Sister, Missing
The highly anticipated sequel to award-winning bestseller, Girl, Missing
Publishing SEPTEMBER
2011
Publishing OCTOBER
2011
SILENCE will be backed by a major marketing campaign including:
- cover reveal in May 2011 on MTV.com, Facebook & Twitter
-Author tour
-National outdoor advertising campaign
-Guerilla marketing and PR stunts during October half term and around release of
Twilight movie
Meet Tamsyn Murray &Timothy Knapman over
drinks this evening!
Marketing Group:
Swim the Fly9781848774537
£6.99 PB
The Deeping Secrets9781846471186
£6.99 PBApril 2011
The Travelling Restaurant9781877467776
£6.99 April 2011
Children of the Nile:Cleopatra Must be Saved!
9781907184734 £5.99 PBMay 2011
Cate Carlisle ‐ Trapped9781848121546 £6.99 PB
June 2011
Sterling and the Canary9781842999059
£5.99 PBJune 2011
Publishing Highlights 2011
Carol Bee – Key Account ManagerGemma Mallon – Senior Marketing Executive
Rebrand to Raintree
• 2010 Heinemann Library and Raintree under one name:
• Major successes in the last 12 months…….
Fiction Graphic Novels•Grabs the interest of your reluctant or struggling readers•Safe Graphic Novels for all abilities up to 16 years old•Upper a lower case text used to teach literacy•The best classics retold in dynamic graphic novel format
Non-fiction Graphic Novels•Science, History, Geography, and Literacy like you have never seen before!•Curriculum relevant content transformed into a fun and accessible format•Upper a lower case text used to teach literacy
Fantastic fiction to inspire and motivate reluctant readers
2011 Fabulous Non Fiction: Helping young readers to explore the world around
them
2011 Fabulous Non Fiction:Help young readers to make sense of the world around
them
New for 2011
6 Titles in Series, Content Level: 8- 13Reading Level: 6-8, 178mm x 122mm72 pages
•Our popular series The Library of Doom is back with a new name and longer stories•More drama and adventures await in these heart pounding titles!
Return to the Library of Doom
Royal Wedding•29th April 2011 the world will watch with excitement as Prince William marries Kate Middleton•Discover more about this famous couple and be part of the wedding of the year!
New for Summer 2011Green Lantern
The Olympics 2012
It’s Fun! It’s Easy! Let’s Go!Acorn Grow is a fantastic NEW digital resource designed to support core Science topics, introduce language and literacy, research and web skills to young and emerging readers.•Simple, intuitive functionality•Stunning photographs and videos•Optional read aloud audio with highlighting functionality•Can be used with an existing VLE or standalone•Educational games embed lessons•Teacher’s zone with planning resources and worksheetswww.acorngrow.co.uk
•The latest way to maximise your budget to get the books you need•Earn points of every Raintree book your purchase, which can be redeemed against future orders•Simple to join, keep track and redeem points•60 points per hardback book•20 points per paperback book•500 points earns a £5 credit toward future purchases•It’s easy and you’ll be amazed how fast the savings start to pour in
www.raintreerewards.co.uk
PUFFIN BOOKSVanessa Godden – Marketing Officer
Julia Teece – Marketing Assistant
Duty Calls: DunkirkJames Holland
‘YOU WANTED TO SEE SOME ACTIONWELL, YOU’RE GOING TO GET IT NOW.YOU’RE GOING TO GET IT NOW ALL RIGHT.’
• Epic new series which throws the reader deep into the REAL HEART AND HORROR of the Second World War. No fantasy, no secret operations - a true-to-life action series packed with factual detail from Dunkirk
• James Holland is a BookScan top 10 bestselling author of historical non-fiction, and recently presented Battle of Britain: The Real Story on BBC2
• The adult war fiction market is worth £2 million and Call of Duty is a multi-million pound franchise in the UK
Puffin’s blockbuster WWII boy brand for 2011
ISBN: 9780141332192 Format: Paperback: B Format Extent:352pp Age range: 9‐11 years
2nd June 2011
Price: £6.99
Between Shades of GrayRuta Sepetys
• A heartwrenching read from a hugely talented new author, offering an original and personally-charged insight into a part of history that is too often overlooked
• Puffin’s answer to Marcus Zusak’s The Book Thief
• Perfect for the 12+ reader
• Between Shades of Gray went straight in at number 8 on the Children’s New York Times bestseller list
• Now a crossover title, Between Shades of Gray will also be published by Viking (9780670920853) in June this year
Have you ever wondered what a human life is worth?
ISBN: 9780141335889 Format: Paperback: B FormatExtent:352pp Age Range: 12+ years
Price: £6.99
7th April 2011
Bloodlines 1Richelle Mead
• Behind the gates of St Vladimir’s exists a dangerousworld for a brand new generation of royal vampires and their guardians...
• This thrilling new spin-off will delight fans old and new
• Richelle Mead is prolific online with over 80,000 Facebook fans, all itching for Bloodlines
The hotly‐anticipated new series from Vampire Academy author Richelle Mead
ISBN: 9780141337111Format: Paperback: B FormatExtent:416pp Age range: 12+ years
Price: £6.99
25th August 2011Global pub date
The True Tale of the Monster Billy DeanDavid Almond
• I am Billy Dean. This is the truth. This is my tale.
• A wonderfully imagined novel about a secret child who emerges into a post-apocalyptic world
• A major literary crossover title, Billy Dean is a joint publication by Viking (9780670919055) and Puffin
• ‘Truly original’ – Philip Pullman
David Almond comes to Puffin with his extraordinary new novel
ISBN: 9780141332048 Format: Hardback: Royal OctavoExtent: 320pp Age range:
12+ years
Price: £12.99
1st September 2011
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